Whatchamacallit Commercial 1989

[harvsoul]

I've seen this commercial so much on ABC saturday morning. I am just crying right now thinking about how good TV was compared to now.

[klynnmckinney]

Was I the only person who completely hated this commercial? Love the candy, at least.

[TZaccheo]

Best candy bar ever.

[aGWARslave]

This is the reason why this is my favorite candy bar

[sandysuicide]

eating one as im typing this comment... mmmmm

[jwbarros14250]

Favorite candy bar!

[BikiniDeathSquad]

Im eating a whatchamacallit right now

[melnichele]

The king size Whatchamacallit I'm eating right now brought me here.

[TomNall]

Roy Lichtenstein and Monty Python.

[keonta81]

i miss that candy bar

[JeremyRodriguez06]

@keonta81 it still exists. im eating one right now

[aGWARslave]

@keonta81 Go to the store and get one? I requested my local corner store to bring some in last year ;P

[corinanov]

This is just quality. Not just quality advertising, but in general. This is better than most movies.

[FireBomberBassist]

Chewy, chocolatey, Crunchy, Hershie...

[therealblacknessmons]

love the commercial back when life was simple,when my

family didnt hate each other still oblivious to drunk passed out

mom things were good plus love that candy bar...

[NukeIt2Bdone]

Is that some pre 20th century aviator at the beginning?

[corinanov]

@NukeIt2Bdone Me thinks it be a traveler of time and space, but mostly time.

[Gigicherrylove64]

This is my boyfriend's favorite candy :) im getting him a whole bag of them for this birthday :)

[guitardedx69]

Okay so...I was born in 1990, but I have never seen this commercial until now (or I at least don't remember it). BUT I'm somehow enthralled by this ad, and I keep playing it over and over...I think with just a few changes, they could definitely use this commercial today

[MyPaco1979]

ill always remember this commercial when i was in the 4th grade so many memories from when i was a kid best commercial by far

[DrVidalSassoon]

I want to sample this so bad.

[redracer1985]

I'll have this jingle stuck in my head forever now, I'll be singing this in my sleep tonight

[Altimadark]

I don't know what they were on when they made this commercial, but I want some.

...and then I want a Whatchamacallit.

[MartenFerret]

In he dictionary segment, they replaced the entry 'what'd' with 'whatchmacallit' without changing the definition (which reflects the former). Lazy, but who'd notice (back then)?.

[tikocal]

why the hell was I lookin;' for this?

[fidledoo]

Whatchamacallit was totally rad when it was real milk chocolate. Look at the current wrapper, it says "made with chocolate" and tastes awful!

[LedWhisky69]

Contraction of what did. 

[truth7401]

sounds like a blondie song promoting chocolate

[1xoirc]

Wow.Now thats a throwback commercial.

[SuperPokeFreak102]

im going to have nightmares for a looooooong time

[UndineStorm]

They do and I love them. Memories

[misterjgl]

I remember watching this on Saturday mornings...when watching cartoons 1989-1991.I wonder do they still make it

[SyntaxJO29]

Did they say "crunchy-UNCHY"?

[johntuohy]

@SyntaxJO29 chewey chocolatey crunchy hershey!

[JJColb]

@SyntaxJO29 "Crunchy Hershey's"

[SyntaxJO29]

It reminds me of a modern day Japanese commercial.



[good03boy]

I SO REMEMBER THIS COMMERICAL FROM 1989!

[QueenCosmos]

This song as been in the back of my head since 1989. :)

[closer2thewall]

wow...i havent seen this in years...still my fave candy bar

[Kyros]

They used to play this all the time back in the early 90's in between my favorite shows. I always thought it was a candybar for college students. It was hip for its time. :-)

[StudRuckus]

I remember first seeing this commercial in March 1989.

[johnnytastetest]

@StudRuckus - No you don't.

[dkthg]

@johnnytastetest fuck you!

[ThrilloVanHouten]

This must be the greatest commercial of all time. It's 22 years later, and I remember it vividly even though I had just started watching TV!

[Capricanification]

OMG, this is the only commercial I can remember from my childhood, brings back so many memories from that time :-)

[babygiraffe123]

I remember this commercial. They used to air it all the time, when I was a kid. Fond memories of seeing it during Saturday morning cartoons, while eating cereal in front of the TV. : )

[D2Kprime]

@babygiraffe123 : Don't we all.....

[knuclear2010]

I also want that thing the tiger-thing just ate.

[esepitbull]

this commercial creeps me out back then and today uhhhhhhggggg!!

[Familygirl17]

I remember this fondly!

[donnelw]

they literally do not make commercials like this anymore.

