wow.the ad guys really had too much own product to air this."drink crates of gallo and see how ruined you can get" would have been a catchy little number.
1. Does one really associate wine with the Irish -- which is who the little leather-clad guys are supposed to be, right, leprechauns? I would have expected an Italian icon/stereotype instead of them. 2. Strange that they'd showcase Ruby Port in this ad -- unless it was intended to play in the Bowery. Ever had R.P. It's the cheapest, quickest-to-make, highest-alcohol-content among the grape beverages, b/c requires the least processing or care, except to dump in a load of sugar at the start.
"Commercials" like this didn't exist in the 30's. This is 50's, from the animation style to the music style. Gallo had just started in 1933. As to the sound of the voices being "ugly", remember most entertainers came from the Vaudeville stage and Radio where being distinct in your vocal talents was important. Voices nowadays are barely recognizable from one another.
This is a 20 second ad specificially designed to be shown during "local station breaks", probably during 1952-'53. "Theatrical ads" lasted a little longer than this one...
Ugly voice? There's nothing 'ugly' about it except your choice of words. It's got a lot to do with the sound recorder, and back then men tried to talk more manly. You should think before asking stupid questions, googlewhores.
It has to do with many things. For example how many ppl do you think owned a TV in the 50s? Only the Upper class.. And that is how they all talk, don'tcha know? ;)
Also the microphones and speakers were much worse back then.. I don't know maybe broadcasting was a way different deal back then. It sounds much more official and important.
I am more curious about the wording.. What winery would use the words "the masters in their stride" these days? Those are some rare words they used!
@iloveads47 Maybe in the early 50`s it was true that only the up and ups had TV, but by the mid 50`s, most American households had a TV, and by the late 50`s, only a minority didn`t have TVs.
I was also wondering about the year of this. The music sounds late 40s or early 50s....also how would this be shown....no television in 1930s (none that the public could buy). would it be shown at breaks in movie theaters?
@inkey2 Actually there was TV in the 30`s, but at the time they had no dedicated TV shows or programs. Most stuff shown was generally live and not rehearsed, like horse races, theater plays, etc. They had no way of recording TV broadcasts at that time. Just as a trivia fact, almost all TV was suspended during World War 2, and the attack on Pearl Harbor was televised to the few people who owned TVs at the time.
The master vintners pride? Really?
RinkyDink43 1 month ago
Winos love cartoons!
Talloweed 1 month ago
wow.the ad guys really had too much own product to air this."drink crates of gallo and see how ruined you can get" would have been a catchy little number.
reevedavey 2 months ago
Isn't this the bottom-shelf crap you find now for like $3.99 at the grocery store?
nwcoastlife 4 months ago
@nwcoastlife Gallo owns a lot of brands you'd not expect - from inexpensive to pricy wines.
AmberVon 4 months ago
@MechaJerk They're elves, not kids ... LOL
MadameLil 6 months ago
gallo wine, making kids alcoholics using happy adverts since the 1940's, or 1950's...
bulby1994 1 year ago
1. Does one really associate wine with the Irish -- which is who the little leather-clad guys are supposed to be, right, leprechauns? I would have expected an Italian icon/stereotype instead of them. 2. Strange that they'd showcase Ruby Port in this ad -- unless it was intended to play in the Bowery. Ever had R.P. It's the cheapest, quickest-to-make, highest-alcohol-content among the grape beverages, b/c requires the least processing or care, except to dump in a load of sugar at the start.
50zcarsman 1 year ago
Ernest Gallo gracias por hacer grande a California
juanbosco31 1 year ago
"Commercials" like this didn't exist in the 30's. This is 50's, from the animation style to the music style. Gallo had just started in 1933. As to the sound of the voices being "ugly", remember most entertainers came from the Vaudeville stage and Radio where being distinct in your vocal talents was important. Voices nowadays are barely recognizable from one another.
hipsville 1 year ago
Wow! Catchy Song... Kind of reminds me of the Snow White and the Seven Dwarves song "Hi-ho, Hi-ho."
I am favoriting this.. Thanks for posting it!
iloveads47 2 years ago
This is a 20 second ad specificially designed to be shown during "local station breaks", probably during 1952-'53. "Theatrical ads" lasted a little longer than this one...
fromthesidelines 2 years ago 3
Hello Gallo...
TayBay016 2 years ago
this corny ad...is more 1950's...although the jingle is catchy...
dudemantwo 2 years ago
Gallo says hello back.
AmenLordi3 2 years ago
Gallo. Jack Gallo. HA!
shoemanbundy 2 years ago
Nice catchy cartoon ad! thanx for the post!
sebring98 2 years ago
Ugly voice? There's nothing 'ugly' about it except your choice of words. It's got a lot to do with the sound recorder, and back then men tried to talk more manly. You should think before asking stupid questions, googlewhores.
carazybuss 2 years ago 3
why do they sound so diffrent then 2009 people when they talk they have that ugly voice an the guy always has that weird voice
googlewhores 2 years ago
It has to do with many things. For example how many ppl do you think owned a TV in the 50s? Only the Upper class.. And that is how they all talk, don'tcha know? ;)
Also the microphones and speakers were much worse back then.. I don't know maybe broadcasting was a way different deal back then. It sounds much more official and important.
I am more curious about the wording.. What winery would use the words "the masters in their stride" these days? Those are some rare words they used!
iloveads47 2 years ago
@iloveads47 Maybe in the early 50`s it was true that only the up and ups had TV, but by the mid 50`s, most American households had a TV, and by the late 50`s, only a minority didn`t have TVs.
Hotshotter3000 1 year ago
@iloveads47 A lot has changed. Have you ever watched "What's My Line?"
gabsylv 11 months ago
I was also wondering about the year of this. The music sounds late 40s or early 50s....also how would this be shown....no television in 1930s (none that the public could buy). would it be shown at breaks in movie theaters?
inkey2 3 years ago
Was done on film during those days..........
makaninalu 2 years ago
@inkey2 Actually there was TV in the 30`s, but at the time they had no dedicated TV shows or programs. Most stuff shown was generally live and not rehearsed, like horse races, theater plays, etc. They had no way of recording TV broadcasts at that time. Just as a trivia fact, almost all TV was suspended during World War 2, and the attack on Pearl Harbor was televised to the few people who owned TVs at the time.
Hotshotter3000 1 year ago
oh yeah? I'll double check on that. It may be labeled wrong.
I'm glad someone is enjoying them.
AmberVon 3 years ago
Great ad but I think it might be from the 50's, not 30's. Keep up the good work, love all your wine ads!
bertskoi 3 years ago 2