This year, instead of doing a traditional ad campaign, we decided to spend our money helping children in need. Vitamin Angels is an organization unlike most others. It reaches across international boundaries and lends a helping hand to children around the world. Jones Soda has always been involved in the philanthropic community and by pairing with Vitamin Angels, we now have the chance to do something completely different and help people on an international level. We recognized the effectiveness and simplicity of Vitamin Angels' solution and knew we wanted to be a part of it. By creating this short video we hope to prevent 1,000,000 children from going blind this year. We simply want to make a difference and as always, we want you to join us.

Run with the little guy... create some change.