Retromercial: Breakfast Pals (1939)

[CrazyStyxFan]

Thumbs Up if Cracked.com sent you here

[DBro65]

That would be accurate. The movie theatre and radio was what people did before television.

[TheKaylacook]

u know when poor kids saw this commercial they whislted so some little elfs would bring them food poor little poor kids :(

[nintendo917]

A 3on3 fist fight in a cereal commercial?

AWESOME!!!

[supermario64777]

" Crisp to the last spoonful " Bull Shit.

[happymage23]

Wait, there's pancakes and they're eating cereal instead?

[ThePlisskin]

This would be politically incorrect today because there was no Asian, Black, Gay, Woman, or politician involved.

[dacisco101]

Then: "Golly these rice crispies are swell!"

Now: "This stuff is fuckin awesome!"

[CBcinema1]

theyre a little..... MUSSHHHHAAAAAYYYYYYY

[Bramude]

The person uploaded this video exactly 5 years after the cracked article was made

[artizek]

I have to deal with this shit every morning.

[kilkolio]

@artizek lol

[cinnomonsinner]

its not the little minions that creep me out its that bobby kid and wonder what happened to his freind hes probably burning in hell

[AdamsPigs]

55 seconds HES GOING TO RAPE U

[ColeVecsion]

:12 seconds in and i can already make at least 15 gay paralels here, ahhh naive times are fun~!

[realityisforever]

What's funny is that rice krispies get more soggy than any other cereal I've ever had.

[megadork456]

@realityisforever

That is EXACTLY what I thought!

[cottencandykitten]

yeck. milk.

[Shadoboy]

Fighting midgets: Part of a fulfilling breakfast.

[Oldclaws]

Good ol fashion good guys whip the bad guys, Love it!

[Sandfur224]

lol, this is a commercial?

[stupidstuffx]

Good god, you could crash an airplane in those ears

THEY'RE HUGE!!!

[mitchflorida]

The bad guys are Soggy, Mushy, and the ringleader is named Toughy.

[MadMonkeyVids]

"I say you annoyingly juvenile characters! I challenge you to a hurley burley by jove I do!"

[cottencandykitten]

@MadMonkeyVids u mocking the british r u?? bit 'arsh mate..

[JaqueChance]

o:? mushie and soggie? whos the dude soaked in milk? "drowned?"

[demetrix25]

now thats a great cereal commercial

[evilmidget]

So...gang violence in a Rice Krispies commercial. and an old school emo to boot.

[JKM12988]

oh my goodness, how things change!

[scorpietta]

I think it's great that youtube has provided a medium for preserving these classic clips. Thank you!!

[theJsofG2]

I like their crackling noise.

HAHAH

[FoxenBPerry]

stuff like this kickas ass! and its very swell

[chumpthedog]

What year was this made? C'mon, dude! It couldn't have been 1939. Just tell us the real year and quit being a douche!

[maryade]

"come and see the violence inherent in the kitchen!!!"

[fromthesidelines]

"WNBT", New York, wasn't officially a commercial TV station [using those call letters] until July 1, 1941. Until then, it was known as "W2XBS". "W2XAB", CBS' New York experimental station (which didn't telecast as much as W2XBS did), signed on that same day as "WCBW". By 1945, there were three stations operating in New York as World War II ended: WNBT, WCBW, and WABD {DuMont's station- WNYW today}. In 1948, WJZ [WABC] signed on as well. "Coast-to-Coast" network TV began in September 1951.

[chkjns]

I'm building music playlists for each of the past 100 years, throwing in some ads like this for effect. Hope people will give a listen. Step back into any year . . . . . .

Thanks for sharing a grrrrrrrrrrrrATE, (whoops, wrong product), commercial ! ! ! !

[LoserAtTutorials]

Aint that swell?

[ImmortalBiscuit]

OMG, that was so cute!

[Jae0Englynd]

*sigh* Cartoons used to be so delightfully violent. Now days they're quite dull.

[kungfujiapple]

Well, 1RichardHunt, I believe the studio that made this short was Cartoon Films, Limited. In addition to this cartoon from 1939, they also made four cartoons from 1937: "A Squirt in Time", "Cops and Robbers", "The Brookfield Belles Present a Date with Kate" and "The Oilympic Games Endurance Relay".

[phantomninja01]

I like to think that kid in red is a young Hugh Hefner, I mean look at that robe!

[1RichardHunt]

What studio made this short? Was it the Fleischer studio, Walt Disney's studio or Walter Lantz's? The animation timing is teriffic.

[1L6E6VHF]

As for television: Theoretically, there was one "regular broadcast" TV station in the US from 30 April 1939, WNBT in NYC, broadcasting to litterally a few dozen sets (well behind the UK, where a few thousand Londoners were watching BBC TS, until 1 September shutdown. TV was the talk of the US in 1948, but not really mass market until about 1951. Color in US (officially 1953) was hampered by a "chicken and egg" problem until fall 1965 TV season.

