Discussion with Scott Monty, Ford Motor Company head of social media

[Lumadar]

Very good talk. You brought up great points Scott (surprise surprise!)

[TubeWatercooler]

Great to learn about the engineering teams being tied in to the social media advocates at Ford.

Cool Stuff!

[Googlieeyestx]

Interesting. I liked the idea of reaching out to bloggers that aren't necessary directly writing about your industry but looking at how they can write about certain aspects of your product---safety, green, etc. Good work, Scott!