Thank you to dove for delivering this important message: You don't have to be young or thin to be beautiful but you still have to take your clothes off. Girls around the world thank you.
there is nothing unattractive about these women. the people who say it's gross probably have insecurities of their own, they always think if they bring others down it will bring them up. But it does the opposite. This is real! We need to stop judging ppl on their looks anyways and start to focus on INNER beauty...what a concept!!!
Hi everyone, if you have 5 minutes to spare please please fill out my Dove research survey. Its for my research project, is all anonymous and you would be helping me out massively! This is the link here: just type the normal facebook address and add the rest on the end! Thank you!
(Mostly after reading HZO224 below) I didn't study advertising. It isn't my thing, really. I did study Human Development: child/adolescent. I don't care if this is only "advertising bullshit." Dove takes a much needed, different approach. I appreciate the creativity and theme of self acceptance in the marketing. And. . .actually, I will consider buying their products because of this. Contrary to what I did to the hamburger joint that used Paris Hilton to sell its' hamburgers years ago.
i love everything dove stands for but they test on animals! and dont put the comments about how im a hippy i just care about someone other than myself!
Dove ad looks positive. But it is the same advertising bullshit. Even these old women look commercially acceptable. Try to get a handicapped, burned, scarred, post-accident, mutation etc. And I doubt the public will react positively.
Dove's idea of beauty remains limited, because it's a pure advertisement. They promote "change" in attitude without understanding what change really means.
Moral of the story: Never believe an ad. I studied advertising. Advertisers will do anything to get your $.
beauty isn't having a wrinkle free skin - beauty has soo much to do with charisma and confidence. And hell yes, those ladies really look confident to me!
@iDrugs I think your spelling is by far more disgusting. These ladies have guts you'll probably never get in your life. BTW, no one forces you to look at it.
This comment has received too many negative votesshow
We'll their goes any of the standards this country used to have. Are we honestly saying that a naked old woman with fat rolls hanging over her stomach is beautiful? Theirs nothing wrong with aging it happens to everybody, but lets be realistic.
@Oldman5675 And I suppose that women flaunting those fake cantelope boobs around on t.v is realistic too? Why is it okay for to show THAT on t.v but not this?
@roguegirl29 Give me one example of twenty something women flaunting fake boobs on T.V. like those old women are flaunting theirs. The most you'll ever see on T.V. is a skimpy bra, and if those women had even been wearing that this commerical probably wouldn't of been banned.
@PaperBuddy So basically what your saying is that completley natural, beautiful women, like Penelope Cruz, Angelina Jolie, and Olivia Wild arent real? Extrordinary beauty is rare, but it isn't fake. It just means we should value it that much more. Not delude it and pretend it's open to everyone. Their are plenty of natural, un-photoshopped beautiful women in this world. People used to except that beauty faded with age, and their's no reason they shouldn't accept that now.
Older women are sexy too. In their own way. Corrupt companies need to do more social aware ads focused on health and stop lying to, and harming innocent people.
@royalsteven I agreen totally. But when a company is making billions of dollars selling their products the companies don't really care how people feel. They don't really care who is healthy and who isin't. All that matters is the all mighty dollar in the end.
The only way we can stop these commercial companies by stop promoting and buying their shitty unhealthy products. And buy natural healthy ones. It is up to us!
I hope the makers of dove can begin a trend that other companies that produce beauty products for women will begin to follow. THE MESSAGE, beauty shouldn't end at the end of your 20's. Unless you plan to die at your 30th birthday life will continue and your sense of confidence in your personal beauty should continue too.I think it is terrible how modern advertising has duped the public into thinking you are only beautiful when you are young No wonder so many women become depress after 30!
@westindian89 no what's wrong is that you see this ad as reflecting a genuine shift in the perception of beauty when it's really just a shift in the demographic. The baby boomers are the most lucrative market there is, and guess what? The women in this ad are baby boomers.
Redefining stereotypical beauty has never been more profitable.
Anyone who thinks the folks behind this campaign give a shit about anything other than making money is an idiot.
THE DEFINITION OF PRETTY!1. Trys, trys and isn't discoraged when they fail. 2. Isn't afraid to fight back, even with simple body language. 3. Is smart enough to know that mean girls are blind, deaf, stupid, and cowards for not standing up for what they believe in. 4. Understands the diference between right and wrong and has empathy. 5. Loves herself so that others can love her as well
copy and past this and thumbs up so every pretty girl is reconized
yes, I believe natural beauty is best. And I do agree that being a sex object earns you no real respect. But what I'm trying to say is that Britney is a product of society- she's been led on to believe that she won't be successful unless she does that. But my question is, is she therefore unworthy of caring for? Aren't we all broken people, deep down, despite what we're like on the outside? She may be covered with layers of plastic. So are you saying her natrual self isn't beautiful too?
The people saying Ew are most likely immature adolescents who have yet to see a naked woman in real life. These women are beautiful and natural. This is what women looks like. Not like the photoshopped flawless pictures in magazines. Get a grip.
Unilever also happens to own Axe. Y'know, the one that claims men need a scent that changes every few hours because girls are too shallow to appreciate a guy for his personality instead of his body spray.
American society nowadays seems to have this big taboo about growing old as well. "Use this to reduce the appearance of crow's feet" "Use this to reduce the appearance of wrinkles." It just seems like every other commercial I see is about fighting the effects of aging. Why is that? I believe that we should let nature take its course and not allow society and social pressures to influence what we can wear, how we can look, etc. It takes real strength of character to resist pressures of society.
@roguegirl29 Amen to you, miss. I believe in natural beauty as well and these women in this video are naturally beautiful in my opinion. Society should not dictate how we look at all.