[keys112009]

this fukin kix azz!!!

[MsNooneinparticular]

I used to love this commercial! Now I love psychedelics.

[Johnny2071]

What a trippy commercial.........

[DrApocalypseNow]

oh man blast from the past! this is one of the very first commercials i remember seeing :D damn!

[Bassotronics]

I used to love this commercial and especially the song.

[newromanticgal]

Among the BEST 30 seconds of advertising EVER!!

[droidekabakugan1986]

Wowzamadoo! 

[discorobotz]

i remember this commercial holy crap

[TheSamurai1982]

wow this takes me back

[ciceryo]

I remember watching this when I was younger during commercials. It made me want to try a whatchamacallit candy bar. lol I miss those days.

[curt349]

Wow, I used 2 luv this commercial and the candy bar. Great jingle, I still remember it

[Overfap]

ohshit nostalgia'd hard

[LuxeXx]

This commercial kicks ass! I never forgot about it...

[velvetravyn]

Best jingle ever!

[TheLonelyImmortal]

I loved that commercial :) It actually had music that was worth remembering, and that you could remember :)

[Mawok666]

lol I would totally buy this XD I don't know if they'd sell it in my country tho :P

and when did dictionaries have pictures in them??

[alextemplemusic]

The woman at 0:05 reminds me of Jane from "Daria."

[ShinbiBelldandy]

I just noticed that too!

[waysideupside]

OMG its just missing 3 earrings but yesssssssssssss

[MrTheThinker1]

I love this candy bar! I just had one today, and then I remembered this commercial from when I was a kid. Thought I'd look for it! Thanks for the video!

[prlad85]

Wow! I remember this!

Very nice job! Keep up the great work! Thanks for posting! A++++++++

Have a great night, a great day tommorrow, a great night tommorrow, a great week, a great month, a great winter, a Merry Christmas, a Happy New Year and a Happy New Decade! All the best in 2010 and beyond! Puerto Rican love from New York City.

I don't recall when was the last time I had one of these.

[bigcnwo]

@prlad85 you too bro

[prlad85]

Thanks man you too.

[Azadeth666]

:22 WTF is a "skiddamarink?" They made that word up.

[o0Mila0o]

rofl they're all made up words that somehow became real words... isn't english grand?? :o) Lemme google some of these now..

[christianwillis]

Nope... do a search for Skidamarink on wikipedia. That will tell you all you need to know.

[Azadeth666]

@christianwillis Okay then, how 'bout "wowzamdoo." I don't see that on wikipedia.

[rolandviado]

yeah pretty racist

next!

[missbham205]

Damn everytime I want one of these..I go to the Dollar Tree Store and grab five of them...they are so good :)

[myish08]

u from jersey? i mean with the whole dollar tree jumpoff..

[missbham205]

no..I live in Birmingahm, AL

[er20092009]

awful lot of white people in this racist commercial.........I is just saying....

[jhwink]

They're not even real people, they're cartoons! And white people are the majority of the population in the United States!

[myish08]

WRONG!!! ITS GONNA BE MEXICANS! SOON... IM black so...

[LordSupro]

Shut the fuck up, stupid ass.

[johnlewisbrooks]

One of the most psychadelic commercials ever.lol.

[douceswild]

This brings back great Saturday morning memories. It was one of my favorite commercial jingles. From the bottom of my heart, thanks for the upload.

[OLDSCHOOL6239]

So remember this commerical during saturday morning cartoons.

[theboombody]

I never could understand the words in this commercial. Could pick up some here and there, but that's about it.

I like these chocolate bars. I hear they're what the Israelites had to eat when they were wandering in the desert for 40 years.

[danocean111213]

doodad/skinamarink/thingamabob­/wowzadoo/gobledeeguck/doohick­eez/

jibba jabba as mr.t would say

[theboombody]

Jibba Jabba is awesome.

[PimpsonofGod]

Thing-a-ma-bob/Gobble-dee-gunk­/what's his face? WHatchamacallit. Whatever it is, whatever it was chocolatey chocolately WHatchamacallit. How's it go/wow's it do chewy gooey caramel Whatchamacallit. Dohickeys you know what I mean peanuty crispys. Chewy, chocolatey, crunchy, unchy. Doodad, sninamarink, more than a mouthful. It's a whatchamacallit, WHATCHAMACALLIT, WHATchaMAcallit. I didn't understand this shit when I was a lil kid. But I get it now LOL

[theboombody]

Thanks for the information. So are you like an abstinence pimp or something? That's what I am.

