@strelok1988 I guess Night vision is more like a term used on anything that can see in the dark. IR/thermal is one type, image intensifiers is a another.
Where is that spot? I want to go hunting there - they are all so close. Say bye bye to cops pulling me over for speeding, say hi hi to tree i plow into for not paying attention to the road.. SASQUATCH!
cadillac started this, with the first car thermal imager..merceds went near-infrared, and i hear japanese acura RL's use thermal. Oh, and of course the BMW uses thermal imaging tech, saw it today..Oh, i hear LExus uses a near-infrared system.
Popsci did a article wayback, and noted that while near-infrared appears more similar to normal lights(naturally), normal headlamps will inferfere via "bloming" from NIR lakage. Thermals dont undergo headlight blooming, and people are more obvious.
The system warns you with an acustic signal an shows the Night Vision at the screen if it's activated and there's someone or something on the street. (Don't worry about the driving help systems of BMW ;-) )
It's a beautiful piece in every way. But for a swede it's a bit confusing as well, 'cause it sounds a bit like Swedish but it isn't. I guess the writer must have borrowed random words from the Scandinavian languages, predominantly Swedish, Norwegian and Icelandic.
What a spot!!! Incredible, have not seen such a great spot for years. And who is that gorgeous singer?! where can I buy the song? She sounds like the new Carla Bruni. Where does she come from? Need to know! I want more of that music and that spot....
The spot is developed by a german agency. The music was just composed only for this tvc. maybe we will make a buyable version of the song. i will keep you updated.
Beautiful ad. The ending is a little creepy though. Haha
theiceman9081 3 months ago 2
i will never see those things. unless im under the inflence
kingpolaris 4 months ago
is this realy NV? its more like termal 4 me.
strelok1988 10 months ago
@strelok1988 I guess Night vision is more like a term used on anything that can see in the dark. IR/thermal is one type, image intensifiers is a another.
spiff1003 7 months ago
so that's what animals do in the night
him3zz 1 year ago
Wow!!!! Superb idea and excellent video!
DenisKorshunov 1 year ago
BTW, BMW is made from slave wages in Africa.
offyam 1 year ago
Where is that spot? I want to go hunting there - they are all so close. Say bye bye to cops pulling me over for speeding, say hi hi to tree i plow into for not paying attention to the road.. SASQUATCH!
offyam 1 year ago
fantastic idea, great music, bad visuals - quality of animations are way too low, they should rework that!
emagotis 1 year ago
When this first appeared on the 2000 Deville I thought what a waste, guess what? I still think so.
DJFG85 1 year ago
BMW for ever !
DanyOrguljas 2 years ago 2
I've driven with the night vision from the older cadillacs. The newer technology of the BMW gives a much clearer image.
1randy1 2 years ago
cadillac started this, with the first car thermal imager..merceds went near-infrared, and i hear japanese acura RL's use thermal. Oh, and of course the BMW uses thermal imaging tech, saw it today..Oh, i hear LExus uses a near-infrared system.
Popsci did a article wayback, and noted that while near-infrared appears more similar to normal lights(naturally), normal headlamps will inferfere via "bloming" from NIR lakage. Thermals dont undergo headlight blooming, and people are more obvious.
tippership 2 years ago
beautifull car. as always from BMW.
RAVAGERrules 2 years ago 8
cool where can u buy these nv googles
unusedsn 2 years ago
its more of the heat camera rather than nightvision, or both combined
polzowatel 2 years ago
ARGH!!! all the uk has are stupid toyota ads, everybody that buys a toyota is elderly!!!!!!!
mercedesbenz4 2 years ago
@mercedesbenz4
Couldn't agree more
redeyes99 2 years ago
das vieh am ende is klasse
cheatofpaper 3 years ago 3
wow, this beats the Mercedes!!
djkasdjkasdjdjdj 3 years ago 6
Mercedes started this infrared night vision thing in the w221 S class in 2007. lol.
