I was working with the ISPCC when this video came out, and working with parents and children in the Irish community. I listened to the negative & positive feedback from everyone. I must have watched this video hundreds of times and I still well up inside every time I see it. Sadly this isn't based on fiction, this happens day in and day out and a big thumbs up to all those in that boardroom who gave the go ahead for this ad's release!
Certain comments from people who've NEVER been through something like this are amusing. Having been an orphan and a victim of all kinds of abuse myself, I think that because this ad IS so graphic, it must be shown. The fact that people are disturbed by it means it's having the desired effect. There are other ways to support a charity than giving cash I'm sure so why don't you advertise those as well, rather than just asking for money.
This advert deserves to be seen. It is incomprehensible to me that this could be banned for sexism. It doesn't suggest that only men commit physical abuse, either explicitly or implicitly. The only good thing about it being banned is the widespread publicity that has resulted; people all over the world are seeing and talking about this ad - it's all over the child-related Facebook pages, people are talking about it on forums, it's made the news worldwide. Let's hope the message gets through.
If you think this is too graphic, think again. This is nothing compared to the reality that's out there. Nothing. Children are being tortured, abused, degraded, raped and even murdered right now. I work with the victims every day. Believe me, it's worse than you could ever imagine.
If I ever saw this shit happen in real life, I'd be heading to prison because I'd beat that fuckin guy to within an inch of his life. Most people that do this shit to kids are pussies that can't stand up to someone their own size.
I wrote a new song called "Hero In The Heart" for the brave servicemen and woman of the world who are real heroes please check it out its up on my channel - Like - Comment - Subscribe...Thanks...Stephen
I have no words to describe what I'd do with a guy who beats a child and I see it. I swear, I wont ignore it. He will be feel, like his kid. Who's with me?
Is there going to be another version with a woman punching and kicking the poor kid, or is everyone going to keep pretending this is a male-only problem?
I have been fighting the US CPS system all my life as an abused child, and now watching my daughter abused by her mother. The scene depicted in this video was MY life, and from my daughters descriptions is hers. Child Abuse must stop! and if it takes graphic ads like this to get the message across to those who are clueless, and simply just don't care, (because they never where abused) I say BRAVO! and remember STATISTICALLY, it is the MOTHER that is the abuser, a fact the system refuses 2 accept
Can I just say that for the people who are going to be all weak willed about this video and say it's too graphic, you're the ones who can't face reality when it comes down to it. You're the ones who put doubt in people's minds as to weather abuse on any level exists. Don't censor a video like this when it'll give others the chance to open their eyes and face reality for themselves. Thank you.
Though some might be disgusted by the graphic nature of this video, it's a real call to arms as the imagery presented to a general audience will not only make them more aware and privy to child abuse, it'll give them the sense that such an act must be attacked and that abuse must be put to an end.
This is exactly what happens when a naughty child doesn't clean his room. Spare the rod and spoil the child, that's what me ol' mum said as she was beating me with a cricket bat. I may have severe personality defects and a fear of being out of doors, but my room is absolutely bloody spotless!
TIME IS OVER.IT’S ONLY THE START…Osama Bin Laden Dead May 1,2011 / Hitler Dead April 30,1945 66 Years Apart!Another 6 is coming this year.Microchip-666 in hands and foreheads.Hell is real!Earthquakes,famines,floods.. Just watch Israel on May15,the same Arab nations in Psalm83 will march in Jerusalem.Bible Prophecy!TO NON BELIEVERS REPENT SAVE YOUR SOULS AND PRAY FOR OTHERS.JESUS IS COMING,RAPTURE IS COMING!Get raptured not suffer the great tribulation.LISTEN TO PAUL BEGLEY IN YOUTUBE.
@wszczebrzeszyn no not really. What the point is to let children be heard there's some who are really going threw hell but don't say a thing and suffer in silence. I get some kids they get a spanking they try to blame the parents of abuse. Abuse is another story hitting a kid for no reason and leave them bleeding,bruised,and broken bones is abuse.
