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Maverik Lacrosse

Maverik Lacrosse -- The Making Of The "OPTIK"

2,986 views 1 month ago
NEW YORK, NY (May 29, 2014) — Maverik Lacrosse is proud to release behind the scenes footage from its Optik commercial, which aired nationwide on ESPN networks throughout the college lacrosse season this year.

The commercial features Team USA player JoJo Marasco, and includes glimpses of the Optik manufacturing process. It is highlighted by a former presidential acceptance speech by Dwight D. Eisenhower.

"We are very excited about the release of the Optik head. We wanted to create a commercial that captures the hard work and commitment that went in to creating it," said Maverik Director of Marketing Kyle Sweeney.

The Optik is available at retail beginning July 4th, 2014.
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