New ad for Victoria Tourism.

[vocalissimo1]

Annoying and contived.



[TRBaff]

Melbourne is epitimised in this wonderful ad the Gold Coast should also try to find its spirit. Most of the other tourist promotions for Australis are embarrassing - too nationalistic- we are the greatest syndrome- they need to be subtle as in this ad

[princesswithapen]

Great ad. It says a lot about Melbourne without saying anything at all. Perfect ad for the perfect city!

Melbourne - The place to be

[smk638]

Brisbane, Sydney and all of Queensland and New South Wales are shitholes.

I love this ad and I love Melbourne!!

[alebb2]

where is the place in 0.43 in melbourne?

[Greyskymorning395]

@alebb2 yeah where is it? ive been living here for 10 years i never seen it

[Dgen717]

@alebb2 I wondered that too. It looked to me like St Patrick's cathedral in the background so I took a look on Google maps. The place is behind St Patrick's in what would be the backyard I guess, between Albert Street and Cathedral place. Looks nice :)

[stazzanat]

thing is though, its still full of skyscrapers and shit, it shows stuff all of the actual city, ant the string is just stupid. SA's West End Draught "beer karma" response add to this is classic. South Australia FTW

[MelindaSS1]

MELBOURNE: MY FAVOURITE CITY IN THE WOOOOOORLD! ♥

[cirfia]

joanna newsom....excellent song.

[Snooi100]

That dress she is wearing... does anybody no where to get hold of it ?????

[alexc3895]

What I really like about this ad is that there are scarce use of landmarks in it, save maybe the trams. Just goes to show how a city doesn't need to have striking landmarks to sell itself, i.e. Sydney Opera House & Harbour Bridge.

[Monky1949]

The ad is simply one of the best done for tourism of a city and really makes me want to go back there

[SameIsSam]

lets not forget Melboure smells like dirty hair

[rofea]

Where are the footy bogans, the horrid yellow brick mcmansions, the arsehole tram inspectors and the endless urban sprawl? Is this really supposed to be Melbourne?

[wilsmore123]

@rofea -----> tram inspectors lol.....when were you last in Melbourne??

[mattandersonchadwick]

The girl in the TVC is Kate Mac - an actress from Chadwick Management in Melbourne

[defenderization]

Joanna Newsom. The Sprout And The Bean.

[swarbs13]

shithouse

[LibertysFallout]

this chick is also in the just cars ad and the vodofone one 'because i do' as well.... she looks surpisingly similiar to one of my friends. Wish i knew who it was.

[rogueKUKL]

i absolutely love Joanna Newsom... and i love Melbourne too =)

[platnmMNKY]

does anyone know where that park place is? the one after she chases the ball of wool/string?

[paolosavoldelli]

st. patricks cathedral, just behind state parliament

[boru1982]

funny when u think that the song is about abortion

[SonyaNatalia]

Melbourne, Canberra and Wellington are really setting the standard for tourism ads!!

[Pottzinoz]

I love the ad, and thanks to all who have supplied details of the track - but who is the beautiful actress? I think she's also in a recent Vodaphone ad...

[harshvgaus]

this ad is made, so melbourne can attract more faggots who think that girl is hot

[spectrelives]

I've seen this ad play in my own beloved city, I love Melbourne :) This is actually an extention of the CityLights Project ads, too. Same string, same girl.

[Dannyvcapri]

she sounds a little bit like Byork?

[amypearce7]

You should watch the Chasers funny 'Add Road Test' for this commercial.

Love this song.

[s47t47e47v47e47]

The Song Is "Sprout and the Bean" by Joanna Newsom

[548768]

Essaouira, Morocco.

[SteveOlala]

yeahhh, the sound of joannna newson is so very cool.

nice work.

[548768]

Essaouira, Morocco.

[LadiesMan023]

This song everytime i think of it/hear it i think of my little dog singing it!!!

