I've always been a fan of Fallon's work, especially the early Bravia work and 'eyebrows', but the hype around this is puzzling.
The beauty of a Zoetrobe is the raw, blurring illusion created by still images. I can understand what they're trying to achieve here - it's a modern zoetrobe. But they're demonstrating Bravia technology through made-up technology.
'Balls' took me back to childhood. I can throw some bouncing balls down a hill in San Francisco. I connect with that stuff.
From Fallon, who created the ad: the TV work features a track entitled 'Underdog' from UK rock act Kasabian, taken from their hotly anticipated and yet to be released new album.
The song is by Kasabian according to the press release, but it didn't mention the title. If we find out, we'll post it here. 'Spot' refers to an advertising spot, and just relates to the video. The zoetrope is in Venaria, near Turin. Original article is on creativereview/crblog
I love everything about this ad, except its in torino, but its a nice architectural place. Love the song, love kaka', zoetrope is fantastic. Whats the song called, anyone?
Was this the last of the spectacular Bravia ads? Or are there more to come?
thedonutman92 1 year ago
@MolokoPlus1980
I agree. Both have the unique gift of being able to produce such mindblowingly epic songs.
FannoFlow 1 year ago
This has been flagged as spam show
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JUST DO IT IT SCARY!!!
justified422 1 year ago
hmm persistence of vision...
123rickar 1 year ago
think the song could have been put to better use. i love it tooo much!!
melandnat09 2 years ago
Demais essa propaganda.
myguedes 2 years ago
the music is Underdog by kasabian
petysu 2 years ago 3
You sir are god!!, Thanks for the info. I've been looking for the name of that song since i 1st time I saw this ad.
grothezk 2 years ago
what is the name of that song?
otacon0406 2 years ago
Underdog by Kasabian
Downlowtooslow 2 years ago 2
its going to be in my country and they are going mental about it
01MrRunneR 2 years ago
Song is garaunteed to be in fifa 10.
joshcroke 2 years ago
yes^^
mgontarski2 2 years ago
wrong
litlmystro 2 years ago
I totally agree with that statement!
SupahTofuNinja 2 years ago
htt p:// rapidshare.c om/files/221658817/Kasabian_-_ Underdog.mp3 - music!
Kaka2267 2 years ago
buy the album support the band
ibanez1andrew 2 years ago
Sick Song, Sick Player
jossc57 2 years ago
He looks perfectly healthy to me.
EFFANDJEFF 2 years ago
this music makes me wanna play fifa, lol
deustomola 2 years ago 5
quite scary.. I know where ur coming from lol
B0DINH0 2 years ago
Song is KASABIAN - Underdog
n3crophagia 2 years ago 12
such a good song!!
pilkq12 2 years ago 6
the album version has been leaked now
litlmystro 2 years ago
htt p:// rapidshare.c om/files/221658817/Kasabian_-_Underdog.mp3 - music!
Kaka2267 2 years ago
Thanks!
MaxSmolax 2 years ago
serious tune!! where can you get it?
kevmooney 2 years ago
kaka !
sahra42 2 years ago
best band in the world, not my words, the words of tom meighan, legends...
liamback86 2 years ago 5
does anyone know where i can get this live version, or has it not come out yet, its sick.
sebastev 2 years ago
There's a few live recordings around, just type in kasabian underdog
stattotheblade 2 years ago
Comment removed
marcopolo691971 2 years ago
top track nice and chilled
marcopolo691971 2 years ago
awesome tune
litlmystro 2 years ago
the shits teasing us with this snippet!!! sounds so good my ears are aching for it. Roll on June
unionist 2 years ago
so much anticipation this sound is addictive with meaning
CTID94 2 years ago
"Life in technicolour, sprayed on the walls, I've been pounding at the pavement, til there's nothing at all."
malgonia91 2 years ago 3
200 hz xD
DariaCooL 2 years ago 2
Underdog - Kasabian!!!!! <3
zzug89 2 years ago 6
yes
where i can find this song?
when new album?
GAMBEROK 2 years ago
U can't find it atm, the album will be realsed in the 8th of junie
zzug89 2 years ago
where can i get this song, please someone tell me
(or message me!)
marcist1 2 years ago
Wait till the album comes out ;)
June 8th.
lienosaurus 2 years ago
I can't wait til March 31st. free download of Vlad the Impaler!
