Added: 5 years ago
From: mdanja
Views: 25,648
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  • Good concept but too long. Commercials are either :10 :30 or :60 seconds! Need more beer shots!

  • I love fat tire. Leaves an almost fresh bread after taste. Absolute perfection. Plus it helps that I work for the distribution company that ships it all throughout Indiana so I get it cheaper :p

  • Best American Beer!! I hope they never change!

  • Great song, awesome beer, and an amazing company too! New Belgium Brewery represents all that is right and true in life...environmental responsibility...meets great taste! A true spiritual experience! Now it's time to grab another Fat Tire from my beer cooler, and follow my folly! Thanks NEW BELGIUM!! You are the best!!!

  • Love the song...the beer...and the basic message of New Belgium Brewery! Love the bike, love the beer...I think I'll grab a bottle now...and follow my folly!

  • Ok this is cool. Fat tire has been my favorite beer for a long time, and I've been a Devendra fan for a couple years. Never thought I'd hear his voice on an ad for my favorite beer (which I've never actually looked up an ad for :b)

  • Now *this* is an American beer I can relate to!

  • Great stuff, guys. Genuine bike culture moments.

  • I like this commercial. Has anyone tried New Belgium's latest beer? It'd called Mighty Arrow. It's not bad it's a pale ale...very hoppy, but still light and refreshing.

  • Wonderful commercial! I remember first seeing it on tv and being so excited to finally hear Devendra's music on a commercial!

    But Now that I think of it I wonder if the commercial makers reilize that one of the verses says:

    "Put me in your dry dream, or put me in your wet..."

    lolol

  • This is a great commercial.

  • this was directed by Jake Scott, Ridleys son.

  • would you, or anyone know the name of the song in this commercial?

  • It's Devendra Banhart, the song is called "At The Hop"

  • I was just about to ask that. Thanks. :) FC rules.

  • Fat tire is my favorite beer! For it to taste best you have to drink it cool (not icey cold) and in a wide mouth glass. It really does make a difference - letting it breathe in a glass especially brings out the rich flavor. mmmmm

  • Seriously the coolest commercial I've ever seen. Its even directed by Ridley Scott's son I believe.

  • Great commercial. Great song. Beer's not bad.

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