Internet Advertising Bureau

The second in a series of three linked research projects demonstrating how online can play an integral role when building brand awareness. This stu...

Digital disruption: the next 20 years. Simon Waldman, Group Product Director, LOVEFiLM.

Welcome to the World in 2021 - a future trend journey - IAB Engage 2011. Roman Weishäupl, Global Innovation Advisor, TrendONE.

The trouble with progress. Richard Eyre, Chairman, IAB.

Powering Advertising with Real Time Data. Konrad Feldman, Chief Executive, Quantcast

How digital thinking is radically changing brands and their marketing. Laura Jordan-Bambach, Executive Creative Director, LBi.

The Digital economy and Privacy. Ed Vaizey, MP, Minister for Culture, Communications & Creative Industries.

Fast and Happy - how the web is changing the world for consumers. Dan Cobley, Managing Director, Google UK & Ireland

Discovering the Digital Business Universe. Ola Ahlvarsson, Founder & CEO, Result.

Exchanges and RTB for Brands: A Primer. Brian O'Kelley, CEO & Co, AppNexus.

Life on Planet Brand. Tim Elkington, Director of Research & Strategy, IAB and Babita Earle, Digital Strategy Director, GfK NOP.

Maggi So Juicy - Building Brands Online Trilogy. The second in a series of three linked research projects demonstrating how online can play an inte...

Guidelines for paid promotion in social media. This short film produced by the IAB features Robin Grant MD of We Are Social and Member of the IAB S...

Video advertising - Why is VOD an important part of your communications strategy? Nic Casby, Brand Manager at Fosters, Jana Eistenstein EMEA for Vi...

Video advertising - What has been the most memorable VOD ad campaign recently? Nic Casby, Brand Manager at Fosters, Jana Eistenstein EMEA for Video...

Video advertising - How do you measure the effectiveness of VOD campaigns? Nic Casby, Brand Manager at Fosters, Jana Eistenstein EMEA for Videology...

What do you feel makes for an effective VOD ad campaign?

Nic Casby, Brand Manager at Fosters, Jana Eistenstein EMEA for Videology and Ben Chesters,...

Starbucks - Brand Building Online Trilogy. The first in a series of three linked research projects from the IAB - specifically tracked the effectiv...

Guy Phillipson, chief executive of the IAB introduces IAB Mobile Engage 2011.

Brand Masterminds debate from IAB Mobile Engage 2011. Chaired by Guy Phillipson, CEO, IAB featuring Katherine Drought - Head of Digital & Social Me...