Pubbliticità di Riserva Total - Le Specie degli automobilisti (Species of drivers)

"...You're entering the RISERVA TOTAL.
A peace oasis where all the species of drivers live in harmony and equilibrium.
Travelling across safe and pleasant lands you don't have to worry about anything, because here, there will be always someone taking care of you..."

This time our challenge was to obtain a surreal, ironic (but warm&natural at the same time) low-fi look just using 2D animation and a little bit of stop motion to create these seven short stories.

Client:
TOTAL
Agency:
DAdda, Lorenzini, Vigorelli, BBDO
Creative Direction: Federico Pepe, Stefania Siani
Art Director: Luis Toniutti
Copywriter: Chiara Ferini

Direction and Production:
ABSTRACT GROOVE

Director:
LUIGI PANE
Director of Photography:
LUCA FANTINI
Executive Producer:
GIADA RISSO
Producer:
MAURO MASTRONICOLA
Motion Design, 2D/3D animation:
VITO D'AMBROSIO, LUCA SIANO, VALENTINA VICINI
Music & Sound Design:
FRANKY B
Costume Design:
ERNESTO MAMELI
Editing:
LUIGI PANE

Actors:
Juan Jose Carvalho Carrera (Adventurous, Distracted, Migrating and Impatient Driver)
Giorgia Parnasso (Female Driver)
Alessandro Salerno (Puppy and Senior Driver) (less info)