shadoe was once a dj for progressive rock station KMET in los angeles. that's where i first heard of him. then i started seeing his federated commercials,and got to put a face with the voice. those ads were a stoners dream!!
Dude, Shadoe Stevens should've been invited to make a guest appearance on "Miami Vice"! Like, could you imagine him as a drug lord going toe to toe w/Crockett and Tubbs?
I can remember going to Federated liquidation 20 years ago. Circut City put them out of buisness. Yesterday I came full circle with buying a computer at Circut City's liquidation. Best Buy put them out of business. In 20 years it will be Best Buy's turn. That's retail for you. come and go.
I haven't seen a Federated commercial with Shadoe Stevens in ages. I thought the commercials here in the Los Angeles County area were so wacky and I liked watching them. Last I seen of Shadoe was when he was an announcer on Hollywood Squares and then was in a tv series. Wonder what he is up to today? What ever happened to The Federated Stores? Thanks for putting these commercials on You Tube.
Both Cal Worthington and the Federated commercials where shown in Houston, Tx as well. Cal had a dealership there and Fred Rated had a store as well, I believe, I was very young (5 or 6) but I remember a lot of these commercials... It is very strange to watch them again after over 25 years, like old brain cells rising from the dead.
I used to see these in Arizona as well. Wow, a Fischer VCR (weighed about 50 pounds, BTW) for $499?? Jesus, you could buy an apartment for that kind of money back in 1986! Plus, Fischer was a shitty brand name.
I love it!!! I've been trying to find these for years. Growing up in Pasadena, CA, this reminds me of watching Elvira, Super Chicken, and the Saturday film festival with Tom Hatten on the weekends. Now if only someone could find a Pup n' Taco commercial!
Aw, man! I remember these Federated commercials. As a kid in Davis, CA, I thought these were the funniest commercials to ever air on TV (I still believe that.) The "Cal Worthington and his dog Spot" commercials were great, too.
shadoe was once a dj for progressive rock station KMET in los angeles. that's where i first heard of him. then i started seeing his federated commercials,and got to put a face with the voice. those ads were a stoners dream!!
12161euclid 3 months ago
URGENT NEWS!
URGENT, URGENT, URGENT NEWS...
MaidenUtah1 6 months ago
this dude and paul from the diamond center and last but not least
CAL AND HIS DOG SPOT cal worthington great stuff
dacrd 9 months ago
This has been flagged as spam show
Old TV was so Awesome ! I GOT THIS BUS !
hessdx1 10 months ago
oh my god! a vcr for $499! holy crap a projection tv for $1676! vhs tapes for $4.77 each?!
COME ON EVERYBODY LAUGH! HA! HHHAAAAAAAAAAAAAAAAA!!!!!!!!!!!!!!
thanks for bringing these commercials back!
GreatGarloo 1 year ago 5
I wish I had moved here 20 years earlier so I could have been surprised by these Dada masterpieces when they ran.
rkriviera 1 year ago 3
Wow. I've often wondered whatever happened to Shadoe and have miss his crazy commercials..Lol I'm glad that he is still out there plugging away.
ekocentric 1 year ago
Cocaine is a helluva drug...
bgarakani 2 years ago 2
@bgarakani Nah! It is the ADHD man!!
KJOSCOT 2 years ago
These commercials warped my childhood mind.
SinnedSnewo 2 years ago
One of the most brilliant ad campaigns of all time!
musclemercury71 2 years ago 3
Oh my lord, I was just thinking about these commercials. So glad someone saved them after all these years.
EVERYBODY LAUGH! HA HAAAAAAAAA!
Masterof7s 2 years ago 6
EVERYBODY LAUGH!!!!
AH, HA HA HA!!!!
pullybrit 2 years ago 2
Oftentimes these commercials were better than the television programs themselves.
zoyclem 2 years ago
HA! I use to watch these commercials when I lived in Southern Cal.
Thanks for posting them.
foxsecret 2 years ago
Great compilation! I used to work there for many years!!! A great job and a great place to work.
Schmangy 2 years ago
Dude, Shadoe Stevens should've been invited to make a guest appearance on "Miami Vice"! Like, could you imagine him as a drug lord going toe to toe w/Crockett and Tubbs?
pullybrit 2 years ago
ahah he just came 2 my school 2 talk 2 us 2day and i had no idea of who he was so i decided 2 look him up lol
XXgsoXX 2 years ago
What? Nobody told me! Back in the day, I had my VCR on hair trigger alert to record these commercials!
pullybrit 2 years ago
OMG! I haven't seen one of these commercials since I was a kid!
LAWoman323213 2 years ago
Fred was a staple of California commercials. Along with Cal Worthington and Vin Scully going on about Farmer Johns.
DigiSim 3 years ago
Shadoe will forever be the King of the wacky commercial.
5:25, hilarious!
