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CMO World Tour: how Susan Helstab (Four Seasons Hotels and Resort) uses social media
WFAMarketers
5 views
To watch the full interviews with our CMOs visit http://www.wfanet.org/cmo
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CMO World Tour: how Keith Weed (Unilever) uses social media
WFAMarketers
71 views
To watch the full interviews with our CMOs visit http://www.wfanet.org/cmo
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CMO World Tour: how Joao Ciaco (Fiat) uses social media
WFAMarketers
25 views
To watch the full interviews with our CMOs visit http://www.wfanet.org/cmo
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CMO World Tour: how Phillip Manzi (Nokia) uses social media
WFAMarketers
19 views
To watch the full interviews with our CMOs visit http://www.wfanet.org/cmo
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CMO World Tour: how Jon Wilkins (Naked Communications) uses social media
WFAMarketers
47 views
To watch the full interviews with our CMOs visit www.wfanet.org/cmo
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CMO World Tour: how Johan Jervoe (Intel) uses social media
WFAMarketers
78 views
To watch the full interviews with our CMOs visit www.wfanet.org/cmo
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CMO World Tour: how Chris Burggraeve (A-B InBev) uses social media
WFAMarketers
118 views
To watch the full interviews with our CMOs visit www.wfanet.org/cmo
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Top 3 things companies should do (online) to get our attention
WFAMarketers
59 views
WFA launched Project Reconnect to try and provide guidance to marketers so that brand communications more closely reflect what people really expect from brands online. We w...
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Marketing to the new China consumer
WFAMarketers
169 views
(courtesy of Warc.com)
WFA Managing Director Stephan Loerke shares some learning from research conducted for WFA by Forbes Insights into marketing in China. More here: htt...
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WFA President on Global Advertiser Week
WFAMarketers
92 views
(courtesy of Warc.com)
Chris Burggraeve, WFA President & CMO Anheuser-Busch InBev on the objectives of Global Advertiser Week 2011 in Beijing. More here: http://www.wfanet...
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About WFA
WFA is the only global organization representing the common interests of marketers.
It brings together the biggest markets and marketers worldwide, representing roughly 90% of global marketing communications spend, almost US$ 700 billion annually.
WFA champions responsible and effective marketing communications.
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WFA is the only global organization representing the common interests of marketers.
It brings together the biggest markets and marketers worldwide, representing roughly 90% of global marketing communications spend, almost US$ 700 billion annually...
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