Old IBM Commercial with 2 elephants

[fifaforeverable]

oh my God..i finally found it! i've searching this ad for years.this is my favorite ad when i was a kid and always be my fav.great ad,great song.i loved it.

[tommyriantoro]

this adds was on early days of mine.

[blahblahblinx]

god I remember this being on TV as a kid! Just goes to show the power of advertising...I was trying to look for the song in the ad and all I had to do was type in 'IBM elephants' - I've remembered all these years which company was trying to advertise itself.

[electrocult]

I was sad and inspired on those years

[choccy1981]

anyone has the full version?

[geyonk]

gila ini iklan, selama ini aku cari2. Nancep di memory euy. Untung nemu....

[bruceynz]

Hmmm in New Zealand we had the same ad, HOWEVER the music was different. It was that song "You'll never walk alone" instead.

[bali2l4nd]

oh my God...those elephants reminded me when i was little...and that song will always remind me with those elephants...

[backtobelmore]

Whenever I hear the song, I always think of those two elephants walking along the sand dunes...every time! The image just resonates

[justinw28]

what year is this commercial?

[achiape]

i watch the commercials during 1993,so its long time ago when i'm 12 years old,now i'm 29.

[syamsudintj]

@achiape no... it was advetised in 1991...

[kyle721164]

any one know the name of the song?

[C1audia975]

The name of the song is "He Ain't Heavy, He's My Brother" by the Hollies.

Search for "Hollies - He Ain't Heavy, He's My Brother" on youtube for the whole song

[dholibaba]

Great Video. Thanks for sharing.

[ethanmcc]

Perhaps this is the genesis for the title to former IBM CEO, Lou Gerstner's memoir?

[ruantengyi]

what do the elephants represent in the ads?

[aussiebear22]

The little one represents small businesses, while the bigger one represents IBM.

IBM provides the solutions, so businesses can focus on doing their business...That's the basic idea.

[YellowFeverBoys]

was this ad just in NZ. If so i think my dad organised it.

[clc336]

I think it's in Namibia.

[dirkltjie]

This ad was also broadcasted in South Africa. Pretty sure that the ad was shot in Namibia (then South West Africa).

Never thought I would one day work for IBM.

[Greenice]

Wow! I haven't seen this for ages! I fell in love with He Ain't Heavy, He's My Brother cos of this ad.

Great post.

[princetontutors]

hey claudia, thanks for posting.

[ruantengyi]

what's the name of the song in the ad?

[C1audia975]

The name of the song is "He Ain't Heavy, He's My Brother" by the Hollies.

Search for "Hollies - He Ain't Heavy, He's My Brother" on youtube for the whole song

[ElysiumNZ]

Classic ad this one.