@ItsFlapJack No, but they could've interleaved an aggressive female figure in there, and not only used a female figure as the nurturing voiceover at the end. The commercial as it stands now is basically a male figure hitting a child, and a female nurturing voiceover which makes it almost a propaganda flick.
I'm all for the message, don't get me wrong, still I think it could've been made differently. Now if you want to elaborate on your ending comment I'd like to know why you think I'm stupid.
Shock Factor, amazing Ad, they took that far coz people are still not listening, they needed a good "slap" on the head to wake up to the cause "Protect Children Rights", if it is too painful to watch, imagine how painful it is for the child to be in that situation physically. It's very direct and to the point, no need to sugar-coat the truth and give people what they NEED to see or hear, this is the truth, how are you going to deal with it?
I was working with the ISPCC when this video came out, and working with parents and children in the Irish community. I listened to the negative & positive feedback from everyone. I must have watched this video hundreds of times and I still well up inside every time I see it. Sadly this isn't based on fiction, this happens day in and day out and a big thumbs up to all those in that boardroom who gave the go ahead for this ad's release!
TomothyHolt 1 week ago
my goodnes!
violcik123 3 weeks ago
Certain comments from people who've NEVER been through something like this are amusing. Having been an orphan and a victim of all kinds of abuse myself, I think that because this ad IS so graphic, it must be shown. The fact that people are disturbed by it means it's having the desired effect. There are other ways to support a charity than giving cash I'm sure so why don't you advertise those as well, rather than just asking for money.
claudi010778 1 month ago
This advert deserves to be seen. It is incomprehensible to me that this could be banned for sexism. It doesn't suggest that only men commit physical abuse, either explicitly or implicitly. The only good thing about it being banned is the widespread publicity that has resulted; people all over the world are seeing and talking about this ad - it's all over the child-related Facebook pages, people are talking about it on forums, it's made the news worldwide. Let's hope the message gets through.
childsplaymusic 4 months ago
oh, my God.....
jonahwang2000807 6 months ago
when i saw this, i start to cry.
LindaFromGermany 6 months ago
@LindaFromGermany me too:(
Janulili1 4 months ago
well don't to the little actor.. great awareness of what some children really have to go through...
MrAjwild 8 months ago
If you think this is too graphic, think again. This is nothing compared to the reality that's out there. Nothing. Children are being tortured, abused, degraded, raped and even murdered right now. I work with the victims every day. Believe me, it's worse than you could ever imagine.
Delrada 8 months ago
12 DISLIKES ON THIS o.O ??
TheStefchoo 8 months ago
If I ever saw this shit happen in real life, I'd be heading to prison because I'd beat that fuckin guy to within an inch of his life. Most people that do this shit to kids are pussies that can't stand up to someone their own size.
Sidewinder9877 8 months ago
I want to 'like' it for its powerful message and great little actor but feel that its almost that I'm 'liking' the child abuse and not the point.
Rhysesmum 9 months ago 3
Comment removed
ArchaniolPL 9 months ago
Do I like this because it's a powerful thing or dislike it because of what it's about?
Hoobley 9 months ago
@Hoobley Like it, then spread it.
greenstreetrocketman 9 months ago
This has been flagged as spam show
I wrote a new song called "Hero In The Heart" for the brave servicemen and woman of the world who are real heroes please check it out its up on my channel - Like - Comment - Subscribe...Thanks...Stephen
stephencollieruk 9 months ago
where did they find this kid- he's awesome, although it was sad
spaartaan1 9 months ago
el maltrato infantil debe terminar ya, de nada sirve una marcha por la paz si no empezamos en casa.
unrealhentai 9 months ago
I have no words to describe what I'd do with a guy who beats a child and I see it. I swear, I wont ignore it. He will be feel, like his kid. Who's with me?
MrSileQ 9 months ago
Nie mogę przestać się śmiać :)) Nie to żebym to kiedyś zrobił, ale mnie ta reklama bawi..
tomekwadas 9 months ago
fake.
MrKubala 9 months ago
This comment has received too many negative votes show
Tu chodzi o to że on jest gejem i za to go stary tłucze? Jeśli tak, to ja się pytam...
