Behind the Scenes - Challenger Freedom Commercial

[LittleBluRidinHood]

i like how the making of video is longer than the actual commercial

[tlsgurl]

again. just gotta say. CALEB LANDRY JONES!!! <3

[MrBaumer8993]

My favorite commercial

[hurleydude456]

"America!!!!"- will ferrel in the good guys

[fjcaron]

I rented a Dodge when I was back in PA last year, it was the 4-door version like Highway Patrol and other agencies use, and I'm not a small guy but fit in the car well, it was FAST and got great mileage. I almost bought the Challenger, but I bought a pick up instead... go FORD! ;-)

[TheLDpwnz]

Thanks Dodge for showing the behind the scenes on this commercial, I really love the commercial and seeing the behind the scenes really made it even more awesome! I hope to see more great original ads like these, it's really turning your company around IMO!

[rossmum]

I'm an Aston man, but holy shit was this a great ad.

[Hidemons]

The director of the commercial doesn't really seem that intelligent.

[242DEE]

Wats the songnplayin at 308 ont the flute or what ever that is

[cooltoshaftw]

@242DEE Yankee Doodle Dandy, a military march that was originally used by the British, but adopted by Americans and slightly modified. Search Youtube for it, but always search in "fife and drum" version, that one is the best.

[UMassColt73]

I dont like Dodge or Chrysler products but I must admit, if Washington was alive, he would drive a dodge.........lol

[InmatesofInsanity]

Man I wish this was with corvettes, but great commercial though.

[tjmick1992]

It should've been done with a new Camero, Mustang, and Challenger...

How American is that?

Course it wouldn't be a Dodge commercial anymore...

lol

[K1LL3R76]

@tjmick1992 Throw out the Camaro, put a 1967 Shelby GT 500 and the Challenger in it, thats american... lol

[epolenep1]

Just LOVE it!

[hschevy]

im diggin the subliminal meassage to our government..the one thats kinda IN THEIR FACE in this commercial

[M0PARorNONE]

Who cares if it's made in Canada? Canada is more or less part of the US anyway, it just isn't on paper.

[saficus]

Wait a second... that creative director is British (or some flavour of it)... just sayin'.

[slytherinsheirx]

I keep yelling at them to shoot the tires. They never do. :P

[Starstruck1821]

I laughed so hard when I saw this on tv last night! The look on George Washington's face is just like, "Yeah wussup now?". aahha!!

[XxBillyGoatNinjaxX]

First off, to the people that have a habit to start arguing about American hstory, I recommend you actually study America and everything about it in a non-biased manner. (Talking to YOU Red Coats)

Second, who else thinks George Washington looks exactly like Robin Williams??????

[PJVITC]

United States Citizen here. This commercial is great but ...

The Dodge Challenger is assembled at the Brampton Assembly Plant in Brampton, Ontario, Canada. I am sure that Chrysler Group LLC (currently 22.46% foreign ownership) knows this and thus making Chrysler themselves fradulant as, and even though this is actually a beautiful commercial, the Dodge Challenger is not a US (American) product.

► This form of advertising is against the United States Federal Trade Commission [FTC] Standard.

[nitro2013]

@PJVITC way to kill the mood

[M0PARorNONE]

@PJVITC Congrats, you are officially a YouTube troll.

[Xx0zonexX]

@PJVITC Or Not.. Canada is part of North, America thus making the car and the commercial Ultimately American way to waste time researching Chrysler and the FTC when you've only succeeded in making in ass/ troll of yourself. Also if this commercial was "against" anything, which its not it would be the FCC..... You sir are a dildo

[titanwr]

@Xx0zonexX if I may go further: It's not a commercial for anything but Dodge, and more specifically the Challenger. Sooooooooo his feable attempt to sound smart is wasted time.

[Ryoku75]

My Horizons more American than these things.

[Phi1350]

9 people have dysfunctional awesome receptors.

[PanzerBuyer]

George kicks A !!!!

[quicknuss]

poop flying in your face.

[kathysart3]

Now why....would you want to go and bust my feel good bubble and bring me down like that, I don't know what nafta means and I don't care to.

