Added: 1 year ago
From: GoogleWebmasterHelp
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  • Thanks for that info, was just talking about it today and good to have your verification on it too.

  • This is very useful specially when making searches in Google. I have tried using different kings of separator and I have proved that what he said was right.

  • Generally you'll find that people use commas to separate words as it uses less characters and you can fit more keywords into a page title. As a rule of thumb I format my page titles as 'main keyword - nice description of article | site name'. It's a nice, natural format and includes the site/brand name to ensure it is unique.

  • I found this one really helpful. I get confused about this sometimes too.

  • Good grief guys, this guy is just answering someone's question which is very helpful, less nit picking please! :-0

  • omg the background!!!! Btw I think Google should start pushing for phrases in title tags not words. That way we won't need a separator.

  • Dear Matt,

    I appreciate that it is unusual to describe oneself as originating from a continent, rather than a specific country but, given that you describe yourself as American, is it not rather a case of the pot calling the kettle black to rib the poor fellow?

    Yours Sincerely,

    Manley

    P.S. I never kissed the editor of the radio times.

  • Matt Cutts, in absence of facts or testing, hating on underscores again. I guess the billion+ results at Google for [intitle:_] aren't really there.

    Not that I think it's a good idea to use an underscore in the *title* of a page as a separator - it's not (readability foliks!), but you sure do seem to have a chip on your shoulder about underscores.

  • @ShawnKHall He's just saying Google won't treat it as a separator, not that it's inherently bad. If I had to guess why, I'd say the reason is regular expression engines lump in underscores with letters and digits, and that Google makes use of regex engines in its search. A "\w" in a regular expression, the "word character", matches letters, digits, and underscores, and I assume this makes it harder (computationally) to treat underscores as a separator. Again, this is just a guess. :)

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