@nasaroxmysox well, my dear, you make a point that reality is not any of those things. Though my statement neither agrees or rejects it. The 'always' statement implies most beauty product marketers will use these types of emotional statements to particular audiences to create emotional reaction = buy product. Believing that you are human, I may assume you are capable of identifying w/ these statements regardless of Unilever's messages. Subjectivity is key to discerning what you hear or see.
@Vrijheidx older ladies need lotion too dude. @Chastrie did you ponder the fact that some men want to be sex objects? just as some women prefer not to be? to defend the media makers, they are telling no more truth than what they've observed & heard from particular buyers. obviously these people are awake. these messages facilitate ways to portray that reality. boys want toys for their chase & ladies always want to be pretty. always. what other truths are you looking for?
@daedaldagny "always"? Really? And how do you prove that truth sweetheart? Through the broad perspective that being one person provides, I suppose? You do not know how I feel. You cannot assume that my reality is "to always look oh so pretty!" or "I've got to get me some tail to chase tonight". Reality is not air-brushed, photoshopped, inhumanly unattainable standard of beauty. If you want reality, take a look beyond your computer to your mirror. Do you see there what you see in an ad?
Being naked does not equal sex. It's your own skin for crying out loud. This is just confronting our obsession with youth and how we FEAR aging. It's not ugly, it's not gross. Just remember, you'll be that age someday and how would you like some brat pretending to gag when they see your picture (not nude of course!)? That's how we have ended up with so many women desperately trying to look like they did when they were 23. Is it so wrong to want to feel attractive in your 50s while looking 50?
:O They're using reverse psychology on society. Ohmygosh, of course! They're doing this to make money by appealing to a more sensitive issue making them look like good guys and every other beauty company bad... and then BAYUM its like they're blatantly saying 'yeah, we like old people...now go buy our products' whaaa?! <---- whoa, cynical thought.
i luv that this ad is bringing forth real beauty and i luv this campaign as well, but i wish they could put on some clothes becuz women are still being degraded when their bodies are exposed for the whole world to see. respect your body and cover up so that you dont stoop as low as britney spears
@ahmad80902 this is not an attack or anything, but the only way a woman can respect her body, is by loving it. Beside, you can find millions of pictures with naked women, but in the beautiful way, and not the pornograffic. Sorry for my bad english.
why cant we be beautiful covered up? leaving that little to the imagination is wrong. no one should "bare it all" middle age, old age, or young age women.
There's nothing.... NOTHING! Degrading about mature women showing off their goods (which mind you they didn't) for fun or a mature commercial such as this.
@SniperViper1000 - "which mind you they didn't" - We don't care if their vaginas were in full display. They were naked - hard fact. Do you honestly think men would still not sexually objectify these women like this? Ha!
How is this a display of beauty? True beauty comes from a woman's self respect...and this lacks dignity & respect. It's honestly sad to see women as old as my mother posing naked for the whole world to see. Women are not to be stripped naked...tha'ts just wrong!!!
@WafaaAkmal Have you ever been to an art class? Posing nude and having people not look at your blemishes or rolls in disgust but with absolute objectification and turning your body into glorious art, whether it be in photography or through painted mediums, is possibly THE most elevating feeling one can get about your self respect. The human body is beautiful, sure it's not to parade around the streets, but this...I like
it's ridiculous that this was banned. WHY ARE WE AFRAID OF NAKED BODIES?? What is so wrong with showing skin? That's just what we all look like underneath the clothes. I see more cleavage in the average magazine ad.
Banned REALLY! but a young woman can do the same on videos, and the only difference is she have a skanky bikini or some too short skirt instead of their arms and thighs covering up the privates. GIVE ME A BREAK!
I love how Dove and Lynx are owned by the same company, Unilever. One makes women feel "good" about themselves while the other one degrades them to the standard of brainless sex objects. Wake up people..the media is a lie.
@Chastrie Reminds me of how people equate Disney with innocence and brightly-coloured joy, when the Walt Disney Corporation also owns the studios that brought us such films as "Splash" and "Ruthless People". I didn't know the same company owned Lynx of all things; what a façade :/
@TheLostDirector Isn't it? Make you feel good about your body on one hand, make you look so dumb you'll have sex with a guy because of the deodorant he wears on the other. Pathetic.
@Chastrie Reminds me of the way Disney is often equated with innocence and childhood joy, when the Walt Disney Corporation also owns other studios that brought us such films as "Pretty Woman" and "Ruthless People", as well as "Desperate Housewives". I didn't know that Dove is owned by the same company that owns Lynx; what a façade :/
It's only your mind that makes it dirty. That the US moral police (or whomever decided that this was "too much") only confirmed what many already suspected. Extreme perversion.
Americans can't see skin without thinking of sex. Wonder if they'd mistake a sauna for a brothel? XD
This commercial makes so much sense. You always see anti aging ads with women in their twenties and thirties, they don't even need to worry about it. If your going to make a product for a certain group you should advertise it with that group. Doesn't that just make sense?
Wow - a commercial with beautiful naked mature women. They banned this, but Britney Spears writhes naked with her hands covering her breasts and everyone thinks that's acceptable? Why is one acceptable and not the other? To be totally honest, the first woman in this ad is better looking than Britney any day. Maturity and body type have very little to do with sexiness and beauty. Wake up, America.
@frikken20 All in how you look at it, I guess. It's just that it was a way of showing that mature women can be very sensuous. Nudity or no nudity, it might have gotten the same message across. You're also starting to see bra ads with full-figured women wearing little more than the sponsor's bra. American TV is the only place where you can't see nudity on normal broadcast TV (check out Aussie soap operas sometime - full frontal nudity).
