EMERGING - a short film from EILEEN FISHER

[TheRealCritique]

I'm glad I'm not the only person who finds this vaguely fascistic. I think the intention is ok, it's just that nothing is as 'wondrous' as they try to portray here, and everyone buying E Fisher has plenty of money, so this kind of stuff is marketing to make people think they need to be part of her program, which is BULLSHIT.

I admire the filmmaker's technique, but the ad writer is sold out. Fisher herself, is a businesswoman who makes clothes I as a man hate. Make more short skirts.

[Brownie7706]

I hate this video. Let's all think alike. Let's all be alike. Let's use "I" in this video so that women will feel an affinity to this nameless narrator, and empowered in their roles as mothers, wives, and office drones. Let's do this "cool, hip" marketing that's disguised as an affirmation. Gross.

[Praetorian27]

I wonder how much Apple paid for this.  Obvious product placement.