Added: 4 years ago
From: WookieCookie
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  • Generic Merrie Melodies characters in the audience.

  • "Drive-in"?! Did you not notice the prominent mention of "lobby"? Definitely produced for TV as a pastiche of in-theater promos, no PARTICULAR existing characters used, and fitting with the general tone of 7Up TV advertising of the period it was produced in. I recall its airing.

    I don't see it as being particularly Crumb-y, except to the extent Crumb himself affected such a style from existing works.

  • Paul Frees!

  • cool :)

  • A still image from this video was turned into a 21' x 10 billboard:

    Go to Flickr.com and search for "7Up_Un With The Show" to see it in vivid color!

  • To see a B&W scan of a 21' x 10' billboard that I just bought from another collector, search for "7Up Un with the Show" on Flickr dot com.

    It's the same characters.

  • Robert Crumb!

    And I was born that year, too!=3

  • im drinking 7up rite now but diet 7up

  • they did play this at driveins

  • nice video

  • The characters in the seats are not real characters from any past cartoons, but are meant to look that way. Yes, this is very much the R. Crumb style of animation. I recall seeing it on TV back at the time, and being tickled by it as a child--of course, back then I didn't "get" that it was an homage to those old drive-in movie intermission ads, which had already changed a lot by that time and were no longer like this.

  • R Crumb's intermission commercial

  • @dbchappell Crumb's ??? really

  • gawd i want a 7-up now

  • Yeah!! meto!! This add was made for about $250 and it makes me atleast

    "think" about gettin a 7-up! Where as the stupid adds they run now, costing

    millions, make me wanna go puke!!!

    Note: Advertising companies........

    why not buy the rights to these old adds,

    fire your overpriced, dumbass staffs and

    just run these catchy, retro adds????

  • Nice Paul Frees voiceover, too!

  • This is a take-off on "Let's All Go to the Lobby," produced by Filmack studios of Chicago, circa 1948. Filmack still sells new prints of that trailer.

  • @pegbars

    Not only that, "Let's All Go to the Lobby" has found its way into the US National Film Registry.

  • so cool

    they don't make them like they used to!

  • The characters look like old Disney characters..

  • can i hear lets all go to the lobby?

  • Let's go out to the Lobby...

  • Cool, I figured that would show up sooner or later on YOUTUBE. This 7-up intermission is one of my BEST selling intermission spots.

  • I can assure you this didn't come off of a commercial compilation tape.

  • I never said it came from a tape. I should have specified film. You may not have got your film from me, but I assure you, that intermission film is one of my best sellers. :-)

  • The 'Lets All Go To the Lobby' thing was actually from the 50's, not the 40's. But I don't think the cartoon characters are specific characters, merely drawn 'in the style of' old Disney and Fleischer Brothers characters? Hmmm...

  • I am completely blown away that this is on YouTube. The last time I saw it was in the summer of '71 -- no lie -- almost 37 years ago. Thought it was long gone. Don't know how you got it, but thanks so much for posting it here!

  • this is awesome

  • Hey, wait a minute!! Why don't we have intermissions in movies anymore? Why do we have to wait ALL THE WAY to the end to go to the restroom?

  • The announcer is Paul Frees, who in the late 1950's voiced Fresh-Up Freddie in 7-up commercials.

  • The voice sounded very familiar. Seem to remember hearing him to a lot of commercial work.

    Thanks for the info.

  • I think your first hunch about this one is correct, Wookie.

    This was based on the 40s intermission movie trailer that went:

    "Let's all go to the lobby (3X)"

    "To get ourselves a treat"

    You can see it here on YouTube.

    As for the animation, I'm not a cartoon buff, but it seems to have been influenced by the work of either Ub Iwerks, who worked with Walt Disney and on his own, or Leon Schlesinger, who did "Merrie Melodies."

    Haven't tracked down a credit on the 40s trailer to find out.

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