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adidas Soccer- SUM Cup

SUM U-17 Cup (now Generation adidas U-17) is a competition run by Major League Soccer for all MLS academy teams. HallPass Media partnered with adidas to cover the U-17 SUM Cup in conjunction with the 2010 MLS All Star Game. HallPass created a series of branded content pieces from the U-17 Championships as well as produced an in game sizzle reel shown during halftime of the MLS All Star Game at Reliant Stadium.
SUM U-17 Cup (now Generation adidas U-17) is a competition run by Major League Soccer for all MLS academy teams. HallPass Media partnered with adidas to cover the U-17 SUM Cup in conjunction with the 2010 MLS All Star Game. HallPass created a seri...
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