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AN EVENING WITH THE FAIR TRADING ACT
commercecommission
2,028 views
The Fair Trading Act prohibits false and misleading consumer information.
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13: COMPLIANCE
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731 views
The Fair Trading Act exists to prohibit certain conduct and practices in trade and to provide for the disclosure of consumer information relating to the supply of goods and...
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11: ADD-ONS AND HIDDEN FEES
commercecommission
470 views
You must clearly identify the full cost to purchase a product or service, so that consumers can make an informed decision whether to purchase.
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12: COMPARATIVE ADVERTISING
commercecommission
3,031 views
If you are comparing your product and price with a competitor make sure you are comparing like with like.
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10: PRICING
commercecommission
726 views
Pricing and price comparisons can involve a minefield of problems -- for example, when is a sale a sale?
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9: USE OF AGENTS AND TELEMARKETERS
commercecommission
473 views
Your business is responsible for anything staff or agents say about the product or service. You need to make sure they are not making any misrepresentations.
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8: HALF TRUTHS AND OMISSIONS
commercecommission
597 views
The Fair Trading Act prohibits false and misleading consumer information.
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7: ONLINE SELLING
commercecommission
609 views
If you have an online presence it is important that the information about price and availability is up to date. Your website may have been the reason the consumer came to y...
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6: MISLEADING AS TO RIGHTS
commercecommission
686 views
The Fair Trading Act prohibits false and misleading consumer information.
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5: ENVIRONMENTAL CLAIMS
commercecommission
535 views
Environmental claims are increasingly used as a point of difference in marketing. It is an area in which consumers can easily be misled. You should be able to substantiate ...
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