The company was founded in 1863. Bayer, with its inventions, has contributed much to improving people's and animals´ lives.
An airship with the Bayer cross and mission statement in large lettering will head for destinations in many parts of the world. It has been seen for the first time at the Financial News Conference. The Bayer Airship will be traveling to the world's great cities in the company's anniversary year: Scheduled stops on the tour include Sydney, New York, Tokyo, Rio de Janeiro and Johannesburg.
The approximately 5-minute reports make the research work at Bayer tangible. High-quality 3D animations help to make these topics more easily understood.
Regular topical news from the world of Bayer is available here.