All I know is that little commercial made me feel good about being an American. Your comment made me feel like you were trying to hurt someone you don't even know. Maybe that made you feel good, I stand by Pure Americana!

ENCOMAN..are you a Republican...thought so..

[kathysart3]

This one, Pure Americana Baby, Pure Americana!

I Loved it and so did my Man...

[ENCOMAN]

@kathysart3 Pure Americana? The car is built in Canada, The motor is made in Mexico, I sure hope this commercial is at least filmed in the U.S.A. Looks more like "Pure N.A.F.T.A." to me baby.

[gamepro103]

@ENCOMAN Stereotype 

[ENCOMAN]

@gamepro103 Stereotype?

[TheZero4life]

@ENCOMAN ummmm no its not we got the parts from Canada and them But we made it and made its own body frame. We send them the blue prints of the parts and they make them for us to save money....

[oddcarl1]

This looked like it was filmed in Oregon?

[N3RDProductionz]

@Kramer02 I thought the same thing!

[WartimeFails]

I love Washington's Face when hes driving. Hes all like "Wheres your Rolls-Royce Now?"

[TheLDpwnz]

@WartimeFails Lol, couldn't have said it better myself.

[Kosmos66]

@WartimeFails Yeah, but to be fair... If Bryts had their Rolls-Royces with them, it would be one hell of a fight to watch. ;-)

[lyricsavvy]

I second @AJdeMan 's comment...hope it wins awards!

(Anyone else think it awesome how the director is a Brit and revels in the Redcoat terror beholding the "black beast"? LOL)

[drseth00789]

what's the location?

[chaoscleaner]

@drseth00789 Frasier Park, CA., (My friend's property.)

[shockzrock]

i love how the behind the scenes thing is longer than the commercial XD

[Kramer02]

Is It Just Me Or Does George Washington Look Alot Like Robin Williams?

[mason0316]

@Kramer02 I have thought that ever since I saw the commercial for the first time!!!! Hell I thought it WAS him for a while!

[EMPIRE0FLIES]

"Freedom is popular". Corporatism is killing this country. The revolution continues...

[CptnEldritch]

NOMNOMNOMNOMNOMNOMNOMNOMNOMNOM­

[Movieman30002]

american badass

[szelle63]

This must have been a pretty expensive commerical

[PhantomStella]

I want one of those cars.

[DarwinsFriend]

You bastards are fucking BRILLIANT!

[jackierodarte58]

lol. LOVE IT! my fav comercial so far

[kennykiller911]

@GHOSTntheMACHINE silly fagget :]

[DEC0Y0CT0PUS]

You know what....yall are all faggots for carrying on a arguemnet on Youtube. Seriously, Get a life.

[Azcodito]

This is the best commercial ever.....hands down the best.  Thank you

[Haktsu]

This was the best car commercial I have ever seen.

[googoo2u5]

Ok I gorge is Robin Williams

[MistaTSluss]

I never liked modern American cars till I saw the new Charger. It makes me proud to see innovation and real progress being made in the Detroit. =D

[H3mi426]

what do mustangs and tampons have in common?

women use them

Challenger kicks ass!

[hmcgill911]

@H3mi426 LOL So true!!

[chase91145]

should be bengamin franklin in a dodge charger, george washington in a 2010 ford mustang and john adams in dodge challenger

[jackster1212]

Ha... the Creative Director, Joe Staples, was born in London... film director, Steve Rogers, is Australian... Chrysler, after about a decade of being owned by a German company, is now part owned by Fiat and the U.S. taxpayers... and the car itself is made in Ontario, Canada. I'm fine with all that, I'm just saying -- the target audience for this ad would puke if they had any idea.

[JRBeaman]

@jackster1212 No but most of us puke at you ruining a good thing just to display your inappropriate knowledge.

[jackster1212]

@JRBeaman Then let them puke -- nobody said truth was sugar-coated. And among ADULTS, knowledge is never inappropriate. Look, I love the U.S. and accept its complex history. In the ad, I love the car brigade... and even like the car. And yes, it's just an ad. But it manipulates you by pandering, and in what turns out to be a very ironic way. How does that not make you feel used and disrespected? Remember, you don't HAVE to fall in line with propaganda to be a patriot.