[bigcnwo]

wow thanks for that i been trying to know the lyrics to this commercial for a while since i was kid lol

[o0Mila0o]

That was soo tight :D! I never understood it all till now *bows to the son* rofl thanks for the lyrix.. I remember this commercial even though I was only 4 or 5 years old when it came out.. but I still remember it! It's amazing how far back you can remember..

[er20092009]

wow thanks for posting that....for all the deaf people who watch youtube videos...we finally know the words to this commercial after all theses years....

homo...

[myish08]

@PimpsonofGod you forgot the"ahh-ahhh" in the beginning!! LOL

[PimpsonofGod]

lol

[SystemSyko]

@PimpsonofGod Im pretty sure its not "unchy". Im pretty sure what they say there is"Hersey".

[dkthg]

@SystemSyko fuck you! Its unchy!!

[SystemSyko]

@dkthg LMFAO dude why you replying a year LATE. How the fuck is it unchy. That makes no fucking sense. The chocolate bar is made from Herseys not unchy. unchy isn't even a word you fucking retard.

[dkthg]

@SystemSyko UCK YOU! GET A UCKING SENSE OF UMOR!

[SystemSyko]

@dkthg umm ok what kind of humor is it where you don't no the person and you tell them" fuck you, its punchy". Not only is it retarded but not funny. You guys must have some random ass humor where your from.

[dkthg]

@SystemSyko Now you're gettin it! UCKFACE!

[NotQuarex]

This is basically the best song ever written about chocolate.

[xpander2k]

Word.

[Gray99]

I LOVES IT!

[johntuohy]

@NotQuarex Agreed! this little ditty is like a time warp back to the 80's, classic catchy beat!

[johntuohy]

Great vid! don't know how I stumbled upon it but I am reminded of Saturdays mornings back in the 80's watching a ridiculous amount of cartoons capped off by 2 hours of stampede and WWF wrassling. Times were much simpler back then, fuck it, I'm away to play vice city!

[eldusto84]

This might be one of the greatest commercials ever. This reminds me of growing up as a little rugrat watching Saturday morning cartoons. I remember the music hook like it was yesterday!

[genericvideo1]

Why the hell do I remember a commercial I saw when I was 4 years old?!!? What the hell?!??

[bigcnwo]

lol i agree

[genericvideo1]

It's ridiculous man, I study neuroscience and cognitive science at school and I need to get some Phds to analyze this.

[theboombody]

I tried to get the same effect with my video.

[deargodithurtssogood]

As a musician, I can say this commercial is the best when it comes to hooks. All these years, and the melody is still in my head!

[FatGuyWithAKatana]

best candy bar ever, period.

[ZuuLSpAcEmAn]

Holy fuck I kept hearing this shit in my head, it used to scare the shit outta me when I was younger. Thanks to whoever found this!

[quiktymevideo]

I just ate one of those today.

[NitekMuscle]

Twenty years later, and this is still a catchy commercial. I remember it having a regular airing on all of the kids TV programming blocks, especially Nickelodeon. Hershey should bring back this stylish exercise in advertising.

Now if only someone could bring back that New Age-esque TI calculator commercial from the same era that featured the young woman banging on logs while blabbing on about trig functions.

[Witchy1976]

OMG!!! My son just asked me if there was a commercial for this and I had to look it up! Oh My God, thank you so much for this....I'm gonna eat the one I bought in a little while.

[ItaloBen]

Gotta love that 'marimba' sound complements of the Yamaha DX7. Cool song, reminds me of the late 80's.

[myish08]

thats when it was made my dude

[MageMaurix]

Awsome, had that tune in my head for years...

[RayOfHope612]

When i first saw this back in the early '90s, I had no idea what that chick was saying in the commercial, all I could understand was "crunchy" and Whatchamacallit" I like the bg music in the commercial, it has that '80s flow. Wish there was a instumental version of this or something.

[myish08]

thats what im sayin

[greenroom81]

I remember seeing this video as a kid and I wanted to try it so bad but I'm Canadian and I was watching an American station out of Buffalo at the time. Then some years ago I finally tried it....didn't live up to the hype. haha

[WreckToll]

Thingamabob?! Gobledy Gook?! What's its face?! Whatchamacallit?

Whatever it is? Whatever it was? Chocolatey chocolate. Whatchamacallit?

How does it go? What does it do? Chewy caramel. Whatchamacallit?

Do your thing. You know what I mean? Crispity crunchy.

Chewy, chocolatey, crunchy, Hershey's.

Doo dad? Skidamarink. It's more than a mouthfull. It's Whatchamacallit. Whatchamacallit.

