Launched in 2004 with just two events, the Iron Girl brand has grown to now include ten events nationwide, varying in distance from 5K to duathlon and triathlon. To date, nearly 20,000 women have crossed an Iron Girl finish line. Iron Girl's mission is to empower women toward a healthy lifestyle. The Iron Girl experience provides women with a competitive platform and amenities such as: a post-race catered Breakfast Café, performance shirts sized just for women, IPICO Sports Timing, personalized race bibs, custom finisher medals, post-race giveaways and much more. The brand recently re-launched an enhanced version of its Web site filled with training tips, guest columnists and nutrition information. Iron Girl has also furthered its offerings with the addition of IronGirlshop.com with new items such as hydration and nutrition products, jewelry and sports bags.