[adamstaples1]

awww they did-not talk about Robbin ********WILLIAMS THE WORLD FAMOUS AS WASHINGTON!!!!*******

[JRBeaman]

LOVE THIS COMMERCIAL, it says so much.

Hope the full message is not lost by the dweebs of today....

[jackster1212]

@JRBeaman Re-watch the video you posted about American manufacturing, read by the College Girl. Per that, the whole premise of this Dodge ad is a lie.

[JRBeaman]

@jackster1212 Not what the people of America get from this video.

You are adding your personal non-aAmerican knowledge to what dodge may be doing, or where it was shot, but the message, simple and clean, without all the baggage you bring out, is what our people are responding to. Don't cloud the good feeling we get from it with tangential stuff.

[jackster1212]

@JRBeaman It will probably upset you, but I'm American... born and raised in Philly, home of the Liberty Bell. It also happens that I work in advertising and have for nearly 20 years. As for knowledge, I believe that it once was important for Americans to try to understand the world.... know-how, in fact, was our advantage... but we're trading it away, replacing it with feel-good posturing and shallow politics. Frankly, most Americans have indulged in ignoring the tangential stuff for too long.

[JRBeaman]

@jackster1212 No, you get me wrong.

To interject the tangential information, though I agree is important, into a video posting that reminds Americans what the message brings out of them, is a disservice. Just wrong place wrong time for what is also sorely needed.

It's like telling your kid near the end of a great movie that he has to clean his room when he gets home.

Why ruin it?

Let them enjoy the good feelings of pride, made in America, and winning our freedom linger, it may do more good.

[jackster1212]

@JRBeaman JR, I think I get you right. I simply think some of what you SAY is wrong. Very different. I "get" what you way on manufacturing and even on the effect of the ad. But to fix your movie analogy, it's more like I'm telling the kid who loved Star Wars that the dialogue sucked. And you're right, that's wrong... to do to a kid. But that's the problem. We are NOT kids. And yet you're willing asking to be treated like one. You agree we need to wake up -- if not now, then when?

[moehrkem]

would have been better with camaros but challenger work too. as long as there not gaystangs

[Ricepatch1]

whats the fiddle song???



[ajones1113]

I just love how hilariously absurd and tongue-in-cheek these commercials are. And the look on George's face when he's driving the Dodge straight at the Redcoats is absolutely priceless.

[americrevolutwar1777]

@ajones1113 Yeah, Washington's like, I am gonna run these redcoats back to England where they came from!!! Take that! ha ha ha. But what is really funny is the look on the British's faces!! They are like what is that demonlike thing coming at us?? RUN!!!!! LOl!!!!

[cod26]

America certainly no there history... OH wait... 

[wacokeeper]

@cod26 And you certainly no you're spelling... OH wait...

[JRBeaman]

@cod26 You also need to remove the rest of your comments.

[cod26]

@wacokeeper Oh your clever, what you want, a medal?.. Fuck Off!...

[wacokeeper]

@cod26 No, but I would like a cookie. Chocolate chip, please.

[cod26]

@wacokeeper What kind of cookie, white chocolate or dark?

[wacokeeper]

@cod26 The 'fuck you' kind

[cod26]

@wacokeeper I'm all out of that, how bout i give you the 'your a twat' flavour ones, think they suit ya best

[christianoabreu]

poor and pathetic. We dont make adverts with your people killing innocents for oil. Get a life. Freedom? You are under a dictatorship and you just dont tell people about it.

[Flimmaster98]

@christianoabreu i highly resent your comment were not poor were not pathetic and were sure as hell no a dictorship and if we were then you would need to find a new word for hitler tojo and mussolinis' rein and killing people for oil? i dont even know where in your ass you pulled that one from and i laugh because the us is prolly helping your country stay afloat

[alexbruce04]

Excellent - Palin's moved into Advertising! Where's Jon Stewart and Seinfelt when we need 'em? GM in Europe is called Opel and Vauxhall - if you were ever considering what not to buy next.

[70duster]

Silly Yanks...

