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Siouxsie Jennett of Mambo Media on integrating social into your PR campaign
mambomediainc
3 views
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Introduction to Crisis Ready
mambomediainc
44 views
Mambo Media has teamed up with LT Public Relations to create Crisis Ready, a crisis communcation training and planning program that will protect your business' reputation i...
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Web Self-Service: Customer Service Solutions Video by Mambo Media
mambomediainc
149 views
One of three videos produced by Mambo Media, featured in a web-based e-book as part of a larger social media marketing campaign.
Our client in this case was a large tel...
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e-Services: Customer Service Solutions Video by Mambo Media
mambomediainc
67 views
One of three videos produced by Mambo Media, featured in a web-based e-book as part of a larger social media marketing campaign.
Our client in this case was a large tel...
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Create Brand Advocates: Customer Service Solutions Video by Mambo Media
mambomediainc
137 views
One of three videos produced by Mambo Media, featured in a web-based e-book as part of a larger social media marketing campaign.
Our client in this case was a large tel...
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Siouxsie Jennett on Social Media Micro-Campaigns
mambomediainc
20 views
In an excerpt from a longer talk, social media expert Siouxsie Jennett describes the components of a social media-driven marketing micro-campaign.
http://www.mambomedia....
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Siouxsie Jennett on The New Rock Stars
mambomediainc
44 views
In an excerpt from a longer talk, social media expert Siouxsie Jennett explains why marketing people need to step back and allow subject matter experts to become the new Ro...
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Siouxsie Jennett on Social Media Monitoring Systems
mambomediainc
68 views
In an excerpt from a longer talk, social media expert Siouxsie Jennett points out what to look for in a social media listening system, and describes the Mambo BEAT product....
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Janet Johnson on Pitching PR to Social Media Outlets
mambomediainc
75 views
In an excerpt from a longer talk, social media expert Janet Lee Johnson describes how the PR industry should pitch social media players to pick up their PR items.
http:/...
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Janet Johnson on Twitter and the Blogosphere
mambomediainc
19 views
In an excerpt from a longer talk, social media expert Janet Lee Johnson gives a few detailed tactics for PR using social media such as Twitter and blogs.
http://www.mamb...
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