HDumford's channel

HDumford added to a playlist 3 months ago

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Steven Levitt: Why do crack dealers still live with their moms?

http://www.ted.com Freakonomics author Steven Levitt presents new data on the finances of drug dealing. Contrary to popular myth, he says, being a ...

290,125 views

Marketing Videos 19 videos

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  Seth Godin on the tribes we lead

  http://www.ted.com Seth Godin argues the Internet has ended mass marketing and revived a human social unit from the distant past: tribes. Founded o...

  100,018 views
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  Seth Godin: Sliced bread and other marketing delights

  http://www.ted.com In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Set...

  320,525 views
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  Malcolm Gladwell: What we can learn from spaghetti sauce

  http://www.ted.com Tipping Point author Malcolm Gladwell gets inside the food industry's pursuit of the perfect spaghetti sauce -- and makes a larg...

  491,295 views
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  Tim Harford: Trial, error and the God complex

  http://www.ted.com Economics writer Tim Harford studies complex systems -- and finds a surprising link among the successful ones: they were built t...

  83,666 views
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  Adam Ostrow: After your final status update

  http://www.ted.com Many of us have a social media presence -- a virtual personality made up of status updates, tweets and connections, stored in th...

  34,876 views
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  Amy Lockwood: Selling condoms in the Congo

  http://www.ted.com HIV is a serious problem in the DR Congo, and aid agencies have flooded the country with free and cheap condoms. But few people ...

  31,088 views
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  Graham Hill: Less stuff, more happiness

  http://www.ted.com Writer and designer Graham Hill asks: Can having less stuff, in less room, lead to more happiness? He makes the case for taking ...

  64,186 views

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HDumford added to a playlist 3 months ago

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Twitter's Adam Bain - IAB MIXX 2011

Adam Bain, Twitter, talks about mobile is changing storytelling globally through Twitter, and ads and content living closely together at IAB MIXX 2...

226 views

Marketing Videos 19 videos

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  LinkedIn's Jeff Weiner - IAB MIXX 2011

  Jeff Weiner, LinkedIn, shares with Randall Rothenberg, IAB, his company's vision for how social media platforms are transforming economies, compani...

  243 views
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  Charlie Rose + Tim O'Reilly - IAB MIXX 2011

  Charlie Rose, journalist, and Tim O'Reilly, O'Reilly Media, chat about media and advertising, including that the future most often happens with cra...

  1,746 views
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  Weiden+Kennedy's Iain Tait - IAB MIXX 2011

  Iain Tait, Weiden+Kennedy, chats with Randall Rothenberg at IAB MIXX 2011 about traditional agencies & digital agencies chasing the same flag somew...

  87 views
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  Creative Vision Foundation's Kathy Eldon - IAB MIXX 2011

  Kathy Eldon, Creative Vision Foundation, shares examples at IAB MIXX 2011 of stories that continue to actively travel around the world.

  161 views
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  Microsoft's Jaron Lanier - IAB MIXX 2011

  Jaron Lanier, Microsoft, shares his views at IAB MIXX 2011 that advertising romanticizes progress and creativity, essential components to storytell...

  129 views
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  TED's Chris Anderson - IAB MIXX 2011

  Chris Anderson, TED curator, explains at IAB MIXX 2011 that ideas are like parasites; once you are infected, they are with you for life, shape your...

  109 views
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  Coca-Cola's Jonathan Mildenhall - IAB MIXX 2011

  Jonathan Mildenhall, Coca-Cola, at IAB MIXX 2011 observes that consumer generated stories now outnumber Coca-Cola generated stories on most of thei...

  506 views

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HDumford added to a playlist 3 months ago

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Wendy Clark Connects "Liquid and Linked" at the 2011 IAB Annual Leadership Meeting

Wendy Clark, Senior Vice-President of Coca-Cola, explains consumer connections, content, and the new "liquid and linked" marketing landscape.

2,592 views

Marketing Videos 19 videos

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  Coca Cola Content 2020 Part One

  The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel o...

  54,034 views
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  Coca Cola Content 2020 Part Two

  The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel o...

  28,159 views

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