okay i got a pack of gum and it had a picture of a wasp in the corner and i have watched this video, and gone to the website and i still have no idea what it means!! someone help!!
@samster92 Know that sounds like a rather ignorant statement. 42 Entertainment is running the ARG, same company that Ran "IloveBees". This whole thing started at E3, so I wouldn't draw any conclusions just yet my friend.
@samster92 Something along the lines of Product Tie-ins, Which is done with practically everything. When I was at MLG Anaheim, it was 1 product tie-in after another. Dr Pepper being the Biggest with MLG in general. In addition there was, Alienware, US Military/Army, Sony, Microsoft, ect.
What the heck is this??? I did the whole bring back the light puzzle and now i feel really dumb because there are no links on the site that lead me anywhere new! What's next?
PEOPLE theres a timer on the website that says we have to wait 9 days and 21 hours and 20 minutes until these things DO SOMETHING, or until we get something else in the mail with more details. Maybe this REALLY is for something called the human preservation project?
I live in Pray Montana. I got the package. I got the blue light thing attached to the little paper thing that doesn't fly. I got the slip of paper that says stuff on it. I shined the light all over the paper. Couldn't find anything. I took the light apart and put it back together. I came back to the site and clicked on everything I could find that was clickable including the glowing blue leg-flapping wasp (sorry, but it is a wasp, not a fly. No wing leg flapping aside). No eval left (Color bar).
I just got this shit in the male when I signed up for test subjects needed :| Im not going if I dont know what it is. If the entire thing is for a fireworks show then Im very disapointed.
Ok, I was expectiong something cool and I get this gay rave shit and John Locke with a beard trying to brainwash me at the end, what the fuck is going on guys
On the "game" there's a button that says "continue your sensory experience: once you've recieved your black envelope, enter here to continue your sensory experience 'access with your code'"
And on the 5 gum Coachella site, there's a tremendous focus on senses, similar to the original Test Subjects Needed site.
The font is similar, the color palet used in the advertisements is similar, it's not uncommon for gum ads to be in comics or at video game conventions.
@StRuDeL2014 same here. I would love to sign up but I live in Harlingen Tx and thats A couple of hours away from dallas. even though its not too far away, my mom would never let me go to dallas for somthing like this. she would probably say its some kind of stupid video game crap that isnt important. :(
@ddfaf4 my mom would say the EXACT same thing...i live 2 hrs away from LA :( hopefully there is a way that we can still get involved with mission icefly without having to go to this
hahah you all have no idea what this is. i actually know the people who are working on it. theyre from 42 entertainment and theyre right across the street from where i work. ;)
"PRIVACY POLICY" LINK: We deal in alternate reality games and immersive cross-platform entertainment experiences. To help maintain the fictional world and mystery that is so important to our games, not all communication from us is labeled as such. We create entire fictional worlds including fictional characters and entities. You may receive email from these characters and entities if you participate in our Services. These communications may not have any reference to Test Subjects Needed
@charliezmuda I think you mean The Dark Knight, and I'm pretty sure that they only did I love bees (halo 2's arg) and not whatever they did for Halo 3.
Anyway, most evidence points to this being about gum. From the test subjects mirroring 5 Gum's ad campaign along with their stimulate your senses slogan. The only thing that really connects this to Halo is that they did the Halo 2 ARG and that they handed out envelopes at E3 with the Icefly on the back. 5gum is no stranger to viral marketing...
@AesculapiusPiranha you are right, i just saw a 5 gum commercail on tv and at the end of the commercail it flashed very very fast "test subjects needed". btw thanks for correcting me on the whole "night,knight" thing (as if that was actually important to put in your post asshole) So its an ARG for 5 gum's new product....well thats a big fuckin let down.
@charliezmuda Truth be told that is what I thought at first too (they advertised in DC comics the week after The Dark Knight Rises released their Tom Hardy as Bane picture via viral.) But truth be told I am having fun with this, and figure one marketing campaign is as good as another as long as it's fun. It may not have to do with Bruce Wayne or Master Chief, but so far it is interesting. Look up "5Gum Case Study" for an interesting video on how Wrigely has done virals before.
pretty damn sure this is the halo 4 ARG (Alternate reality game). In association with 42 entertainment (a company that makes ARG's including the halo 2, halo 3, and the black nights ARG.) So ide say we can relax its not about gum. go to missioniceflycom and take the quiz and follow instructions to "start the game". idk if im right on this, but all forums and signs seem to be pointing to this conclusion.
Its definitely for 5 gum. Compare the mission icefly font that says test subjects needed now Its the same font as "How 5 gum makes you feel" on the commercials.
@g4nj4king420 The Icefly is also in there 5 Cobalt commercial. Funny thing is, if not for this, I would not have given their Commercial a second glance, so the campaign is working. It is only gum for Pete's and is nowhere as good as the commercial hype.
I signed up for that human preservation thing and I got a mail in the post with this icefly thing, and some kind of glowing device when you twist it. I'm from the UK and it went through customs from America all fee's paid. What is it all about?
I Love Bees was an alternate reality game that served as both a real-world experience and viral marketing campaign for the release of developer Bungie's 2004 video game Halo 2.
THE GAME WAS CREATED AND DEVELOPED BY 42 ENTERTAINMENT.
Rumors are spreading around the internet after viral marketeers, 42 Entertainment, launched a new website under the codename Mission Icefly. Files @ E3's press conference were handed out to people wearing holographic bee t-shirts.
how awesome would be to see some bits of LOST in movies/tv shows or whatever, for example Lost characters cameo in a movie or a tv show. Imagine Benjamin Linus or Richard Alpert camoe in a movie/tv show or even a video game. i would shit bricks
@Michael2987 Wait for 12 pacific on the 30th, it seems (When the countdown ends) and I would guess the list of cities slowly appearing (see a couple posts down) have something to do with it.
