Say what you will about this challenge being stupid, wasteful or unimportant - at the end of the day, it's for a good cause. Rather than bitching about it, try using your intellect and time to bring awareness to the issues YOU care about.
I wasn't paid by Smirnoff to do this... it just seemed appropriate ;)
Thanks for watching todays video, and please remember that every issue deserves a chance. If you can't donate your money to ALS research, donate your voice.