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Farmers Market Coalition

Your Edge in a Changing Marketplace: Thinking like a Retailer

240 views 4 months ago
Farmers markets are no longer the only option for shoppers seeking locally grown foods. Is your markets' brand, products, and shopping experience keeping pace with an evolving marketplace? Learn about savvy retailer strategies to understand and promote your best assets and make your customers feel special. This session offers a variety of strategies to help put your market in the spotlight and grow customer loyalty to keep you on the cutting edge of the changing local food landscape.

Co-hosted with the Pennsylvania Association for Sustainable Agriculture

Presenter: Eric Barrett, Ohio State University Extension
Moderator: Brian Moyer, Penn State University Extension Show less
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Market Manager FAQ Videos Play

These videos are a part of Farmers Market Coalition and Wallace Center at Winrock International's Market Management FAQ Series, launched in celebration of National Farmers Market Week 2010, and funded by USDA's Risk Management Agency.

For more information on the Market Manager FAQ Series, visit farmersmarketcoaltion.org/managerFAQs

Manager FAQs - Market Fundamentals Play

This Market Manager FAQ Video Series playlist features videos on Before Starting a Market, Market Policies, Organizational Structure and Governance, Producer Only, Selecting Vendors, Insurance, Prepared Food Vendors, and Artisan Vendors
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