Classic 1950s Television Commercial for Buick (Aired 8 December 1953)

[Handiman544]

This was such Bullshit! She probably didn't even drive. Americans didn't have a clue about truth in advertising (still don't). There is no such thing as truth in advertising. 

[tripleJ1955]

Hey it's Uncle Milty!

[Inkjet2]

I own one. Love this car. it will munch a Honda. Big, comfy & inexpensive. We get over 20 on the highway. Fully recycleble with soy based plastics & no 800lb toxic batteries

[50zcarsman]

If I knew I had to experience a crash at over 20MPH in either my 2.1-ton 1953 Buick Roadmaster or my 1800-lb. Honda Fit, I'd take the Fit, hands-down, because I want to live.

[50zcarsman]

...Compare that with today: most cars are treated as just appliances, they all look like jellybeans, and seem to come in about 5 body and 2 interior colors (shades of black or gray), BUT often reach 100K or even 150K w/o major concern (if you're a Honda owner!); even the cheapest are loaded with power gadgets, A/C, stereos, etc., and are at once VERY maneuverable and VERY safe compared with '50s cars, and get double the mileage, to boot. They are highly-engineered products of a different era.

[50zcarsman]

I've got my '53 Roadmaster almost restored. Only 0.45% (one per 222) U.S. cars had factory A/C in '53 -- and only Packards, Caddies, Buick Supers and Roadmasters, and the top-line Olds. Technology has come light years since then -- most cars were only meant to last 5-8 years, tho hopefully in the form of biannual styling changes coupled with aggressive advertising would have you trade-in a car with only 25K mi. after 3 yrs. Hardly any got past 50K w/o serious issues, most were junked by 75K.

[hoosierdaddyinsfca]

What was the MRS of this car in 1953?

[carlosb1]

ah the 50's age of comformity. and spoiled brats...

[fromthesidelines]

Vinton Hayworth represented Buick in the three minute "intermission" spots during the 1953-'54 season of 'THE BUICK-BERLE SHOW"; Jack Lescoulie became Buick's announcer the following season.

[TheAndrewscape]

dang those car weight like 2 tons

[ZiuoxZui]

Great commercial. Thanks for showing it. But I was wondering if the original air date is wrong. The Buick in the commercial is a 1953, but the date you posted says Dec. 1953.  By that time, the 1954 Buicks would've been selling.

[MattTheSaiyan]

@ZiuoxZui My source for the date was IMDb (based on the guest-stars on that episode of "The Buick-Berle Show"). But they may be wrong again (they didn't even have a listing for hated yet long running 50s kids show "The Magic Clown" until I submitted one to them)

[1518karen]

I actually remember this commercial when I was a child.

[Bogframe]

I had the four-door model of the 54 Special. Mine didn't have the factory air, but it had an automatic, power brakes, power steering and a tube radio. Built like a tank, hell yes! I got rammed from the back. I got a dented bumper, the other guy's hood looked like an accordion.

[Inkjet2]

Just bought a 1950 Buick Super. What a cool car.

[masterjedi89]

@Inkjet2 the best looking year. I think the grill makes it great.

[SpaceAceTX]

I love classic American vehicles, from late 60's to early 70's muscle to classic style of this beauty, cheers from Texas !

[notmrjohn]

I wish I'd seen this earlier , I just bought a Car C.

[Sheri451]

Oh yes, no seat belts, no air conditioning. No air bags. That was the good old days, you could get killed in one then

[GOLDIELOCKS1993]

@Sheri451 there better than your crappy little honda, btw cars have had airconditioning since 1947, and yes it was a buick

[customcruiserroy]

@Sheri451 Are you nuts or just ignorant? They were built like tanks, not soda cans like Hondas, Toyotas or Datsuns, uh Nissans. They had air conditioning and seat belts. There was no need for airbags since they were built to take a beating. And not all the tiny teens were screaming down the streets at 100 mph. How would you explain so many of these older cars are still on the road? My '53 Buick is worth more than a rice rocket any day of the week. How many 30 year old Hondas do you see?

[Sheri451]

@customcruiserroy I am ignorant. I am 47 years old, I know older cars were built better than the crap they are building now, all they have now is a bunch of plastic, thats why they need air bags and things in them but the older cars needed seat belts. The shoulder ones PLUS the lap belts which they had then. Don't be so hateful the next time.

[meggiemeown]

The AUTO-mobile showroom! LOL!