@elc1960 Britney may have little self-respect, but that doesn't mean she's never insecure either. Isn't the point of this whole Dove Self-Esteem thing that every woman is beautiful? Maybe the reason she does what she does is because she feels that's the only way to garner respect from people. I'm not saying we should all do that, I just don't think we should be so hard on her ('LEAVE BRITNEY ALONE' ha). She's as much a product of her society as we are. Pressure's worse for her, she's a star.
@starszen Presenting herself as a sex object is not going to earn her any respect. If you act like a sex object, you get treated like a sex object: Something for men to drool at but little else.
@roguegirl29 Anyway. More than anything I feel sorry for her (Britney), seeming so screwed up. I'm not a fan of hers or anything, I just think that by trying to see inner beauty, we're trashing anyone who's merely an unfortunate product of societal pressures already. We need to convince girls like that they ARE beautiful, and that they don't need to become sex objects or anything. Not bash them because they're so blinded. If that makes sense?
You make it seem as though women were slaves who were forbidden from reading and writing which is a bunch of crap. There are a lot women, my grandmother included who would think it's absolute bullshit that she was oppressed servant. Men make the rules for good reason, they keep everything in order.You can't have things running in accordance to a woman's mood swings and that's the damn truth. There are reason's why women seldom invent anything but simply blaming men won't suffice.
@professorfoxtrot There may be women who were perfectly happy being housewives and nothing more but that doesn't mean that they represent all women. Same as you do not represent all men. Women were never given the chance because they were never given jobs until now, and this is only in some societies. If you were to live for another 100 years you would see that women will invent, when given the opportunity. I do not blame men this system simply something that is wired into the human mind.
@professorfoxtrot Oh of course one single event defines all time and all women. Hitler was a man, he did some pretty terrible things, would that give me the right to say that all men would lead like Hitler? No because that is just stupid, and so is that.
@EmilyMEebi Hitler was an outlier, Giving women responsibilities that should be entrusted to a responsible man is never a good idea and amerlia earheart is a prime example.
@professorfoxtrot My point is that you can't define all women in society by one woman in one single event. Men and women all screw up. If I were to judge all men on one man who screwed up, or a group of men that screwed up, that would be pretty stupid right? Well I was saying that is exactly what you are doing. I don't care what you think of Hitler. You cannot define an entire race, sex, or anything else of the sort, by one individual’s mistakes, and ignore everything else.
@EmilyMEebi No, you're missing the point. You're denying an entire correlation between men better than women. You write it off as oppression and then try to argue that everyone's different. While it's true that everyone is you're really missing the boat here on the overall reality that men are better at working then women.
@professorfoxtrot You are doing the exact same thing. My point was that what I just did in the last statement, was exactly what you are doing. You completely missed the meaning of what I just said, and I even explained the it. This is the same thing you do in your prejudice. You see only what you want to see, and what makes you right, and you ignore anything that could prove you wrong. This is what you are doing in this argument. You ignore my arguments and accuse me.
@professorfoxtrot To put it into even simpler terms, it is like you are a judge, and the accused is on trial. You don't like this person, so you only listen to the prosecution, and ignore the defence and deem them automatically guilty. That is not a fair trial, and the judge, even though they have "proven" them guilty, is not necessarily right. So now an innocent person could spend the rest of their life in jail because the judge refuses to listen to any of the defence.
@EmilyMEebi I don't see how this is analogous to anything I've said. If anything it is feminism that has a strict adherence to absolutism. Feminism has no end goal its target is to continue to promote women's rights based on its exclusive agenda of rights under the guise of '"equal rights." If feminists want to whimper about not being fair they should play the world's smallest violin because it takes a lot to make me cry.
@professorfoxtrot I could just as easily believe something ridiculous, then find the very few points which support it, ignore everything else on the topic, and call what I've found evidence. I am someone who believes in equality. Labelling me as a feminist is incorrect. I also campaign against the idea of women being above men. You honestly think I am looking for your sympathy? I really don't care what you believe. I am debating with you because I find the subject interesting.
Banned for showing too much skin? Really? It's JUST the human body, it's JUST skin. I'm sick of how uptight everyone is about that.
And really, like Arikitten said, you'll see young girls in music videos showing at least the same amount, if not more skin, while dancing around suggestively. Ugh.
@TheWanderingNinja i find that realistically unoffensive. This video is very practical in the teaching about legalism. Would you care more about the women showing skin or the fact that it is an ad showing the purity of beauty, untainted by the media's perception of it?
Yeah, i agree... I am getting tired of the false image of womanhood. Photoshop-generated women can't change the world. And for goodness' sake, they can't even cook or have babies.
Thank you to dove for delivering this important message: You don't have to be young or thin to be beautiful but you still have to take your clothes off. Girls around the world thank you.
davecatfish 1 month ago 4
there is nothing unattractive about these women. the people who say it's gross probably have insecurities of their own, they always think if they bring others down it will bring them up. But it does the opposite. This is real! We need to stop judging ppl on their looks anyways and start to focus on INNER beauty...what a concept!!!
