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12. Killing the DIY bug in your business (iwc_m12_t1.flv)
0nesherpa
10 views
You must kill the DIY bug in your business before it kills you (or your business). Discover the one critical key to killing the DIY bug in your business, Learn about "sweat...
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10. Do you have a job or a business? (iwc_m11_t2.flv)
0nesherpa
14 views
Most people start a business looking to achieve one thing and unfortunately most fail to achieve it. This topic looks at that elusive goal and the reasons why most fail to ...
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1. The secret of sustainable business (iwc_m6_t1.flv)
0nesherpa
16 views
Three areas of focus for attracting new customers, exposing the myth of the better mouse trap, why more sales are not always a good thing in business. How to avoid downward...
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8. Creating a person who represents your target market (iwc_m4_t4.flv)
0nesherpa
6 views
Business success is about building relationships with customers and potential customers. This topic gives you a powerful way to help you and your staff relate better to peo...
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2. What is a target market (iwc_m4_t1.flv)
0nesherpa
34 views
What is a target market? The three "R's" of identifying target customers. Look at your market segmentation and where to aim your marketing. Understand the three key element...
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6. Development of your unique selling proposition (iwc_m3_t3.flv)
0nesherpa
20 views
The importance of being unique in your market. A simple process you can follow to develop a powerful USP for your business. Why your USP must be perceived as valuable by yo...
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9. Definition of Business Model (iwc_m1_t1.flv)
0nesherpa
27 views
What is a business model, in this topic we explore our definition of a business model and examine the three key parts that will constitute your business model.
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3. Need more than a profit and loss account (cfs_m6_t1.flv)
0nesherpa
10 views
Learn how to understand why cash is different to profit, and why your budget must include more than a profit and loss account. Why budgets should form part of your plan for...
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11. Managing Working Capital (cfs_m5_t4.flv)
0nesherpa
22 views
Why managing working capital can sometimes feel like herding cats, and why the mismanagement of working capital will soak up the cash out of your hard earned profits. Find ...
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7. Four key areas of investing your time (cfs_m4_t4.flv)
0nesherpa
6 views
Here we will look at four different areas that require your time.
1. Business
2. Children
3. Spouse or Life Partner
4. Yourself
Learn how it is important to understand th...
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