DMIQTV

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1:33 How to Create "Social Media ROI," a New Book DMIQTV 15 views 4 days ago Peggy Hatch, publishing director of Direct Marketing IQ, discusses how Social Media ROI will bring true business discipline to your social media program and align with your...
1:39 2 Tips for Increasing Email Open Rate DMIQTV 26 views 5 days ago Two tips about increasing that pesky email open rate, from the recent "Ultimate Guide to Email Marketing," courtesy of Direct Marketing IQ and Chief Content Officer Ethan B...
3:11 Red Hot Marketing Tips: The New Self-Mailers in Financial Services DMIQTV 45 views 1 month ago With the recession fading, financial mail is back in the mail stream and flexing its muscles, with cutting-edge formats and playful copy. Chief Content Officer Ethan Bol...
3:51 Red Hot Marketing Tip: Financial Mailers Pushing the Envelope, with Love DMIQTV 31 views 3 months ago This week's Red Hot Marketing Tip revolves around financial mail ... in particular, credit card mailers and how they're gradually testing the waters with new copy, new offe...
4:19 Direct Mail Smackdown: The Magalog vs. the Oversize Envelope DMIQTV 19 views 3 months ago Looking at recent publishing mail from The Who's Mailing What! Archive, two very different efforts from Consumer Reports really jumped out at us. Both mail pieces have been...
3:34 Red Hot DMIQTV-Red Hot Marketing Tips: Obama for America vs. Gettysburg Museum DMIQTV 26 views 4 months ago Direct marketing 101: What's the outer envelope for? Copywriter Hershell Gordon Lewis famously said, "The only purpose of the carrier envelope, other than keeping its conte...
4:03 Focus on FundRaising: Breast Cancer Battle DMIQTV 33 views 4 months ago (DMIQ TV would like to thank this episode's sponsor: MSP ) Nonprofits have always had to compete with each other for donors and their dollars, but rarely have they been so...
3:45 Direct Mail Smackdown: ADA vs. SPCA DMIQTV 29 views 4 months ago In our pilot episode, two holiday packages go head-to-head. Paul Bobnak, the Director of the Who's Mailing What! Archive, is in the corner of the American Diabetes Associat...
1:14 DMIQ TV "Who's My Marketing Match?"- QR Code DMIQTV 382 views 5 months ago DMIQ TV YouTube EXCLUSIVE! Who is your marketing match? Social Media, PURL, QR Code? Vote for your favorite channel today and enter to win a $100 American Express Gift Card...
0:53 DMIQ TV "Who's My Marketing Match?" DMIQTV 512 views 5 months ago DMIQ TV YouTube EXCLUSIVE! Who is your marketing match? Social Media, PURL, QR Code? Vote for your favorite channel today and enter to win a $100 American Express Gift Card...

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About DMIQTV

directmarketingiq.com/

by DMIQTV

Latest Activity

May 23, 2012

Date Joined

Apr 26, 2011

Country

United States

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