CSMLS National Med Lab Week Commercial - Knowing Matters

[csmls]

Have a happy National Medical Laboratory Week. Visit knowingmatters.ca for the air dates of the commercial.

[csmls]

You Did It! Thanks to your support, we have officially reached the goal of 25,000 views (21,870 EN version & 3,130 FR version). This campaign has raised awareness about medical laboratory professionals and their important role in patient care. Our message had been heard across the web, but now it's time to take it to national television. Stay tuned for air dates.

[2011missdee]

I agree- it gets the point across of the main importance of our job(patient care)...

[2011missdee]

I think Its absolutely wonderful that we are getting noticed(even if just a small degree)- this commercial gets the point across that patients know because we know. If we were going to get all technical and talk about everything and everything we do- it would be a lot to take in for one or two minutes. I work in a small hospital and the nurses there are great- we are all part of the same team and they understand that my job is just as important. Please don't diss nurses it makes us look mean!

[lyran1]

"What LIES before you." Use a copy editor!

[sk8mlt]

Professions are related to people. Just like in real life we are hidden from everyones site in a basement in this commercial. They didn't need to showcase a lab but a little bit more personalization would have been nice. Everyone outside of the health care field still have no idea after this commercial on what we do, heck even in the health care field they don't, exscpecially those MVP nurses.

[mont57tech]

Love the commercial ,MY PROBLEM..WHY does CBC require 25,000 views before they will air this 30 sec. promo on TV.Let Canadians know we're the 3rd largest Health care Profession in the Country and the important role we play in Dr.'s decisions.Need to let CANADIANS realize Hospital and Health care is not just Doctors and Nurses (no disrespect intended),And ,that the role of the LAB and it's staff provide a very NECESSERY, IMPORTANT and VITAL LINK in the DIAGNOSIS AND CURE /TREATMENT .

[mont57tech]

Love the commercial ,MY PROBLEM..WHY does CBC require 25,000 views before they will air this 30 sec. promo on TV.Let Canadians know we're the 3rd largest Health care Profession in the Country and the important role we play in Dr.'s decisions.Need to let CANADIANS realize Hospital and Health care is not just Doctors and Nurses (no disrespect intended),And ,that the role of the LAB and it's staff provide a very NECESSERY, IMPORTANT and VITAL LINK in the CHAIN of DIAGNOSIS AND CURE /TREATMENT .

[Oisterboy]

Good luck guys! +1 for you.

[momomoose]

25,000 hits, here we come!!

Let's do this guys :3

[cait239]

I'm currently in a med lab tech program and its surprising how many people have no clue what we do!!



[kristinaleb]

@cait239

it's sad... no one knows and once you start working you will be even more frustrated about it... this is why awareness is so important!

[cait239]

I'm currently in a med lab tech program and its surprising how many people have no clue what we do!!

[pirateofhyrule]

@cait239 It's ssooo true! Same situation here too!

[onionsmoothie]

Don't forget to share this with everyone you know. If it gets enough views, the ad will be run nationwide on CBC. Global would be better, but awareness is the goal.

[tino7017]

They're trying to get patients and the general population to relate to what we do and how we affect them...it's not meant to show off the lab. It's meant to raise awareness of our profession's importance in Canada's healthcare system.

[greggiebda]

if my dues paid for this commercial, I want a refund! how is that going to help our profession... WE need to been seen!!!!!!

[bluefinsu]

@greggiebda I think you are outnumbered gregg.

[kristinaleb]

:) very nice... such an important profession, i wish more people would realize it!

[bacteriadoesntwork]

this video should have "knowing matters" in tags as well, it was hard to find the video on youtube.

[2011missdee]

yay! go lab geeks! Everyone should know who we are and what we do!!

[cait239]

@2011missdee :D i love being a lab geek! lol

[Coolchick1929]

Great work!