CodyT3212 2 years ago
this song is great xD
WoJtAs47pl 2 years ago
thius song rocks!!! This is rock'n'roll in the 21st Century!!!!! Yeeee Haaaaa
1970mango 2 years ago
have sony bought this song or is it defientely on the next album
CTID94 2 years ago
definetely on the new album
litlmystro 2 years ago
Sony BMG is their record label
communistbhoy 2 years ago
no actually columbia records are their record label
asshole
litlmystro 2 years ago
Sony is Columbia Record's parent company...
communistbhoy 2 years ago
That new Kasabian choon sounds mega!
lrvdnc 2 years ago 2
Kasabian! Sounds mental. Mental! Can't wait to hear the rest of it..
lienosaurus 2 years ago 3
peter hudson's 2007 "homouroboros" is the real deal. this is lame
petephuduh 2 years ago
whens it coming out does eny1 know?
album news is hard to get hold off in aus,...haha
CTID94 2 years ago
8th june 2009
RyanKasabianBeer 2 years ago
kaka and kasabian!! love it
RyanKasabianBeer 2 years ago
Next Kasabian album gonna be the best!
thelessworld 2 years ago 3
agreed cant wait
litlmystro 2 years ago
that song is AMAZING.
well done Kasabian.
And i guess SONY for recognizing.
jadoreurdior 2 years ago 3
wooooooooooooo kasabian
litlmystro 2 years ago 2
damn i want this song!
fingers crossed its on the upcoming album
ill be pissed is sony paid a million or so to get a bitching song excusively from kasabian
martinsisgod 2 years ago 2
Apparently it's the opening track on the album.
MonaroMan1991 2 years ago
nice
martinsisgod 2 years ago
The track is 'Underdog' by Kasabian.
purplehatUK 2 years ago 4
omg @ the song! And weve got this tv D:
sliffer234 2 years ago
This is no where near as impressive as Mark Simon Hewis's film "The Life Size Zoetrope".
binnsanimation 2 years ago
Why not?
EFFANDJEFF 2 years ago
I've always been a fan of Fallon's work, especially the early Bravia work and 'eyebrows', but the hype around this is puzzling.
The beauty of a Zoetrobe is the raw, blurring illusion created by still images. I can understand what they're trying to achieve here - it's a modern zoetrobe. But they're demonstrating Bravia technology through made-up technology.
'Balls' took me back to childhood. I can throw some bouncing balls down a hill in San Francisco. I connect with that stuff.
monkeysnuff 2 years ago
you should see the second sony bravia kaka advert that was has just been completed with this one at the company i work for.... its stunning!!
diveniremedia 2 years ago
Nasty rip off of Mark Simon Hewis' utterly charming and wondrous The Life-Size Zoetrope.
LGaryThomas 2 years ago
I've seen both and I'd love somebody to explain to me how this is a rip off.
jiklar 2 years ago
Thought a rip off had to be the same....
These bear no relation to each other - unless you're claiming this bloke invented the zeotrope.
I don't think so.
GoGrimly1 2 years ago
jesus how tedious and overhyped.
51522809 2 years ago 2
From Fallon, who created the ad: the TV work features a track entitled 'Underdog' from UK rock act Kasabian, taken from their hotly anticipated and yet to be released new album.
CreativeReviewTV 2 years ago
Cool. Thank you. Props to Fallon for a cool ad.
Sbend777 2 years ago
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firlev409 2 years ago
The song is by Kasabian according to the press release, but it didn't mention the title. If we find out, we'll post it here. 'Spot' refers to an advertising spot, and just relates to the video. The zoetrope is in Venaria, near Turin. Original article is on creativereview/crblog
CreativeReviewTV 2 years ago
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previewtrailer 2 years ago
I've been going through tons of Kasabian songs. They are great, but I can't find the one in this video or anything called "The Spot".
Sbend777 2 years ago
It's not the spot. Re-read the article you got that from
danmandle 2 years ago
anyone?
meaningoflife23 2 years ago
umm where did u find this song, cause from what i can see, Kasabian never released a song called The Spot
meaningoflife23 2 years ago
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previewtrailer 2 years ago
ok so its kasabian, but does anyone know the name of the specific song used by them in the video?\
meaningoflife23 2 years ago
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previewtrailer 2 years ago
KASABIAN
HiroOfShadows 2 years ago
Song name please or I will tell everyone I know not to buy a Sony Bravia. ;)
antidentite 2 years ago
song name or it didn't happen.
aBzYTube 2 years ago
Comment removed
missingsynch 2 years ago
Brilliant.
SunnyD2004 2 years ago
Nothing spectacular. Probably a lot more exciting IRL.
rakadapa 2 years ago
I love everything about this ad, except its in torino, but its a nice architectural place. Love the song, love kaka', zoetrope is fantastic. Whats the song called, anyone?
Lanmington 2 years ago
Yes, it's Kasabian from their latest album. More information on the video can be found on Creative Review's blog
CreativeReviewTV 2 years ago
any idea on the music? kasabian?
iminlaland 2 years ago
Does buying a Z-series make you Zoetropic?
blogospheric 2 years ago