In 2004, Christian Audigier proceeded to create and launch the wildly popular Ed Hardy® brand. He was granted the exclusive rights to the designs of Don Ed Hardy, who is commonly referred to as the "Godfather of Tattoo." With Ed Hardy®, Christian not only created a brand, but a lifestyle of street couture.
Ed Hardy® has a fervent from celebrities such as Madonna, Britney Spears, and Kanye West, among others are frequently seen wearing his unique designs. His celebrity following includes more than 5,000 celebrities, athletes and musicians of all genres.