Rebekah7713 1 month ago
This comment has received too many negative votes show
EWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWWW
MySarahsLove 1 month ago
i love this ad
zaniev 1 month ago 2
Beauty is not equivalent to youth.
iamallatonce 1 month ago 6
Hi everyone, if you have 5 minutes to spare please please fill out my Dove research survey. Its for my research project, is all anonymous and you would be helping me out massively! This is the link here: just type the normal facebook address and add the rest on the end! Thank you!
facebook /events/208898149188134/
UEATVOfficial 1 month ago
(Mostly after reading HZO224 below) I didn't study advertising. It isn't my thing, really. I did study Human Development: child/adolescent. I don't care if this is only "advertising bullshit." Dove takes a much needed, different approach. I appreciate the creativity and theme of self acceptance in the marketing. And. . .actually, I will consider buying their products because of this. Contrary to what I did to the hamburger joint that used Paris Hilton to sell its' hamburgers years ago.
seasekp 2 months ago
The same people don't
takacsandrew 2 months ago
how about my 84 year old grandma?
djsemira1 2 months ago
I found this hard to masterbait too
iXpoSureGaming 2 months ago
@iXpoSureGaming lol that is soo funny i lmfao
callofdutybros2 1 month ago
i love everything dove stands for but they test on animals! and dont put the comments about how im a hippy i just care about someone other than myself!
ilaasstfubabn 2 months ago
dang some of these old women's skin is more flawless than mine!! :/
thekenthia 2 months ago 10
I know 4 women over 100 years old. for real. they look over 100 years old
mrumsower 2 months ago
Actually not bad for older ladies.
tubian323 3 months ago
Dove ad looks positive. But it is the same advertising bullshit. Even these old women look commercially acceptable. Try to get a handicapped, burned, scarred, post-accident, mutation etc. And I doubt the public will react positively.
Dove's idea of beauty remains limited, because it's a pure advertisement. They promote "change" in attitude without understanding what change really means.
Moral of the story: Never believe an ad. I studied advertising. Advertisers will do anything to get your $.
ZH0224 3 months ago 2
Yipes. The one at the 12 second mark looks like an unwrapped mummy.
itsaduppy 3 months ago
oo la la
acedenach 3 months ago
Im seriously beginning to love Dove's notion of beauty.
lovellae 3 months ago
Beauty has no age limits. This is a beautiful quote! Thank you. I'm sorry they took it off the air, too!
pinkrubberhippos 3 months ago 2
Super MILF
XxFaKyouxX 4 months ago
The chick at 0:14 looked pretty good for an old lady
FantasticBob7000 4 months ago
this was a beautiful commercial. I'm sorry they took it off the air.
XandriaBraff 4 months ago
I thought those women were really sexy. (from a females view) I mean, thier not like a 18 y/o sexy but a different more mature sexy. You know?
pinkfan595 4 months ago
dove really knows how to distract people from what their really pushing dont they..
ceeveel 4 months ago
lol who wants to look old?!
cam9408 4 months ago
Very beautiful !!
tachibanariko9 5 months ago
beauty isn't having a wrinkle free skin - beauty has soo much to do with charisma and confidence. And hell yes, those ladies really look confident to me!
ledzepgirl92 5 months ago 3
@ledzepgirl92 discusting.. confident but discusting
iDrugs 4 months ago
@iDrugs I think your spelling is by far more disgusting. These ladies have guts you'll probably never get in your life. BTW, no one forces you to look at it.
ledzepgirl92 4 months ago
@ledzepgirl92 I was disgusted when i saw this on my television now i just watch the freakshow online
iDrugs 4 months ago
more like porn-age :D
richrich2112 5 months ago
Actually it does, I don't want no old bitch
delusivex 5 months ago
SONG?! XD
Faridale 6 months ago
The one at 0:18 had a gorgeous body!
xXS4ndraXx 6 months ago 5
too bad the same people who own dove also own axe....
Gretchenrennirt 6 months ago 5
this is bullshit, theres plenty of granny porn around the web
ideoteqa 6 months ago
Guys, can you promote the importance of natural beauty without showing me naked grandma side boobs? Kthxbye
mrfishyfishy 6 months ago
@mrfishyfishy Get over it.
roguegirl29 6 months ago
This comment has received too many negative votes show
We'll their goes any of the standards this country used to have. Are we honestly saying that a naked old woman with fat rolls hanging over her stomach is beautiful? Theirs nothing wrong with aging it happens to everybody, but lets be realistic.
Oldman5675 6 months ago
@Oldman5675 And I suppose that women flaunting those fake cantelope boobs around on t.v is realistic too? Why is it okay for to show THAT on t.v but not this?
roguegirl29 6 months ago 5
@roguegirl29 Give me one example of twenty something women flaunting fake boobs on T.V. like those old women are flaunting theirs. The most you'll ever see on T.V. is a skimpy bra, and if those women had even been wearing that this commerical probably wouldn't of been banned.
Oldman5675 6 months ago
@Oldman5675 I think you're missing the point of 'natural beauty.'
All the stuff you see on tv that you think is beautiful isn't real. You're deluding yourself.
PaperBuddy 6 months ago 5
@PaperBuddy So basically what your saying is that completley natural, beautiful women, like Penelope Cruz, Angelina Jolie, and Olivia Wild arent real? Extrordinary beauty is rare, but it isn't fake. It just means we should value it that much more. Not delude it and pretend it's open to everyone. Their are plenty of natural, un-photoshopped beautiful women in this world. People used to except that beauty faded with age, and their's no reason they shouldn't accept that now.
Oldman5675 6 months ago
Older women are sexy too. In their own way. Corrupt companies need to do more social aware ads focused on health and stop lying to, and harming innocent people.
royalsteven 6 months ago 88
@royalsteven I agreen totally. But when a company is making billions of dollars selling their products the companies don't really care how people feel. They don't really care who is healthy and who isin't. All that matters is the all mighty dollar in the end.
ember1k 3 months ago
The only way we can stop these commercial companies by stop promoting and buying their shitty unhealthy products. And buy natural healthy ones. It is up to us!
royalsteven 3 months ago
ewwww witf naked old chicks
sniper0diper 7 months ago
I hope the makers of dove can begin a trend that other companies that produce beauty products for women will begin to follow. THE MESSAGE, beauty shouldn't end at the end of your 20's. Unless you plan to die at your 30th birthday life will continue and your sense of confidence in your personal beauty should continue too.I think it is terrible how modern advertising has duped the public into thinking you are only beautiful when you are young No wonder so many women become depress after 30!
wolof2000 7 months ago 3
its funny that the same people that create these ads create AXE........i think theres something wrong with that picture
westindian89 7 months ago 103
@westindian89 no what's wrong is that you see this ad as reflecting a genuine shift in the perception of beauty when it's really just a shift in the demographic. The baby boomers are the most lucrative market there is, and guess what? The women in this ad are baby boomers.