[duckman531]

Thanks for all your knowledge, 1L6E6VHF ! Your research is impressive!

[1L6E6VHF]

Movie theater short cartoons started going color in a big way about 1935, 3 years after the first 3-color "Flowers And Trees". It made economic sense to make them in color, since with only 8 minutes (about 720') of film, the expense was not nearly as great as feature film. The music, title graphics, and animation style are all consistent with those of 1939, when the iconic color feature films "Gone With The Wind" and "The Wizard Of Oz" hit the screen.

[gt40mk2]

Uh - there was very little TV at all until the 50s. Colour in the late 50s - early 60s. Until the 50s cartoons were made for theatrical vewing before movies. I think this is a failry rare example of a cartoon used for advertising.

[homicidalmaniac777]

i thought they didnt have colour tv in 1939. and it looks like warner brothers work

[EmilyMarieMorris]

@homicidalmaniac777- there was color in the movie theater, which was where this was shown.

[GIBSONguitarsNC]

theyre like trained assassins. If i could whistle up something so epicly powerful, I'd probably fire all of the ninjas i hired to hide under all of your beds.... maybe.

[PresidentBagel]

That ruled. Like watching a movie.

[bruce64h]

snap,crackle,and pop look weird in this film.

[Joeyboy6790]

the kid with he black hair looks so evil at the start!! He can't have hated the cereal that much.....

[panzersherk12]

"look they float"

[Flinklehurst]

The funny thing is that you don't have very long before THIS cereal goes soggy either.

[mitchflorida]

@Flinklehurst Rice Krispies will stay crisp for almost two hours before they get soggy, according to their ads. I have never timed it myself.

[parrotbob2]

it was shot in technicolor same thing they used for wizard of oz

[breenah559]

This reminds me of an old Disney cartoon.

[irvinetustin]

I never knew Snap Crackle and Pop were such skilled fighters!

[Orgadaalien]

Dude. You just gave me the best Idea!

[Orgadaalien]

WW2 began in september 1939.

[jwhuscfan10]

wow thats awsome

[Orgadaalien]

It was all fun and smiling cartoon characters until WW2 happened. :(

[Branflakes19]

if it was 1939 it would be in black and white wouldnt it,WOULDNT IT!! :S

[flagrarus]

They float...They all float...

[Orgadaalien]

ROFL. I love IT.

[gummyliscious]

I LOVEE RICE KRISPIESS.

(:

[joshywebb]

every cereal i've tried gets soggy

[bigg3469]

Yeek! That's HAS to be one of the earliest Rice Krispies commercials to date!

[jefedezorros]

viral video before it's time.

[Duchess1951]

This cartoon is a product of it's time-1939. Snow White only came out in 1937...and Snap Crackle and Pop look a lot like the 7 Dwarves. It is what early animation looked like.

[skunkapeJC]

That was fucked

[tirussell]

That is some serious eye shadow at 1:02

[codyki]

Sometimes my boyfriend and I have "breakfast pals" too! And they totally come as soon as we whistle!

[DoctorExplosion]

What are you even getting at?

[codyki]

What does it matter? Three-way sex may be unpopular in America today, BUT IT WON'T BE TOMORROW! Rowrrrr!

[Coribec]

propoganda

[kitsch2spacea]

"Crisp to the last spoonful" (yes, but only if your last spoonful comes directly after your first) Don Draper this wasn't.

[DTuriTuri]

It's this kind of cartoon i do not like, like very very old like this one. Just gives me the creeps.

[magily11]

But... rice crispies DO go soggy...

[whysoserious6754678]

rice krispies are that old wow im not suprised

[iceagestar]

My gosh. Soggy somehow does look like Dopey from the film, Snow White & the 7 drawfs.

[LittleLulu62]

"Your breakfast pals?"...sure they come every morning as soon as I whistle...kinky. O_o

[Alathair]

Cereal man: OHHHHHHHHHHHHHHHHHHH YEAAAAAAAAAAAAAAAAAAAAAAAAAAAA­AAHHHHHHHHHHHHHHHHHHHHHHHHHHHH XP

[gydorack]

This ad would have been perfect if they were playing the battle music from lord of the rings

[deathboy126]

Goooooooood Snap Crackle n pop!!!!!!!! u have done very very well by fightin da bad guyz!!! YAHHHHH!!!

[SketchyProd]

Great stuff. I wouldn't mind watching commercials like this on TV today.

[HappyDaze01]

Rice Krispies. They're Grrreat!

[ccricers]

Soggy looks like Dopey from the Snow White movie.

[ccricers]

Soggy looks like Dopey from the Snow White movie.

[Laantarnpaal]

dear god! thats the second best thing ive ever seen ever

[Synskin]

That creepy goth kid's minions just about ruined breakfast with their hideous violence.

[kranktank]

um a wet dude just crawled out of your box of cereal...that's gonna cause mildew

[SpyWhoLovedHimself]

In the first 10 seconds "Bobby" looks more like the Spawn of Satan.

