Marketing Strategy - Boston Matrix

[sinxzbaby]

Hi. Republic Polytechnic From Singapore is here to learn from this video! Weee~

[supercibor]

Hello #UN#,how are you today?I have enjoyed your videos very much and above all I have learned a lot from your valuable information for my online business.

Regards

Hector

[multirajeshh]

thanks like it

[doopie88]

Excellent video and even a bit funny :)

However, didnt you get the boxes wrong. shouldnt the cow be on the bottom left? (low industry growth rate and high market share)

[o00Adam00o]

fucking briliant. tnks a mill..

[ahmershah1982]

thanx for upload man

[aaurakzai]

A very helpful vdo indeed! i have to make a portfolio for ma assignment, this really made things clear! thanx a lot!

[burningdevil666]

video not bad, however it'd be awesome to define market share and growth even tho it's obvious just to keep us on track. furthermore, it was reaaaalyyyyyy lame and cheesy, cut down on that it makes it distasteful

[OoLuca92oO]

Thank u, nice explanation! :)

[OoLuca92oO]

Thank u, nice explanation :)

[Hulkmania316]

I enjoyed this video. It will help me to write my book of business strategy made simple.

[dbawab]

Thanks...well explained!

[dbawab]

Thanks...well explained!

[subpasri]

this's case,very good.

[CustomerWorthy]

Everyone is in Marketing - Makes good point showing marketing has moved out of Marketing department with CRM, IT, web managers, affiliate sellers, social media, customers spouting marketing messages even operations has messaging responsibility/capability as shown in graphic 5.3 at here customerworthy (dot com) /cxc-matrix. Curious what actions marketers take to manage, influence, measure mkt?

Read Customer Worthy, Why and How Everyone in Your Organization Must Think Like a Customer @ Amazon

[wapangapo]

Thanx alot .. i got IB B&M exam in about 6 hours from now!

[Yannigroth]

Like your Product Lifecycle video, it is very weel explained.

CAUTION : for those of you who want to reproduce the matrix in your exam, the example that is shown (from 3:20 on to 5:30) is wrongly oriented, you actually have to turn it 90° to the left, so that the star is on the upper-left box. Thus, you have the relative market share on the horizontal axis (high on the left, low on the right) and the market's growth rate on the vertical axis (high on the top, low on the bottom).

[bizopclothing]

It's all about the marketing strategy.

[ena1490]

awesome! thanks so much!!!!!!

[SMAKETING]

good explanation

[analyzeee]

nice..

[vinaychatlani]

Excellent! It really helped in my revision

[felipeluisgonz]

great explanation.. very useful video.

[drummer1987]

Thank you, I have an exam tomorrow, I love you!