Redefining stereotypical beauty has never been more profitable.
Anyone who thinks the folks behind this campaign give a shit about anything other than making money is an idiot.
arainysundaymorning 5 months ago 2
@westindian89: It’s like oil companies talking about environmental consciousness or insurances talking about making your life safer. ;)
albedoshader 5 months ago
@westindian89 different demographics with different ways to sell products.
HorseLuver098 5 months ago
@Chastrie It's true but even if this is a money making scheme they are still spreading a great message whilst doing it.
Chazzinger 7 months ago 3
This has been flagged as spam show
THE DEFINITION OF PRETTY!1. Trys, trys and isn't discoraged when they fail. 2. Isn't afraid to fight back, even with simple body language. 3. Is smart enough to know that mean girls are blind, deaf, stupid, and cowards for not standing up for what they believe in. 4. Understands the diference between right and wrong and has empathy. 5. Loves herself so that others can love her as well
copy and past this and thumbs up so every pretty girl is reconized
poopypooppoop1000 7 months ago
There are various models in this video.
They are very beautiful.
It is important for us to show our original form.
sk3605 7 months ago
@sk3605
I agree that natural beauty is important. But are the photos of these women in this video really natural?
"Pro-aging" sounds like Pro[fessional] aging.
waywaywaywayoCW 7 months ago
Comment removed
Mojitexas 7 months ago
Comment removed
Mojitexas 7 months ago
For reason I a bit grossed out...
TheStacyfergie 7 months ago
it wasnt banned in argentina
agusteaguste 10 months ago
yes, I believe natural beauty is best. And I do agree that being a sex object earns you no real respect. But what I'm trying to say is that Britney is a product of society- she's been led on to believe that she won't be successful unless she does that. But my question is, is she therefore unworthy of caring for? Aren't we all broken people, deep down, despite what we're like on the outside? She may be covered with layers of plastic. So are you saying her natrual self isn't beautiful too?
starszen 11 months ago
there are no words to express how much i approve of this commercial !
XandriaBraff 11 months ago
This has been flagged as spam show
hmz guys i really feel lonesome right now anyone wanna talk
BabiiiAbbyij942 11 months ago 22
The people saying Ew are most likely immature adolescents who have yet to see a naked woman in real life. These women are beautiful and natural. This is what women looks like. Not like the photoshopped flawless pictures in magazines. Get a grip.
ClipClapClass 11 months ago
@ClipClapClass couldn't agree more! ... only I'm 16 ... :P
FireflyFanatic3 10 months ago
Unilever also happens to own Axe. Y'know, the one that claims men need a scent that changes every few hours because girls are too shallow to appreciate a guy for his personality instead of his body spray.
ieatcolors 11 months ago
American society nowadays seems to have this big taboo about growing old as well. "Use this to reduce the appearance of crow's feet" "Use this to reduce the appearance of wrinkles." It just seems like every other commercial I see is about fighting the effects of aging. Why is that? I believe that we should let nature take its course and not allow society and social pressures to influence what we can wear, how we can look, etc. It takes real strength of character to resist pressures of society.
roguegirl29 11 months ago
@roguegirl29 Amen to you, miss. I believe in natural beauty as well and these women in this video are naturally beautiful in my opinion. Society should not dictate how we look at all.
MsWildOutdoors 11 months ago
I liked the 2nd woman in the video: it wasn´t white, it wasn´t skinny, she was just a common beautiful woman showing herself the way she is.
Adritakaxo 11 months ago 2
they are beautiful cuz there isn't 1kg makeup on their bode
and they aren't photoshopped.
Pure nature = the beautifulest thing in the world
Benzor1001 11 months ago
Comment removed
revron77 11 months ago
BUY OUR SOAP!
SMGJohn 11 months ago
@shockye24 & what do you think you're going to look like when you age?
xoBeYOUtyxo 1 year ago
i cant believe they banned this! that sucks. im angry.
PlatinumxLove 1 year ago 2
EWWWW
dpatel120 1 year ago
@nasaroxmysox well, my dear, you make a point that reality is not any of those things. Though my statement neither agrees or rejects it. The 'always' statement implies most beauty product marketers will use these types of emotional statements to particular audiences to create emotional reaction = buy product. Believing that you are human, I may assume you are capable of identifying w/ these statements regardless of Unilever's messages. Subjectivity is key to discerning what you hear or see.
daedaldagny 1 year ago
@Vrijheidx older ladies need lotion too dude. @Chastrie did you ponder the fact that some men want to be sex objects? just as some women prefer not to be? to defend the media makers, they are telling no more truth than what they've observed & heard from particular buyers. obviously these people are awake. these messages facilitate ways to portray that reality. boys want toys for their chase & ladies always want to be pretty. always. what other truths are you looking for?
daedaldagny 1 year ago
@daedaldagny "always"? Really? And how do you prove that truth sweetheart? Through the broad perspective that being one person provides, I suppose? You do not know how I feel. You cannot assume that my reality is "to always look oh so pretty!" or "I've got to get me some tail to chase tonight". Reality is not air-brushed, photoshopped, inhumanly unattainable standard of beauty. If you want reality, take a look beyond your computer to your mirror. Do you see there what you see in an ad?
nasaroxmysox1 1 year ago
it wasn't banned here in Canada
imajeepster 1 year ago
So beautiful women, trying to prove that inner beauty is key, and its banned
..but then there are half naked dancers in music videos, and they make millions
screw u society.
peaceowassis 1 year ago 4
This is a ridiculous commercial. If they are so pro age they wouldn't be pimping out their age specific products.