[tripled153]

I AM DAMIEN!!!

[smallgoon]

crackle got whooped on

[chiii22]

BEST.COMMERCIAL.EVER!

[Omnywrench]

We need more fisticuffs in our breakfast cereal.

[hotdogman67]

@Omnywrench @Synskin

LMAO!!! XD

[enigmawing]

Woah. . . "Cartoon Films LTD.," wonder who worked on this exactly.

Great find, thank you for posting!

[seashore909]

hahah funny stuff!! lmao

[cha5]

Interesting, I've seen some examples of early animated theatrical advertising like The Fleischer's 'My Merry Oldsmobile' ad

from 1932' But this is almost a bit closer to really short TV ads.

[stevenup7002]

For all you people who are saying that people didn't have televisions in the 30's or 40's, some did! Besides, this could have been a commercial that aired before the picture show (cinema)

[ledhead20000]

It would be beter if snap, crackle & pop got kicked in their rice crispies!

[AlmightyJesus]

1939? You sure thats correct? People didn't even have TVs back then. I think you lie. Stop lying you lying liar!!!1

[Kittenlike]

Fun! Thanks for posting.

You can tell it's from 1939 -- look at the colors. That's the three-strip Technicolor process that was used at the time.

[flamesgal21]

man, commercails were so much cooler back then..they actually fallowed a plot to make you want to buy them!

[MabelNormand]

i think that maybe you guys saw some sort of version of this commercial in the years you are saying but everything i looked up for this particular one points to 1939. i love this commercial with the kids talking about the cereal in the beginning!

[therogue44]

thi sisnt 1930'sthis is late 60's early 70's

[jcsavestheday00]

no its not...look at the animation style. Totally 1930s/early 40s

[yomommaD0Tcom]

it can't be the sound & picture & the style of the animation.

[MiddleFingerproduct]

WAT!!?!? THAT IS DEFINATELY NOT 1978!! you can tell by the sound and animation style its the late 1940s.

[beatles787]

ahh. this reminds me wen i killed crackle. head ln a toothpick and everything. he wasnt krispy, though

[zymaymyn]

Snap, Crackle, and Pop sound like kids. I wonder who the 3rd bad guy is along with Mushy and Soggy. I wonder if Maxwell House stole Snap, Crackle, and Pop's last line.

[MabelNormand]

the third guy's name was toughy.

[Chub4ChubsRule]

wait, if there were pancakes, why would they be eating cereal? In the breakfast world, pancakes are on top of lame ass cereal. (though nothing tops Eggs Benedict)

[Gazzura]

Th only decent breakfast is toast.. But I hate breakfast.

[N1c2k3]

Wow, shrivel up and die already...

[luvsnl25]

btw it looks like they stayed up all night.......doing what????

[luvsnl25]

after they show the name of the cartoon bobby looks really mad!!!!!

[Destructionmen]

u sure this is '39?

[88HJS]

And if so, was it originally colourized?

[Robubie]

this is how all my breakfast's go, tiny people fighting over which cerial i am going to eat.

[yomommaD0Tcom]

yeh but just to make it fair u could have both cereals that way both mini people will have no reoson to fight and u will get the full nutrision u need :p

[mhirtes12]

Yay! Mayhem during breakfast!

[benjaminthefox]

Wow. Apparently nobody knew what children looked like in the 30s.

Creepy miniature adults. :Shudders:

[HCShannon]

No let's see them take on those Wheetabix skinheads!

[shrinkingmanvid]

Ironically enough I had pancakes this morning but those little troublemakers were nowhere to be seen. I knew

Snap Crackel and Pop went back awhile but not this

early on. Fun with giant food

[whatsafugazi]

I'm sure glad you stayed all night bobby! I was afraid you were gonna leave a note on my pillow again :(

they're gay :p

[3liu]

typical oldies comercial.. jaja i loved it =)

[frednora]

It looks like they are wearing eyeshadow... not just your average sleepover.

[sultanamonkey]

he looks like Clark Gable

[Izabual]

Hahaha cereal gang warfare!

[drcanoro]

that was swell!

[batmanneedssome200]

K,JG

[batmanneedssome200]

GANG FIGHT! GANG FIGHT!

[LikaLaruku]

kryst....there faces alone could scare children. & I thought that Esso face was creepy....

[PsychicKnife]

Doesn't a fist fight just make ya want to eat a bowl of cereal?

[electrogeek77]

I wouldn't want Bobby as a guest in my home. Ungrateful little snot. Didn't he know that soggy cereal is better than no cereal during the Depression? I bet he's one of those upper class kids that befrended the other, poorer kid because he felt sorry for him.

[EtCom]

you made pop come out my nose

[MayhemII]

Bobby seems like a brat.

[sultanamonkey]

tee hee!

[MiddleFingerproduct]

in that time we'd give him a belt whippin or beat him with a nice sack of oranges! lol

[camman007]

Lol that was freakin awesome