These are news-style stories produced by PRx Digital for clients that desired more extensive coverage of their events than traditional media news outlets would provide.
PRx Digital (http://www.prxdigital.com) produces video for Turning Wheels for Kids "Buck for a Bike" Campaign blending user generated content and professional video production to tell some great stories.
Professional Associations and Organizations count on PRx Digital to tell compelling and relevant stories about their big conferences. It's a unique service only PRx offers in Silicon Valley.