[PrettyboiModel3]

Doohicky* You know what I mean? Peanuty Crispity*

[supersloflo06]

Thank you WreckToll...ever since I was a little kid, I thought it said, "How's it go? Ballzendoo,"

You cleared that up nicely...Twenty some odd years man. LOL :)

[rang3r34]

Cool! I never thought I would see this commercial again! It just popped into my head the other day and I got on YT to see if anyone had posted it! This is sooooo cool there are hardly any memorable commercials these days.

[jhwink]

Yes I tried one and it was really good,

[romdeb2007]

great song!

[PresidentBagel]

Wow, memories.

[sctriplefox]

This commercial is an unsurpassed collaboration of art, advertising, and 80's drum/synth sounds.

[AzNeonAqua]

Very well put.

[jhwink]

I think about this commercial everytime I see a Whatchamacallit in the store. That's effective advertising.

[theatregeek84]

ME TOO! Saw one in a CVS, that's why I'm here.

[jhwink]

cool lol

[BigTMan1]

This is my all-time favorite commercial. You had to be around at the time to fully appreciate how trippy the late-80s were. God, where has the time gone?

[xpander2k]

Word. I miss the 80s so much.

[moochcassidy202]

me too

[AzNeonAqua]

Ditto!

[worm082]

until now i hadnt seen this in 20 years but i remembered the song almost exactly lol funny how that works

[shatterjack]

one of the best done commercials ever

[lesspoofmoreboom]

this is such a cool + hip jingle

it is killing me

[Undertakerfan2002]

To me a Whatchamacallit taste like a Twix and Nesle's Crunch combined it's good

[PrettyboiModel3]

Ahh ahh ahh Thingamabob?! Gobbledy Gook?! What's it's face?! Whatchamacallit? Whatever it is?! Whatever it was?! Chocolately chocolate. Whatchamacallit? How's that go?! What does that do?! Chewy caramel. Whatchamacallit?! Dohickie?! You know what I mean?! Chewy crispity. Chewy, chocolatey, crunchy Hersheys. Dodad?! Skidamarink?! It's more than a mouthfull. It's Whatchamacallit?! Whatchamacallit?!

[PrettyboiModel3]

Peanutty* Crispity

[PrettyboiModel3]

So awesome!!! I remember seeing this during Saturday morning carttoons! The late 80's and early 90's were such good times!!

[picassoui]

i agree i love it it is weird and wonderful just like me ..i used to watch it as a kid too ..

[KodeLiMe]

This is one of the best commercials in the history of the world. Fact. :)

[aBLACKGIRL1986]

i still love that candy,,.and as little as i was i remember this commercial clearly.

[MelissaMSweet]

Those candybars look good enough to eat.

[BigTMan1]

So many great memories of the late-80s. This is probably my all-time favorite commercial to put me back in that special time in my life. I knew the lyrics and music by heart until I heard this for the first time in nearly twenty years, back in '06.

[burby8100]

they need to bring this one back out.

[Priole2000]

I loved this commercial growing up. Very catchy tune and the designed of the video is awesome. Damn, I miss the 80's.

[supercyberfunk]

How's it go? Wowzie-doo. Whatchamacallit. I haven't seen this commercial in YEARS, and I still remembered how it went.

[1015287]

I also was 7 in 1993.

[1015287]

Gobildie gook WTF

[sycoraxrock]

Such a great pop song, really - reminiscent of Yello or Flying Lizards or Blondie, or (nowadays) Freezepop.

[copyright1982]

New Wave is the word, darling.

[sycoraxrock]

Yes yes I know that... but it's a very specific kind of quirky, girl-with-dreamy-spoken-vocals New Wave. Darling.

[str8kila]

this brang back strong memories what are the lyrics to this song it sounds really silly like they making up words

[o0dakaros0o]

Maaan that takes me back..

[milkmanv1]

Yeah, they mustve played this ad for some time, because I remember it and I was 7 in 93.

[ArtMalDrake]

ditto-I was around the same age in 93 and seeing this ad and remember completely loving the song-

[Down10]

I think what makes this commercial especially powerful is that the song doesn't really end. It almost works as a loop; the "ahh-ah" part is the same at the beginning and the end of the ad. It has a lot of replay value, like the best pop songs.

[mbenzsl2000]

this is the full version i've been thinkin of for the past 10 years.... thanx for the post,

good commercial by the way and good candy bar,

[sdawg00]

Wow...I used to love watching this commercial. It's a classic!

[mastmedia]

This was actually a good commerical. I always that commericals were much more creaitve and artistic in the 80's. The jiggles were much catchier.

What's sad is that radio much today sounds more like jiggles.

I hate candy now, but Watchamacallit was a bar worth indulging in. It was well put together. It was a good combination. Even as a kid, I would savor it instead of scarfing.