cliqology is a source of information and commentary specifically dedicated to how professionals across the entire marketing spectrum can take full advantage of the Social Revolution that is happening on the web today.
Scott Hoffman is an experienced veteran in the arena of online media. He is an evangelist for social media, participating in many social media leadership committees and organizations. Along with being a being a driving force in the creation and direction of Lotame, he is also the voice of Lotame and in many instances uses Social Media to deliver that voice. Beyond authoring the cliqology blog, many of the entries that you read on Lotame Learnings are written by Scott.