Vrijheidx 1 year ago
Why do I never see this on TV? I'd love this to replace all the degrading vanity ads on TV.
Chriscom28 1 year ago
Eww
dima9917 1 year ago
@Chastrie It's not fair to dismiss this simply because of a connection Dove had no say in.
RoboticMilkshake 1 year ago
Being naked does not equal sex. It's your own skin for crying out loud. This is just confronting our obsession with youth and how we FEAR aging. It's not ugly, it's not gross. Just remember, you'll be that age someday and how would you like some brat pretending to gag when they see your picture (not nude of course!)? That's how we have ended up with so many women desperately trying to look like they did when they were 23. Is it so wrong to want to feel attractive in your 50s while looking 50?
RoboticMilkshake 1 year ago
Buying Dove products you contribuate to the amazonian forest destruction (80%) Dove use palm oil for making dove products, the choice is yours !
2012newday 1 year ago
meehhey anyone want to play wIth me
angeilbabe677ful 1 year ago 5
what's the song in this??
OroRosa9 1 year ago
I'm kind of falling in love with Dove :) I think the next soap I buy will have to be made by Dove :)
TheLonelyImmortal 1 year ago
The funny thing is... they are all NAKED! You are defending age but promoting sexually objectifying. Hahaha!
Trixiaoyu 1 year ago
good and bad to be a photographer
UnIuckyChucky 1 year ago
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QuatsaDon 1 year ago
ALL CHECK OUT THE Dove Onslaught(er)
MEGABOINK65 1 year ago
:O They're using reverse psychology on society. Ohmygosh, of course! They're doing this to make money by appealing to a more sensitive issue making them look like good guys and every other beauty company bad... and then BAYUM its like they're blatantly saying 'yeah, we like old people...now go buy our products' whaaa?! <---- whoa, cynical thought.
silvertears63 1 year ago
i luv that this ad is bringing forth real beauty and i luv this campaign as well, but i wish they could put on some clothes becuz women are still being degraded when their bodies are exposed for the whole world to see. respect your body and cover up so that you dont stoop as low as britney spears
ahmad80902 1 year ago 5
@ahmad80902 this is not an attack or anything, but the only way a woman can respect her body, is by loving it. Beside, you can find millions of pictures with naked women, but in the beautiful way, and not the pornograffic. Sorry for my bad english.
TheGothicBlonde 1 year ago
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ahmad80902 1 year ago
why cant we be beautiful covered up? leaving that little to the imagination is wrong. no one should "bare it all" middle age, old age, or young age women.
ahmad80902 1 year ago 4
@ahmad80902 They agreed to it. fair and square.
There's nothing.... NOTHING! Degrading about mature women showing off their goods (which mind you they didn't) for fun or a mature commercial such as this.
SniperViper1000 1 year ago
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@SniperViper1000 - "which mind you they didn't" - We don't care if their vaginas were in full display. They were naked - hard fact. Do you honestly think men would still not sexually objectify these women like this? Ha!
Trixiaoyu 1 year ago
@ahmad80902
So prude. Who cares, really? Naked is the way you were born, and now you're acting like something's wrong with it?
missstripedsocks 1 year ago
This comment has received too many negative votes show
women that age should cover themselves up what a distressing sight its like seeing your granny naked thats just wrong errrrrgggg
sexymalcom1970 1 year ago
@sexymalcom1970 gosh they're not that old. some of them could be older parents
djazr 1 year ago
@djazr lol they are attractive tbh its just distasteful IMO.
sexymalcom1970 1 year ago
How is this a display of beauty? True beauty comes from a woman's self respect...and this lacks dignity & respect. It's honestly sad to see women as old as my mother posing naked for the whole world to see. Women are not to be stripped naked...tha'ts just wrong!!!
WafaaAkmal 1 year ago
@WafaaAkmal Have you ever been to an art class? Posing nude and having people not look at your blemishes or rolls in disgust but with absolute objectification and turning your body into glorious art, whether it be in photography or through painted mediums, is possibly THE most elevating feeling one can get about your self respect. The human body is beautiful, sure it's not to parade around the streets, but this...I like
Musemistress 11 months ago 2
truly & utterly repulsive
WafaaAkmal 1 year ago
@WafaaAkmal You must be screwed lol :)
agirotil 1 year ago
@agirotil he is just muslim, different values, and although I disagree with them you should respect them
adrianoaguilar 1 year ago
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check me out:)))))))
yeah? hehe.
so cute<3
chloestarquality 1 year ago
wang dang sweet prune tang!
Velazquez283 1 year ago
ITS SOOOO REFRESHING btw this is like the only time you will see a black women with her natural hair..its so sad :(
PimpMyParadigm 1 year ago 4
gosh.... human should open their eyes n realise about this !
92olyn 1 year ago
This is a WONDERFUL ad. Our society is so warped.
Karlise13 1 year ago 3
pro-age? wth does it mean? Professional age? o_O
ifrenchfry 1 year ago
eww
sanchezryo2 1 year ago
I see more then this when they show those gals with the string bakinis.
DurgaShanti 1 year ago
actually this is quiet beautiful commercial .. the body that isnt shown seedy or dirty. I see nothing wrong with it.
