Thanks for posting this! I'm an advertising newbie suffering through a dull crappy college ad' course taught by a conventional type that lectures about sticking to rules. Worse, she doesn't get remotely excited about ad's at all. No passion, can't teach. At least, I can teach myself from the ad' geniuses like Bill Bernbach who thought research got in the way of good advertising.
Greatest ad man ever.
Doral4720 7 months ago
Thanks for posting this! I'm an advertising newbie suffering through a dull crappy college ad' course taught by a conventional type that lectures about sticking to rules. Worse, she doesn't get remotely excited about ad's at all. No passion, can't teach. At least, I can teach myself from the ad' geniuses like Bill Bernbach who thought research got in the way of good advertising.
Fantageous 1 year ago
This quote from the video says it all, "The real basis for persuasion is what motivates a man." - Bill Bernbach
MarketingBeyondAds 1 year ago
great great great post. this video is borderline a bible
onlyiwork 2 years ago 4