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Mobile Marketing Vendor Selection Tool
AMAmarketing
20 views
So now that you have your RFP's back, which vendor should you use? This tool will help you do a simple, apples-to-apples comparison to give you more confidence in your ven...
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Mobile Marketing Usage Survey
AMAmarketing
4 views
A survey is the best way to get a better understanding of your employee, customer & target audience behaviors based on habits, interests, level of participation and current...
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Mobile Marketing Channel Selection Template
AMAmarketing
6 views
Apps? QR codes? SMS text messaging? Mobile coupons? In order to ensure that your mobile marketing program is successful, you need to select the correct channel or medium...
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Mobile Marketing Resources Database
AMAmarketing
4 views
Haven't started your mobile marketing program, but need to do the research to find out what is out there? This robust database is a great starting point! It provides a li...
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Mobile Marketing RFP Template
AMAmarketing
6 views
Save time when doing the RFP (Request for Proposal) for mobile marketing consulting services with this template. This multi-page template will allow you to include your b...
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Mobile Marketing Risk Assessment
AMAmarketing
4 views
Before you begin your project, identify your risks with mobile marketing, assess their impact & probability, and develop a risk mitigation plan. This simple spreadsheet all...
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Mobile Marketing Project Charter
AMAmarketing
6 views
Afraid your mobile marketing program will grow in scope as the project goes on? Keep it under control with a mobile marketing project charter! This 13-page document will h...
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Mobile Marketing Strategy Scorecard
AMAmarketing
6 views
What is your mobile marketing strategy? If you need a simple way to demonstrate your mobile marketing objectives, programs, metrics, and timeframes, this strategy scorecard...
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Mobile Marketing Metrics Dashboard
AMAmarketing
10 views
Tracking the metrics from your various mobile campaigns is important and you need a consistent, easy to use dashboard that can help you convey this important information. h...
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Mobile Marketing Planning Checklist
AMAmarketing
7 views
A check list is an invaluable resource to keep your mobile marketing program on track. This check list will allow you to think through the project to make sure nothing is ...
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