DLACZEGO mu nie przyje*ał krzesłem?!
Gerwand 9 months ago
@Gerwand
Zgiń
AquaRiderPl 9 months ago 7
@Gerwand
Polak ;/ aż mi wstyd
BadOne1992 9 months ago
@Gerwand
Nie moge Ci pomoc, jestem KONIEM.
Kloseqq 9 months ago
@Kloseqq
Lepszy koń niż gej ;D
Gerwand 9 months ago
Ona gra...ale inne dzieci nie.Chcial nam przekazac,ze maly czlowiek nie daje rady duzemu....Smutne ale prawdziwe... :(
beatricia73 9 months ago
Przycisk ,,fajne" nie bardzo mi pasuje...
formalinka 9 months ago 2
;oo
TheMrOzoon 9 months ago
haha pobili dzieciaka dla reklamy heheh xD
zawodowiec650 9 months ago
@zawodowiec650 -.-
TheMrOzoon 9 months ago
@TheMrOzoon żartowałem :c
zawodowiec650 9 months ago
@zawodowiec650 ok ;( xd
TheMrOzoon 9 months ago
When it comes to abuse the deepest scars are never seen.
theshortladders 9 months ago 3
Incredible.
thisiswilson2 9 months ago
this kid knows how to take a good beating
zeik209 9 months ago
Just to point out, not only men abuse their child but also women
ConcertMusik 9 months ago
Is there going to be another version with a woman punching and kicking the poor kid, or is everyone going to keep pretending this is a male-only problem?
frostek 9 months ago
FAKE
poleszko 9 months ago
He cant wait till he grow up ?
If he is abused like this then is he going to be a normal person ?
Or he is going to use falcon punch on parents or friends ?
siedlikmasterek 9 months ago
@siedlikmasterek he did say he would fight to stop other kids being hurt like he was so i think he will be normal
Sunnyside193 9 months ago
@Sunnyside193 Thanks
i dint hear that part :P
siedlikmasterek 9 months ago
I have been fighting the US CPS system all my life as an abused child, and now watching my daughter abused by her mother. The scene depicted in this video was MY life, and from my daughters descriptions is hers. Child Abuse must stop! and if it takes graphic ads like this to get the message across to those who are clueless, and simply just don't care, (because they never where abused) I say BRAVO! and remember STATISTICALLY, it is the MOTHER that is the abuser, a fact the system refuses 2 accept
TRK387 9 months ago
@TRK387 Peace and Amen Brother ! See Even i can be serious.
SWildful 9 months ago
Watching a child get abused comes across as a child being raised to be separated from the world.
Tiann2011 9 months ago
Whoever thought of this is genius, it was such a good AD
aafdedgvsd 9 months ago
That kid is my hero.
HaganeNoMussyk 9 months ago
Stop being pussies... this is REALITY people. WAKE UP!!!
bettescorpio 9 months ago
This comment has received too many negative votes show
nice ad! arrogant stupid kids deserve to be beaten!
chickenflu4 9 months ago
@chickenflu4 ur an ass
GettoGraves 9 months ago
i was abused as a child i remember every horrible detail that still makes me jump this Vid will get to everyone i think
Soveliss1986 9 months ago
Awesome and well done. Also, this kid is going to be famous.
herelookatthis 9 months ago
Amazing commercial. Should be on everywhere.
RussCT 9 months ago
Someone who abuses their child walks off scott free
Someone who smokes or sells marijuana gets life in prison
We might as well live in a country run by a bunch of crazy Christians
nxnja 9 months ago
@nxnja - Please don't push your personal agenda here. The two matters are not related in any way.
frostek 9 months ago
Can I just say that for the people who are going to be all weak willed about this video and say it's too graphic, you're the ones who can't face reality when it comes down to it. You're the ones who put doubt in people's minds as to weather abuse on any level exists. Don't censor a video like this when it'll give others the chance to open their eyes and face reality for themselves. Thank you.
takakupo 9 months ago 75
Though some might be disgusted by the graphic nature of this video, it's a real call to arms as the imagery presented to a general audience will not only make them more aware and privy to child abuse, it'll give them the sense that such an act must be attacked and that abuse must be put to an end.
takakupo 9 months ago
As a fucked up kid,what tha fuck is this meant to do~????????