Hilarious... check out my vid's on my pup!!!

[willyshinsfan]

As an Urban Planner and Designer this ad is perfect, effectively positioning Melbourne on a human scale and showcasing the romantic connotations of city life.

The absence of any "...real land marks..." sets this ad apart. It explains that Melbourne is a place to visit to for original experiences as opposed to a city featuring masses of concrete soaring into the sky.

[kealan8010]

@willyshinsfan dont know why this ad doesnt smell. melberne is the arsehole of the planet.

[6Man666666]

A beautiful and old concept, a classy rendition of the laberynth myth, not a maze where you simply get lost but a laberynth where you find something about yourself, or others, a treasure that gifts you something more than when you came in. Fantastically set to one of the most charming songs on Joanna Newsom's debut "Milk Eyed Mender" . Very moving.

[stinkwords]

Okay, a few of us may have gotten that. But why is what she finds so f-ing trite? It's like a Macy's ad in that respect. Plus, in this case, the "clewe of twine" just seems to represent a heavy load she must bear.

[6Man666666]

The load of string gets smaller as she finds her way. Its beautiful.

[grossy54]

Im from Brisbane and yes we're racist and rude and we love it...don't come visit especially if your asian

[phonebook232]

That is horrible.

[jd270794]

your probably the only person from brisbane who thinks like that

[bnsracing]

perfect. i love it.

[morrjs]

What a great ad, so classy, just like the city herself. Melbourne runs rings around brisbane.

[NZsonrisa]

i love this ad. My favorite at the moment. Love the song, very fitting. And the idea of the giant ball of string. I would never have guessed that the ad was promoting tourism in Australia. lol. Anyhow, its cute and im off to download the song. haha. and i do agree the singer is similar to bjork.

[Sodiuml]

I am soo sorry, but in best cities in Australia, the order goes Sydney, followed by Melbourne then proberly Perth then Brisbane. When i was in Brisbane in July 07, i was shocked at how many racist and rude people lived there!

[sydneysmooth21]

Gee your smart Sodiuml, considering Melbourne has ranked Number 1 most livable city 3 years running, 2nd to vancouver atm. Sydney Is only the biggest city, not the best city.

[spectrelives]

Its not going to be the biggest for long. We're (Melbourne) supposed to be overtaking them, population-wise, pretty soon.

[infamousmd]

since listening to the ad i heard other songs of joanna newsom and she is quite a unique talent.

Incredible harpist... her voice reminds me of bjork...although bjork would blast her off the planet.

[noriie]

i live in melb & whenever i watch this ad, it makes me realize how pretty melb really is!

[LaurennAimee]

does anyone know who sings the song for this ad?

[ThePassenger101]

I love Melbourne I go there once a year. I could easily live there.

[kabeldag]

Sprout and the Bean - Joanna Newsom is the song name / artist.

[ultimabond1]

thanks for that. i, too, was going mad trying to find it.

[747000000]

wats the songs name?

[MEGAHAN]

Brisbane?! Have you bums even been to Melbourne? Get real! Brisbane's a DUMP!

[thejokerneedsanalias]

Absolutely beautiful ad, but yes, Brisbane does trump it. It's scary how fast Brisbane is emerging as the best city in the country.

[handofTodd]

That's the funniest thing I've read all day.

[mystarhub]

i think brisbane nicer :)

[MrsMusic1970]

why do we make such strange ads ..bloody balls of wool - a 20 foot tall bloke in Melbourne arr it's just too much - show us real land marks !

[jamesadams7]

OMG!! How right you are. It's making us look like lunatics! And any decent person knows melburnians are clever. I guess it's trying to show the vibrance and culture.

[ashish100]

Great ad, great city :)

[HedwigsInTheBox]

Neat ad. The song is amazing, too. Love Joanna Newsom. =]

[LadiesMan023]

there u go BUD!!!

[boru1982]

consider yourself replied to!