Nike HUMAN CHAIN HD

[gbayara1]

how many athlete's played in this commercial ???

[paulfmendoza83]

Great video....Failure is NOT and option!

[edcaplan]

THIS IS AWESOME!!! LT is gettin back up!!!!

[SzakalBWA]

WAAARRRRR RAMPAGE!

[OnRockIT]

YEAH! Rampage represent!

[niniGr8]

Awesome. This is the motivation I need thanks Nike !

[HerschelD33]

Motavational comercial.

[jgwar21]

god this is sooo good i got like chills i got to admit nike does a hell of a job with their marketing its jus crazy good

[naynos]

do we think that maybe using other famous sporting heros, nike is telling Mr Woods that they forgive him....everybody gets knocked down, how quick are you gonna get up?

[theman0818]

perfect is not the right word, perhaps striving for the best spot among the imperfects is more like

[wakawaka312]

holy all nikes commercials are amazing... whats the song

[nd646]

that was a great commercial, but i thought it should've had nogueira in there instead of rampage, even though he's not known as well

[crystalrowan]

I love this ad and this song. Both have the same message. Everybody gets knocked down. Even the professionals who have trained their entire lives. No one is perfect. It's all about getting back up and jumping back on that horse. Love the message! Well done, Nike!

[SpiritLedOne]

Brilliant.

[guishez]

Excelente trabajo. La imagen de Lance a lo último es perfecta para lo que se quiere comunicar.

Solo hazlo :)

[zzsnaps]

epic 5/5

[Kilik088]

another great ad by nike. what did it for me was rampage screaming as he charged to punch the guy. seeing him bring that level of intensity and determination gave me goosebumps.

[guillermoAlaguna]

man rampages scene just takes the life out of me you can just see the pain in his face that just shows that everything hurts but still fights with all his heart on his 2 feet and turns into an animal traped in a corner giving everything he's got left and more

[crimen]

RAMPAGEEE!!!

[physcogear]

If you play any sport what so ever you will understand this video. True it is a Nike advertisment but the message to never give in to never quite is still there. I ran 12 miles today and whenever I thought to stop I thought about this video so I kept going and I always will

[rawrcheetos]

The Lance Armstrong one was simply beautiful.. so much symbolism in this video its nuts

Great job on this one Nike

[saxonsal]

Inspiring

[jschak]

all in the jungle by the hours

[gimpiman07]

Who is singing the song? What is the song called?

[david9312]

Also, this video could also be showing us that these athletes dont just train once a day. They do it over and over and over again.They've done it so many times till its almost perfect, almost like a chain of events. So the human chain is not just a human chain, it represents determination, of doing the smae thing again and again and again, to get to where the athlete wants to be.

[sebarestless]

and that's the problem, in my opinion: it's equivocal and thus diluted. The Nike ads that gave me goose bumps were about overcoming pain, adversity, prejudice, laziness, about ambition. What does this one speak about? It's a series of moderately good looking images of sportsman, and that's about it. No real message, nothing I can relate to= no force.

[david9312]

thats true to some extent. You have a point there. When i first watched this video i didnt really get anything out of it...only after thinking critically about it could i observe what i wrote below. Yes so i gues in terms of advertising, this one aint as good as the rest, but hey, its stil a worthy video that tells a story.

[Jordanmode]

Couldn't disagree more. The whole point of the human chain is to show the athletes repeating their motion again and again and again to achieve perfection. For example, Lance Armstrong wasn't the best in one try. He got up and rode the hill again and again and again. This is exactly about overcoming adversity in that it's overcoming one's self. I think it's incredibly inspiring. I was moved watching it the first time, wishing I had the determination of these athletes.

[guillermoAlaguna]

im gonna have to disagree with you i think the video is focused more with the athletes being focused, determined, and not giving up. half the athletes in the video were knocked down and in lance armstrongs scene you can see in his eyes he was determined to keep peddling his bike

[hiphopopotomus999]

well your wrong, its not about reaching perfection, its about determination, "everybody gets knocked down, how quick are you gonna get up", how can you misread that.

[Jordanmode]

How can it not be both? Determination and the quest for perfection are linked together, marked by adversity and struggle. The video is definitely centered on getting back up, but before and after that moment is a series of athletes repeating a motion over and over and over. sebarestless is right in that the video is equivocal, but I think he's wrong about that diluting it.

[hiphopopotomus999]

If you are assuming that perseverence and trying to be your best is an attempt at perfection, then I guess that you are correct, but very few atheletes every try to be perfect, and the ones that do tend to be naive.

[Jordanmode]

lol ok.

[david9312]

human Chain*

[Topdrawercreative]

Love this, wonder what the budget is

[momohatsana]

Wow! I love it!

[27isforlove]

i think the idea of this ad is to show hat athletes are always out for a personal best and should be in a race against no one but themselves.

[RaduBiggy]

well, the basketball player competes against other opponents, though multiplied, the tennis woman, too. i don't get it. i guess this is just a human chain :P cool, human chains are cool.

[david9312]

Well its not just a human change. This video celebrates the movement and grace of the athletes in each discipline. By repeatedly multiplying armstrong or sharapova, nike is exentuating the movement and skill of the athlete, allowing us to see what actually is involved in each stroke and each pedal.

[Oberdorfer]

crap music

[RaduBiggy]

is this supposed to be a metaphor for the struggle of one individual? ups and downs?

[RaduBiggy]

what's the idea of this ad, please?

[wazzalegend]

calm down, only a commercial

[gbchudson80]

@melchiano obviously its not boxing he tackled him. good call kid.

[TzipKing]

well it could be slow motion, either way its outdated as Rampage is retired.

[Francog23]

he's fighting rashad

[TzipKing]

thats not Rashad, thats Quinton Rampage Jackson, look at the tattoos if you dont recognise his face

[Francog23]

i know, i said he's fighting rashad in real life.

[gmart506]

Awesome Awesome Awesome

[101dhs]

This is an awesome commercial

[FighterXFashion]

Nice to see Nike getting more involved in MMA with the addition of Rampage Jackson in this video. All around another great commercial. Brilliant.