01mogwai 9 months ago
that kid is a bloody good actor.
soundscapenyc 9 months ago 120
This is exactly what happens when a naughty child doesn't clean his room. Spare the rod and spoil the child, that's what me ol' mum said as she was beating me with a cricket bat. I may have severe personality defects and a fear of being out of doors, but my room is absolutely bloody spotless!
CTBob 9 months ago
This has been flagged as spam show
TIME IS OVER.IT’S ONLY THE START…Osama Bin Laden Dead May 1,2011 / Hitler Dead April 30,1945 66 Years Apart!Another 6 is coming this year.Microchip-666 in hands and foreheads.Hell is real!Earthquakes,famines,floods.. Just watch Israel on May15,the same Arab nations in Psalm83 will march in Jerusalem.Bible Prophecy!TO NON BELIEVERS REPENT SAVE YOUR SOULS AND PRAY FOR OTHERS.JESUS IS COMING,RAPTURE IS COMING!Get raptured not suffer the great tribulation.LISTEN TO PAUL BEGLEY IN YOUTUBE.
TheENTERRAPTURE17 9 months ago
@TheENTERRAPTURE17 how about fuck you, crackpot asshat?
everett1911 9 months ago
Children already have too much rights as it is. A simple tap and a kid can accuse you of beating him.
wszczebrzeszyn 9 months ago
@wszczebrzeszyn no not really. What the point is to let children be heard there's some who are really going threw hell but don't say a thing and suffer in silence. I get some kids they get a spanking they try to blame the parents of abuse. Abuse is another story hitting a kid for no reason and leave them bleeding,bruised,and broken bones is abuse.
ItsFlapJack 9 months ago
Sexist Sexist Sexist..... Nothin new.!!!
faffer051 9 months ago
It's kind of sexist that it's clearly a man beating the kid. I was beaten by mom when I was a kid. My dad never touched me once.
childofglass2010 9 months ago
@childofglass2010 why is it sexist what do you need a separate commercial with the mother beating the kid.. -.- Stupid
ItsFlapJack 9 months ago
@ItsFlapJack No, but they could've interleaved an aggressive female figure in there, and not only used a female figure as the nurturing voiceover at the end. The commercial as it stands now is basically a male figure hitting a child, and a female nurturing voiceover which makes it almost a propaganda flick.
I'm all for the message, don't get me wrong, still I think it could've been made differently. Now if you want to elaborate on your ending comment I'd like to know why you think I'm stupid.
childofglass2010 9 months ago
@childofglass2010 go watch aurore l'enfant martyr and then read the history on aurore gagnon, and stop complaining.
everett1911 9 months ago
You can't wait ? I hope you live thru the next beating. The cameraman wasn't helping you out much! But you DID get the message accross.
Why do they always hit you in the face?
merlinspower 9 months ago
Shock Factor, amazing Ad, they took that far coz people are still not listening, they needed a good "slap" on the head to wake up to the cause "Protect Children Rights", if it is too painful to watch, imagine how painful it is for the child to be in that situation physically. It's very direct and to the point, no need to sugar-coat the truth and give people what they NEED to see or hear, this is the truth, how are you going to deal with it?
aqatato 9 months ago
too wrong dude... any
LinOFroMHeLL 9 months ago
at the end of the day its what happens, and its so sad....stop being cunts and criticisingthe ad...u shud support it u horrible human beings
youraman100 9 months ago
when u look for money ....any tools are right...
terms777 9 months ago
i seen this on Tv earlier. i think they went a bit too far >.<
BecauseYourCardboard 9 months ago
that is fucked up......the point is across in every other ispcc ad.....why take it to that level?
aaronhoey1 9 months ago
@aaronhoey1 So fuckin people can learn duh!
jameschowjoshua 9 months ago