DurgaShanti 1 year ago 3
it's ridiculous that this was banned. WHY ARE WE AFRAID OF NAKED BODIES?? What is so wrong with showing skin? That's just what we all look like underneath the clothes. I see more cleavage in the average magazine ad.
chibiviolinist21 1 year ago
showing to much skin? wow, i wear a bikini at the beach im a get banned for that. it's not like there flashing there privates are they. seriously.
ToxiWoman1 1 year ago
Banned REALLY! but a young woman can do the same on videos, and the only difference is she have a skanky bikini or some too short skirt instead of their arms and thighs covering up the privates. GIVE ME A BREAK!
npwme 1 year ago 2
@npwme I totally agree. It implies if your young and sexy you allowed to break the rules.
catrinmorris 1 year ago 2
They are all beautiful, but girls feel presure from tv and stuff! They should ban all that fake!
3491olivia 1 year ago 2
I love how Dove and Lynx are owned by the same company, Unilever. One makes women feel "good" about themselves while the other one degrades them to the standard of brainless sex objects. Wake up people..the media is a lie.
Chastrie 1 year ago 128
@Chastrie Reminds me of how people equate Disney with innocence and brightly-coloured joy, when the Walt Disney Corporation also owns the studios that brought us such films as "Splash" and "Ruthless People". I didn't know the same company owned Lynx of all things; what a façade :/
xxxx
TheLostDirector 1 year ago
@TheLostDirector Isn't it? Make you feel good about your body on one hand, make you look so dumb you'll have sex with a guy because of the deodorant he wears on the other. Pathetic.
Chastrie 1 year ago
@Chastrie Haha, yep. It's complete bull.
Sorry for the double post.
xxxx
TheLostDirector 1 year ago
@Chastrie Reminds me of the way Disney is often equated with innocence and childhood joy, when the Walt Disney Corporation also owns other studios that brought us such films as "Pretty Woman" and "Ruthless People", as well as "Desperate Housewives". I didn't know that Dove is owned by the same company that owns Lynx; what a façade :/
xxxx
TheLostDirector 1 year ago
@Chastrie Finally someone with brains. Thank you!
WafaaAkmal 1 year ago
@Chastrie thanks for saying that, i'm tired of ppl being so blinded,
lingsoong 1 year ago
@Chastrie
i posted the same thing on the dove true beauty ad.
it's really sad to see people so moved by something so false.
retrop123 1 year ago
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yyuddhggghk5859304dv 1 year ago
It's only your mind that makes it dirty. That the US moral police (or whomever decided that this was "too much") only confirmed what many already suspected. Extreme perversion.
Americans can't see skin without thinking of sex. Wonder if they'd mistake a sauna for a brothel? XD
aryllia 1 year ago 3
Real men like real women. That is my motto. Only boys like stick insect kids like Cheryl Cole.
SweetSesatia 1 year ago 5
Too much skin? Really? Fuck advertising. They just don't want the REAL thing to be put out there for everyone to see.
ashhwednesday 1 year ago
This commercial makes so much sense. You always see anti aging ads with women in their twenties and thirties, they don't even need to worry about it. If your going to make a product for a certain group you should advertise it with that group. Doesn't that just make sense?
MCShellii 1 year ago 9
sexytime. alright.
InternetLad 1 year ago
Wow - a commercial with beautiful naked mature women. They banned this, but Britney Spears writhes naked with her hands covering her breasts and everyone thinks that's acceptable? Why is one acceptable and not the other? To be totally honest, the first woman in this ad is better looking than Britney any day. Maturity and body type have very little to do with sexiness and beauty. Wake up, America.
elc1960 1 year ago 253
@elc1960 i see what your saying, and it makes sense. but why do they have to be naked in the first place
frikken20 1 year ago
@frikken20 All in how you look at it, I guess. It's just that it was a way of showing that mature women can be very sensuous. Nudity or no nudity, it might have gotten the same message across. You're also starting to see bra ads with full-figured women wearing little more than the sponsor's bra. American TV is the only place where you can't see nudity on normal broadcast TV (check out Aussie soap operas sometime - full frontal nudity).
elc1960 1 year ago
@elc1960 i agree and i like ur philosophical ways of thinking about the matter
edwinjose95 1 year ago
@edwinjose95 Thanks. Just saying how I feel. Apparently, a lot of people agree with me.
elc1960 1 year ago
@elc1960 agreed.
schluffimuffin 1 year ago
@schluffimuffin Aw shucks, another fan (LOL)! Thanks, just putting in my two cents worth.
elc1960 1 year ago
@elc1960 Britney may have little self-respect, but that doesn't mean she's never insecure either. Isn't the point of this whole Dove Self-Esteem thing that every woman is beautiful? Maybe the reason she does what she does is because she feels that's the only way to garner respect from people. I'm not saying we should all do that, I just don't think we should be so hard on her ('LEAVE BRITNEY ALONE' ha). She's as much a product of her society as we are. Pressure's worse for her, she's a star.
starszen 11 months ago
@starszen Presenting herself as a sex object is not going to earn her any respect. If you act like a sex object, you get treated like a sex object: Something for men to drool at but little else.
roguegirl29 11 months ago
@roguegirl29 Anyway. More than anything I feel sorry for her (Britney), seeming so screwed up. I'm not a fan of hers or anything, I just think that by trying to see inner beauty, we're trashing anyone who's merely an unfortunate product of societal pressures already. We need to convince girls like that they ARE beautiful, and that they don't need to become sex objects or anything. Not bash them because they're so blinded. If that makes sense?
starszen 11 months ago 4
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i like the way they present the women and they are not shy from their age . so dove maybe gave them some trust in their selfs
amirakhaled24 1 year ago
i like the way they present the women and they are not shy from their age . so dove maybe gave them some trust in their selfs
amirakhaled24 1 year ago
it was probably banned because its for pro-aging. and no one wants to embrace aging.
kkkomgitsme 1 year ago
Dove is so great ! Shows diversity and real beauty.