JonnyBGoode44 3 years ago
I can remember going to Federated liquidation 20 years ago. Circut City put them out of buisness. Yesterday I came full circle with buying a computer at Circut City's liquidation. Best Buy put them out of business. In 20 years it will be Best Buy's turn. That's retail for you. come and go.
hammerofuglytruth 3 years ago
I must warn you too'z* Best-Buy may just be in league with the Wall-mart type business gluttons,
Wall-mart & Best Buys may just turn out to be immortal
bastards! Just like Mc-Donalds,
Toys R us, Macy's, Ross,
the types that never die-out;
unless we go into deep depression again, that is.
Americas wealth all hoarded
together secretly by & rich-powerful Tyrants.
America will go broke & there will be no more evolutions of shops, just Combined one mega-store."!
SkyRifter 2 years ago
I haven't seen a Federated commercial with Shadoe Stevens in ages. I thought the commercials here in the Los Angeles County area were so wacky and I liked watching them. Last I seen of Shadoe was when he was an announcer on Hollywood Squares and then was in a tv series. Wonder what he is up to today? What ever happened to The Federated Stores? Thanks for putting these commercials on You Tube.
littlefuzz4 3 years ago
Shadoe is currently working as the announcer for "The Craig Ferguson Show" in Los Angeles. Glad you dig him, too!
photocindy 3 years ago
So who was the pretty lady who played "Frieda Rated" in so many of these ads, and where is she now?
stoogeswoman 3 years ago
Both Cal Worthington and the Federated commercials where shown in Houston, Tx as well. Cal had a dealership there and Fred Rated had a store as well, I believe, I was very young (5 or 6) but I remember a lot of these commercials... It is very strange to watch them again after over 25 years, like old brain cells rising from the dead.
cykovisuals 4 years ago
MY HERO!!!
marsonic 4 years ago
WOW!!! What a madman!
dijeinyje 4 years ago
thank goodness he wasnt doing cocaine back then...
slikkwon 4 years ago
So Shadoe Stevens was a puppet? I always thought so....B-)
zehnkatzen 4 years ago
$1397 for a 37 inch projection TV? That's about the same now!
6of6 4 years ago
Ah good times, I'm glad some people kept these around.
bitgod 4 years ago
I remember buying an NES at the Federated near Olympic/Bundy back in 1986!
erayser 4 years ago
I used to see these in Arizona as well. Wow, a Fischer VCR (weighed about 50 pounds, BTW) for $499?? Jesus, you could buy an apartment for that kind of money back in 1986! Plus, Fischer was a shitty brand name.
MediaGold 5 years ago
Cocaine is a helluva drug.
rakdaddy 5 years ago
haha so funny. hes my uncle
mollwall29 5 years ago
Fred and Freda Rated . Great Memories, Fun Commercials.
ttlamb92 5 years ago
Fucking sureal....
hkghost 5 years ago
Everybody laugh! Ha-HAAAAAA!
I just loved the inspired madness of Fred Rated when I was a kid. I'm glad these were saved.
"Enjoy it while you can, Fred... your days may be numbered." Federated's days were numbered, but Fred lives on!
JonnyBGoode44 5 years ago
worse than the Crazy Eddie ads
drmagic 5 years ago
The good ol' days of Southern CA Local TV! Fred Rated joins Cal Worthington, Harland and Madeline of Dial Chevrolet, and Pete Ellis as TV icons!
TerryT1976 5 years ago
It's so weird, Fred Rated and Cal Worthington were up in Northern California back in the 80's, I never knew they were in SoCal!
MrDefaulto 5 years ago
TRAXX!!!!
ConalCochran 5 years ago
I love it!!! I've been trying to find these for years. Growing up in Pasadena, CA, this reminds me of watching Elvira, Super Chicken, and the Saturday film festival with Tom Hatten on the weekends. Now if only someone could find a Pup n' Taco commercial!
kawikat 5 years ago
These commercials are probably what bankrupted them.
They had a ton of them, and all of them were hilarious...it was definitely a sad day when that chain died.
Kuahmel 5 years ago
When The Santa Clause first came out I thought of that add
TheRougeEyelash 5 years ago
I have a bunch of these on tape too. I'll be uploading them. (So far I've only got one up.) Jeez, Mr. Vegas...I totally forgot about that.
ArvidEngen 5 years ago
Aw, man! I remember these Federated commercials. As a kid in Davis, CA, I thought these were the funniest commercials to ever air on TV (I still believe that.) The "Cal Worthington and his dog Spot" commercials were great, too.
Lepodsky 5 years ago
BRILLIANT! Awww, Shadoe. Bless 'im. Now if someone can dig up an old Licorice Pizza commercial, I'll really flip out.
thirtyhelens 5 years ago
OMG! wasnt it leslie who was the voice in the comercials for licorice pizza?
em23 5 years ago