Welcome to the rants and raves of a thinker from the EverydayLives organisation.

My aim is to expose, breakdown and reconstruct ethnographic research or commercial anthropology for those who want to understand it better.

Oh, and I need your experiences, video responses and questions to create a unique resource for all those interested in commercial ethnographic research.

I am a director at EverydayLives International Ltd. We are a pure ethnographic research agency specialising in multi-country studies. We have carried out explorations in over 28 countries.

Our work moods vary between chilly chilled to insight induced euphoria.