[emmywright]

I was considering a Subaru, but now...

[kennykiller911]

THIS IS HOW IT HAPPENED.

FAGGOT BRITS.

[gamblemadman]

@kennykiller911 lol... err.... no that didnt happen in real life kid. Whats with the shouting? Are you feeling angry today? Its ok... Daddy's gone away now. Dont blame yourself... it wasn't your fault

[kennykiller911]

@gamblemadman bro, why the fuck are u going that far back in the comments.

dont u have better things to do? also, this is how it happend stupid faggot :\

[gamblemadman]

@kennykiller911 Didn't take me that long at all to scroll down the page and read your comment kid.... and no .. thats not how it happened, just ask mommy and daddy. .cars weren't invented in 1776. But you already know that, so stop acting like a moron......faggot!

[kennykiller911]

@gamblemadman im sorry dude but ur a faggot this shit happen for real :\

[gamblemadman]

@kennykiller911 Hahaha... erm.. ok, as long as your sorry... FAGGOT. Do you also believe in dragons and elves? You really are coming across as a retarded person dude. Seriously.. were you in the 'special needs section' at school? Do yourself a favour and shut the fuck up.... faggot.

[kennykiller911]

@gamblemadman lol, u stupid faggot :p im not gonna even bother reading that. and just call u a bitchface :] also ur stupid :/ come up with ur own derogatory insults.

[gamblemadman]

@kennykiller911 Did you just call me bitchface?? LMFAO dude that is.... weak. Try and come up with something less retarded next time .

And if you really didn't read my last comment then how would you know what derogatory insult I used?...... FAGGOT.

[kennykiller911]

@gamblemadman Silly bitchface:/ im not readiing yo shit nigga :D

gtfouta here bro :]

[gamblemadman]

@kennykiller911 .........yawn.... im gone

[kennykiller911]

@gamblemadman stfu fagget

[gamblemadman]

@kennykiller911 Blow me... :)

[kennykiller911]

@gamblemadman

Silly bitchface:/ im not readiing yo shit nigga :D

gtfouta here bro :]

fagget

[AJdeMan]

this commercial is up there with the old spice one- pure awesome

[Rycon182]

this commercial actually made me appreciate this car more, I think it was the engine's roar

[jahill100]

I love it I would love to get one!

[smokiethebear912]

Dodge, Freedom, and AMERICA!!!

[TaylorHardbody]

Such a well executed commercial. Way to go Dodge! 

[ITRIEDEL]

@TaylorHardbody i agree!

[apex615]

i love this behind the scenes video it would be a good idea to make more for different commercials epic

[spf1410]

Best car commercial of the year. Bravo to the creators!

[Doomhead22]

Hey Dodge. You care to donate a Challenger to me?

[Quy4life]

there a black continental soldier. LOL

[Nukelover]

@Quy4life African Americans have served in every American war, including the Revolutionary War. In that war many slaves fought in both the British Army and the Continental Army on the promise that they would be freed.

[JRBeaman]

@Nukelover And some just because they believed the cause of the side they were fighting on.

[ronleon62]

@Quy4life Hey ignoramous, The continental Army was the most integrated Army America had until the Vietnam war. 

[JRBeaman]

@memorex20062006 BEEP BEEP!

[EcoMarxist]

The next commerical needs to be the Gipper Chasing off the Soviets!!!

[Waffenmeister13]

Every time I hear that guy's voice, I think of Dexter.

[siberianwinter57]

By far the best car commercial I have seen in the past 10 years!

[CnyAutofreak]

great idea, and it was amazing to see washington with that, I'm not gonna turn look in his eyes throttle down coming at the red coats!

[bbyhsbn]

they should have done a red one, a blue one and a white one

[gamblemadman]

@bbyhsbn Red, white and blue cars wouldn't have worked seeing as those are also the colours of the British flag...

[newyorkknicks300]

The next commercial should be FDR driving a Dodge Challenger onto the beach of Normandy during D-day!!

[stubert311]

@newyorkknicks300 fdr died shortly after normandy

[JarradDrand]

@stubert311 fine put him in a Toyota and remove the breaks.

