About this user
Frank Rose is the author of THE ART OF IMMERSION: How the Digital Generation is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories, published in 2011 by W.W. Norton and available worldwide. He blogs at Deep Media on how the Internet is changing storytelling. He is also a correspondent for Wired and contributor to Wired's Epicenter blog.
Frank was a contributing editor at Wired from 1999 to 2011, focusing on the emerging digital landscape in media and entertainment, from the making of Avatar to Sony's enormous gamble on the PlayStation 3 to the posthumous career of Philip K. Dick in Hollywood. He started to formulate the ideas that went into The Art of Immersion in 2008, shortly after completing a piece on Trent Reznor, 42 Entertainment, and their Year Zero alternate reality game.
Among his other books are THE AGENCY: William Morris and the Hidden History of Show Business, and the national best-seller WEST OF EDEN: The End of Innocence at Apple Computer, first published in 1989 and now available in an updated edition.
Frank has spoken at such conferences as Social Media Week (New York and Hong Kong), the Guardian's Changing Media Summit in London, the London Book Fair, and TEDx Transmedia in Rome, and he has led debates about the future of media at South by Southwest, Ars Electronica, the Cannes Film Festival, and numerous other venues. He lives in the East Village of Manhattan, where he got his start covering the punk scene at CBGB for The Village Voice.
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