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Vaughn Davis, Y&R, Digital Now New Zealand 2009 -Video 1/Part 1
digitalnowworld
73 views
Digital campaigns can be good, even great using the most traditional, decidedly unsexy tools
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Vaughn Davis, Y&R, Digital Now New Zealand 2009 -Video 1/Part 1
digitalnowworld
51 views
Theres an important difference between good and cool. Think about which one youd rather be
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Vaughn Davis, Y&R, Digital Now New Zealand 2009 -Video 2/Part 2
digitalnowworld
34 views
If youre talking about the technology its probably cool. If youre talking about the content its probably good.
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Justin Baird, Google, Digital Now New Zealand 2009 -Video 3/Part 3
digitalnowworld
39 views
Use digital to interact and learn from your online community. Consumers are making connections, using content in new ways and having conversations. Look at whats going on. ...
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Justin Baird, Google, Digital Now New Zealand 2009 -Video 2/Part 2
digitalnowworld
31 views
Use search to complete the customer journey. Search provides a vital connection between your offline and online media.
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Justin Baird, Google, Digital Now New Zealand 2009 -Video 1/Part 1
digitalnowworld
39 views
An overview of Google's consumer engagement framework. Focus on nurturing your consumers online!
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Jonathan Sinton, TNS-RI, Digital Now New Zealand 2009 -Video 3/Part 3
digitalnowworld
71 views
It's important to understand your consumers and each aspect of their purchase experiences.
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Jonathan Sinton, TNS-RI, Digital Now New Zealand 2009 -Video 2/Part 2
digitalnowworld
30 views
Kiwis are a nation of multi-taskers - using laptops and televisions at the same time. Redefines what a 360-degree campaign should look like.
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Jonathan Sinton, TNS-RI, Digital Now New Zealand 2009 -Video 1/Part 1
digitalnowworld
44 views
Consumers are researching products and educating themselves online before setting foot instore
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Fergus Kibble, Hill & Knowlton, Digital Now New Zealand 2009 -Video 3/Part 3
digitalnowworld
295 views
Join the conversation before you are at the conversation. Use available tools to measure, integrate and amplify.
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