[niko48341]

@newyorkknicks300 Ya but if they did that wouldn't be like 'Two things America got right cars and freedom.'

[RastafariPoet]

And yet, the mind to it all really is british lol

[TXRog]

Great concept and one of the best commercials I have seen in a very long time.

What could be more intimidating than the Father of our country (George Washington - Titan990 he was more than the original Chuck Norris he was the REAL Chuck Norris) driving a Dodge Challenger into the ranks of a line of tactically assembled Redcoats and routing them from the battlefield?

Makes me proud to be an American.

Thanks for sharing dodge.

[SanDiego804]

That Engine sounds so good

[Endgame1011]

Kudos to the reenactors, did a really nice job on it, made me almost like the challenger... almost...

[wescomark65]

i cried wen i saw this commercial on tv... idk y tho probly cuz it was so Beautifully made.

[xxHolyx9]

love this car ad :3

[DRSmetal]

Awesome!

[Madhatter757]

this was a friggin awesome commercial, dodge outdid themselves.

[whatthefuck386]

they should have had a scene like this in that movie with mel gibson.

[gamblemadman]

@whatthefuck386 LOL... Yeah it would have made that film a bit more realistic :)

[demonatemu]

Geroge Washington.

CAR COMMERICALS.

SRS BUISINESS.

[destructionday]

I LOVE YOU DODGE MOPAR 4 ever

[ManvsMachine7]

WTF, why is there some of the american soldiers black??

the black were in chains in the 18th century :P

[Tehlovin]

@ManvsMachine7 blacks have been in every american war, frree or not.

[walkertexasranger77]

@Tehlovin nahhh i dont know about the barbary wars. Those were small, but entirely fought by US marines. Blacks usually werent marines during the early 1800s.

[marcysacks]

@ManvsMachine7 Haven't you heard of Crispus Attucks? Not all soldiers (British or American) were white; not all blacks were slaves.

[marcysacks]

@ManvsMachine7 Haven't you heard of Crispus Attucks (a black man shot in the Boston Massacre)? Not all soldiers (British or American) were white; not all blacks were slaves.

[JOATcreative]

Wieden+Kennedy Ad Agency did a great job in making this... they know how it's done.

[mowat440]

hay ya if that had the DODGE CHALLENGER it would have won the SHIT out of the britch

[paragonx88]

lol coppin off green day for the background music..

[peshplus1]

You guys are the "Apatows" of car commercials!

[Brodiz]

AWESOME!

[magic8ball2112]

As a reenactor & history major...I laughed my ass off when I saw this commercial!! Way to go awesome!!!! =D

[echo1v]

i LOVE THIS COMMERCIAL! It's brilliant, it's epic, it's just awesome.

[a2r7n6]

Very creative ad. Love it.

[aba2185]

GEORGE MUTHA FUCKING WASHINGTON!!!!!!!!!!!!!!!!!

[ChiTwnBeArs20]

@aba2185 awwwww HELLLL YEA

[LauraD1020]

We beat the British so bad their teeth are STILL messed up.

[fathomthisss]

Was assembled elsewhere? There's globalization for you

[notermark]

not much freedom in this gas guzzler, and not really very american anymore...what was the point again?

[exposurejd]

@notermark Hows that Prius runnin'? lololol

[JRBeaman]

@notermark If you don't get it you are a loser.

[battlefieldguy2000]

It was the challengers driven by our founding fathers that saved Ameica.

Maybe they should do Wellington's Challengers at Waterloo

[BlueHen123]

stupid

[jrb377]

nailed it

[ENCOMAN]

Im sure that this commercial was a 15 hour day per day just like many other commercials, and the selling product is of high quality standards but a car built in Canada with a motor built in mexico and a U.S. flag sticking out the window just seems wrong. Hopefuly the commercial was fimed in the U.S.A. by Americans. God help us .

[RJCJENGO]

dodge always has the best commercials, keep it up!!!

[cartmanrulez32]

if they had these back then, I bet George Washington would get one over a Mustang and a Camaro.

[exposurejd]

Great spot, boys! "America is full of, like, awesome folktales..." It's also filled with awesome Americans, too!