The 7 series has cameras on the side tho to see upcoming traffic so thats cool
marcyst15 2 years ago
really!?!? well i guess mercedes ain't worth their cost....
djkasdjkasdjdjdj 2 years ago
bellissima kuesta pubblicità!!! fantastika!! cmq komplimenti kuesto sistema è molto utile..
andale89 3 years ago
Cool, but who's gonna drive watching at that screen instead of through the windshield?
DrQuiza 4 years ago 4
The system warns you with an acustic signal an shows the Night Vision at the screen if it's activated and there's someone or something on the street. (Don't worry about the driving help systems of BMW ;-) )
SuperM111 3 years ago
I would like to see a 7 series with x ray vision so that we can "See things we have never seen before".lol
Bmw730ld 4 years ago 14
@Bmw730ld be warned what has been "seen" cant be "unseen"! lol
Playr4free 2 months ago
I found it on iTunes. It's called "Heja Natten" from Laeget. The project is part of Pulk Berlin. Check out there Website. Cool stuff.
JackSkylight 4 years ago
I found the track on iTunes. It's called "Heja Natten" from Laeget. The project is part of Pulk Berlin. Check out there Website. Cool stuff.
JackSkylight 4 years ago
The project is called "Laeget" and the song is "Heja Natten". It will be availible soon... i hope...
ollysses 4 years ago
So I wrote a mail to BMW and I got answer:
"Isglass" - Heja Natten
But this song is hard to find, I didn't.
dsoundso 4 years ago
haaaaaaaay
coooooool
veyron 5 years ago
It's a beautiful piece in every way. But for a swede it's a bit confusing as well, 'cause it sounds a bit like Swedish but it isn't. I guess the writer must have borrowed random words from the Scandinavian languages, predominantly Swedish, Norwegian and Icelandic.
RikiTikiTaviXVX 5 years ago
all BMW's ads are great!
DanilMix 5 years ago
Oh no wait, now that you mention it. Very Sigur Ros though! Apparently it's the director of the videos wife singing it.
spinartre 5 years ago
Heh, she? That's quite clearly a feminine man singing. :)
spinartre 5 years ago
Finally we have some really fun advertisement in Germany too! More of that!!
lottapippi 5 years ago
ganz toll und wunderwunderschön. manchmal gucke ich die werbung mit meiner freundin und wir kuscheln.
ps: wo kann man das lied kaufen?
koltsiewerts 5 years ago
Sehr gut gemacht!!! Macht Spaß anzuschaun, gibt es diesen Song schon zu kaufen? der passt ideal zum Spot!
artiger 5 years ago
How come so many germans like the spot when the music is in swedish?
The universal language is indeed spelled music, not globish.
Areyouthereyet 5 years ago
Is this a real BMW commercial? It's lovely! If it's real then respect to you guys. Great job!
vanessastube 5 years ago
very nice! and sweet music indeed. please let us know when it's available somewhere.
JackMicholson 5 years ago
Its great and I love it!! Where can I buy the music? The whole thing is adorable!!!
lottapippi 5 years ago
What a spot!!! Incredible, have not seen such a great spot for years. And who is that gorgeous singer?! where can I buy the song? She sounds like the new Carla Bruni. Where does she come from? Need to know! I want more of that music and that spot....
Tanjaandrex 5 years ago 2
The spot is developed by a german agency. The music was just composed only for this tvc. maybe we will make a buyable version of the song. i will keep you updated.
leavingparadies 5 years ago
great spot. great song. what is it?
buutzemann 5 years ago
great add! the best i ve seen for a while! and, does anybody know, who made the music for it?
clayschool 5 years ago
Great idea - perfectly done. Fantastic Music. Who is that?
laeget 5 years ago
schöne idee woowh toll gemacht!!!!
uli
germandocus 5 years ago
its the best spot i have recently seen. just great
vadimvado 5 years ago
hahah - thats no official spot, right? great idea
StudentsMatchplay 5 years ago
hi. oh you're wrong. it's an official spot! you will see....
leavingparadies 5 years ago