Fred Miller's MSU Tutorials
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Chapter 5: Community Farm Alliance's Integrated Marketing Communication Campaign
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This video tutorial covers Chapter 5 in GIS Tutorial for Marketing. In this chapter, students use GIS to support an Integrated Marketing Communication Campaign for a non-p...
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Chapter 6: WorldTreasures.com Direct Marketing Campaign
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Video tutorial for Chapter 6 in GIS Tutorial for Marketing. In this chapter, students learn how to use GIS for customer profiling and targeting within the context of an el...
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Chapter 9: Northwest's Best Sales Territory Management and Routing
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This video tutorial covers Chapter 9 in GIS Tutorial for Marketing. Students learn how to use GIS for sales territory design and sales call routing applications for a B2B w...
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Chapter 7: PMD Global Market Assessment
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This video tutorial covers Chapter 7 in GIS Tutorial for Marketing. Students learn how to use GIS for customer profiling and targeting in the context of a management traini...
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MKT475: Course Overview
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This video provides an overview of Murray State University's MKT 475: Marketing Strategies in eCommerce course
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MKT 475 Overview: Google and Social Media Projects
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This video tutorial provides an overview to the Google Sites and Social Media projects in Murray State's MKT 475 eCommerce course
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MKT 475 Overview: Chapters and Quizzes
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This video provides an overview to text chapters and quizzes in Murray State University's MKT 475 eCommerce course.
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MKT 485: Project Summaries and Reports
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This video covers the Business GIS Project Summary and Report assignments in Murray State University's MKT 485 Business GIS course.
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MKT 485: Business Mapping Project and Reading Postings
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This video tutorial covers the Business Mapping Project and Reading Postings tasks in Murray State University's Business GIS courses
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