Curvesareawesome 1 year ago 4
You make it seem as though women were slaves who were forbidden from reading and writing which is a bunch of crap. There are a lot women, my grandmother included who would think it's absolute bullshit that she was oppressed servant. Men make the rules for good reason, they keep everything in order.You can't have things running in accordance to a woman's mood swings and that's the damn truth. There are reason's why women seldom invent anything but simply blaming men won't suffice.
professorfoxtrot 1 year ago
@professorfoxtrot There may be women who were perfectly happy being housewives and nothing more but that doesn't mean that they represent all women. Same as you do not represent all men. Women were never given the chance because they were never given jobs until now, and this is only in some societies. If you were to live for another 100 years you would see that women will invent, when given the opportunity. I do not blame men this system simply something that is wired into the human mind.
EmilyMEebi 1 year ago
@EmilyMEebi Amelia Earheart was given the chance to fly a plane and fuckups happened.
professorfoxtrot 1 year ago
@professorfoxtrot Oh of course one single event defines all time and all women. Hitler was a man, he did some pretty terrible things, would that give me the right to say that all men would lead like Hitler? No because that is just stupid, and so is that.
EmilyMEebi 1 year ago
@EmilyMEebi Hitler was an outlier, Giving women responsibilities that should be entrusted to a responsible man is never a good idea and amerlia earheart is a prime example.
professorfoxtrot 1 year ago
@professorfoxtrot My point is that you can't define all women in society by one woman in one single event. Men and women all screw up. If I were to judge all men on one man who screwed up, or a group of men that screwed up, that would be pretty stupid right? Well I was saying that is exactly what you are doing. I don't care what you think of Hitler. You cannot define an entire race, sex, or anything else of the sort, by one individual’s mistakes, and ignore everything else.
EmilyMEebi 1 year ago
@EmilyMEebi No, you're missing the point. You're denying an entire correlation between men better than women. You write it off as oppression and then try to argue that everyone's different. While it's true that everyone is you're really missing the boat here on the overall reality that men are better at working then women.
professorfoxtrot 1 year ago
@professorfoxtrot You are doing the exact same thing. My point was that what I just did in the last statement, was exactly what you are doing. You completely missed the meaning of what I just said, and I even explained the it. This is the same thing you do in your prejudice. You see only what you want to see, and what makes you right, and you ignore anything that could prove you wrong. This is what you are doing in this argument. You ignore my arguments and accuse me.
EmilyMEebi 1 year ago
@EmilyMEebi No, prejudice is what you do before deliberation. I've seen the evidence and have decided to rule that it is a heap of cat shit.
professorfoxtrot 1 year ago
@professorfoxtrot To put it into even simpler terms, it is like you are a judge, and the accused is on trial. You don't like this person, so you only listen to the prosecution, and ignore the defence and deem them automatically guilty. That is not a fair trial, and the judge, even though they have "proven" them guilty, is not necessarily right. So now an innocent person could spend the rest of their life in jail because the judge refuses to listen to any of the defence.
EmilyMEebi 1 year ago
@EmilyMEebi I don't see how this is analogous to anything I've said. If anything it is feminism that has a strict adherence to absolutism. Feminism has no end goal its target is to continue to promote women's rights based on its exclusive agenda of rights under the guise of '"equal rights." If feminists want to whimper about not being fair they should play the world's smallest violin because it takes a lot to make me cry.
professorfoxtrot 1 year ago
@professorfoxtrot I could just as easily believe something ridiculous, then find the very few points which support it, ignore everything else on the topic, and call what I've found evidence. I am someone who believes in equality. Labelling me as a feminist is incorrect. I also campaign against the idea of women being above men. You honestly think I am looking for your sympathy? I really don't care what you believe. I am debating with you because I find the subject interesting.
EmilyMEebi 1 year ago
All they had to do was show a picture of Stiffler's Mom.
kjun13 1 year ago
It's true, older women can be beautiful, even sexy.
justanotherjunkaddy 1 year ago
wtf!? it was banned for showing too much skin? thats pathetic,why is being naked something to be ashamed of....some people are messed-up
llamahamfat 1 year ago
Some people age like old shoes, other - like the cathedrals... :)))))
Be a cathedral!
Някои хора остаряват като цървули, други - като катедрали :)))
karkalicheva 1 year ago
this wasn't banned in canada...
sanjay52504 1 year ago
Banned for showing too much skin? Really? It's JUST the human body, it's JUST skin. I'm sick of how uptight everyone is about that.
And really, like Arikitten said, you'll see young girls in music videos showing at least the same amount, if not more skin, while dancing around suggestively. Ugh.
TheWanderingNinja 1 year ago 87
@TheWanderingNinja i find that realistically unoffensive. This video is very practical in the teaching about legalism. Would you care more about the women showing skin or the fact that it is an ad showing the purity of beauty, untainted by the media's perception of it?
Yeah, i agree... I am getting tired of the false image of womanhood. Photoshop-generated women can't change the world. And for goodness' sake, they can't even cook or have babies.
TheMissSmitten 1 year ago 4
@TheWanderingNinja No doubt that this TV ad would'nt raise an eyebrow in Europe. One decade into the 21ST. century and America is still uptight.
alonenjersey 1 year ago
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@TheWanderingNinja
wait. there's more skin than this?
GreyNoises 1 year ago
The only thing that should be censored in US is the evening news. There is some scary shit there.
yogizh 1 year ago