Re-gift the Fruitcake is a Facebook application that is tracking the world's most viral fruitcakes. The two-pound fruitcake bricks were distributed by Nicole Richie & Joel Madden, Fall Out Boy, Tony Hawk, Yao Ming, Jimmie Johnson and Ben Roethlisberger on Facebook via the videos on this channel. These six celebrities are re-gifting fruitcakes, the time honored gifts that no one ever really wants, to raise money online for their charities through PayPal.

Fans can re-gift the celebrity fruitcakes to ten of their luckiest friends and then track the fruitcakes around the globe. It's a fun twist on standard holiday giving and will only work until people get involved.

The more times the fruitcake is re-gifted, the more money it will raise for the charities. Remember: By giving the gift no one wants, you're giving the gift everyone needs.

www.regiftthefruitcake.com