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India's low-cost path to rural masses offers rich rewards - YouTube.mp4
martrural
105 views
"Mr.Pradeep Kasyap,CEO,MART is interviewed by Lyndee Prickitt,REUTERS."
Mr.Kashyap;popularly known as father of rural marketing across globe; focused on following themes:-...
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Creating An Endearing Organization
martrural
887 views
An Inspiring talk by Pradeep Kashyap on creating an endearing organization through the MART story
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Mr.Pradeep Kasyap on Rural Marketing.mp4
martrural
59 views
Mr.Pradeep Kashyap,CEO,MART sharing his views on Rural India with b-school students.He gave macro perspective of rural India which puts different set of challenges & opport...
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Mr Pradeep Kashyap, CEO , MART cracks code of success @ FIIB Leadership Talk Serise
martrural
59 views
Mr.Pradeep Kashyap,CEO,MART was called by FIIB as a speaker at 'Leadership Talk Series'.He cracks the code of success to the young B-school students who are future leaders....
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MART Introduction
martrural
108 views
Pradeep Kashyap, the Founder of MART, talks about the organization culture of MART that has helped it to develop into a new generation organisation, which has a business mi...
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Inclusive Marketing
martrural
221 views
Pradeep Kashyap, CEO, MART talks about Inclusive Marketing approach that uses innovative co-creation and appropriate partnerships offering promise to add economic value to ...
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Innovation in Emerging Markets
martrural
358 views
MNCs have realised that Emerging Markets including BoP are promising segments to do serious business and hence are looking for innovations. Based on decade long experience ...
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Business Mind Social Heart
martrural
86 views
MART's founding principles are based on the philosophy of 'Business Mind Social Heart'. The new generation organizations that follow these principles are likely to bring be...
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Meraa gaon meraa market_ndtv on rural.3gp
martrural
85 views
Pradeep Kashyap (CEO MART) was called by NDTV profit on show Money Mantra............with Pankaj Pachauri to talk about rural sector in India.
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Community meetings
martrural
16 views
Community Meetings is very effective tool to inform/get insights/promote in rural areas.It allows direct interaction with target group and therefore helps to build trust & ...
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