Originally it said "Operation Reboot". As soon as I posted it at Unforum, additional letters appeared and it became unreadable. The original letters are still there between the new ones.
@marczellm assuming you already know this if you are on Unforum, but just saying here it appears to be forming the following city list: Los Angles, Phoenix, Las Vegas, Portland, Dallas, Washington,DC, Nashville, Chicago, Denver, Orlando, Seattle, Boston, New York, San Francisco, Atlanta
Youtube won't allow me to post the link for the Unforum thread that covers just about everything about this campaign. Google "Unforum" and search for testsubjectsneeded SPLOT com
@marczellm Yea I found that last night, it was interesting. Have you seen 5 gum's react webpage? On the Flash game there's a button that says "continue your sensory experience: once you've recieved your black envelope, enter here to continue your sensory experience 'access with your code'"
And on the 5 gum Coachella website, there's a tremendous focus on senses, similar to the original Test Subjects Needed site.
The person in the end is saying something backwards. i ran it through one of my programs and it seems to say "Earth is " the last word i cant make out.
Wow, all this for gum?
marcmjm 2 months ago
okay i got a pack of gum and it had a picture of a wasp in the corner and i have watched this video, and gone to the website and i still have no idea what it means!! someone help!!
rachael9911 4 months ago
Sigh, yeah, it's gum.
NonsenseAdvice 4 months ago
Please somone explain to me, why is Five gum doing this...and what the hell it is about?
matmann96 6 months ago
i think people should do this instead of fireworks...
crashfan123 6 months ago
Whoever thinks this is about Halo 4 is a fucking retard.
samster92 6 months ago
@samster92 Know that sounds like a rather ignorant statement. 42 Entertainment is running the ARG, same company that Ran "IloveBees". This whole thing started at E3, so I wouldn't draw any conclusions just yet my friend.
TheSecretCobra 6 months ago
@TheSecretCobra What would 5 Gum have anything to do with Halo 4?
samster92 6 months ago
@samster92 Something along the lines of Product Tie-ins, Which is done with practically everything. When I was at MLG Anaheim, it was 1 product tie-in after another. Dr Pepper being the Biggest with MLG in general. In addition there was, Alienware, US Military/Army, Sony, Microsoft, ect.
TheSecretCobra 6 months ago
@TheSecretCobra Even then, an ARG has a story, and the story would have to tie in with Halo, and it's not looking like it is at all.
samster92 6 months ago
its for halo 4, look up i love bees
GIHOST707 6 months ago
5 Gum
WillDrache 7 months ago
this whole thing is creeping me out... although I know it's just an ad for 5gum :-O
28Hannah 7 months ago
What the heck is this??? I did the whole bring back the light puzzle and now i feel really dumb because there are no links on the site that lead me anywhere new! What's next?
LittleReadRidingHood 7 months ago
Thumbs up if you bought a pack of gum and saw "You have been chosen" when you opened it so you were like "WTF?"
HolaImBadAtSpanish 7 months ago 7
i'm so confused.
miamichellemedina 7 months ago
All this hype for gum. Makes me wanna kick a baby.
illf4ted 7 months ago 2
@illf4ted lol kyle from south park
ajman3742 7 months ago
For a minute after registering I thought "Wait... Don't tell me I just join a cult!" -.-
TheRetaliation18 7 months ago 2
It's for gum you fools. 5 gum.
geishakid 8 months ago
@geishakid Not certain about that.....
LunaHeartnet 7 months ago
@LunaHeartnet
Wrigley has confirmed they are part of the campaign.
Spectre1545 7 months ago
Confused.
TheROFLcopter66 8 months ago
PEOPLE theres a timer on the website that says we have to wait 9 days and 21 hours and 20 minutes until these things DO SOMETHING, or until we get something else in the mail with more details. Maybe this REALLY is for something called the human preservation project?
artuno1207 8 months ago
@artuno1207 no its for halo, appearantly they did this for halo 2, too.
GamerAntman 8 months ago
I live in Pray Montana. I got the package. I got the blue light thing attached to the little paper thing that doesn't fly. I got the slip of paper that says stuff on it. I shined the light all over the paper. Couldn't find anything. I took the light apart and put it back together. I came back to the site and clicked on everything I could find that was clickable including the glowing blue leg-flapping wasp (sorry, but it is a wasp, not a fly. No wing leg flapping aside). No eval left (Color bar).
SybilSethlene 8 months ago
i havent gotten any emails or messages. also no mail but that might be because im in Canada
MrUkstriker 8 months ago
I just got this shit in the male when I signed up for test subjects needed :| Im not going if I dont know what it is. If the entire thing is for a fireworks show then Im very disapointed.
TheCrownedMedia 8 months ago
I just go mine in the mail
FRMATTUU 8 months ago
Comment removed
DeCarlucciJ 8 months ago
Is that Terry O'quinn?
Twili6 8 months ago
Ok, I was expectiong something cool and I get this gay rave shit and John Locke with a beard trying to brainwash me at the end, what the fuck is going on guys
FoolyCoolyMabase 8 months ago
@FoolyCoolyMabase lmfao dude
Zevan12 7 months ago
I live in Australia and when i signed up and gave my details, it said i would recieve a package
death2sarge 8 months ago
@death2sarge said the same thing to me to
icccee 8 months ago
@death2sarge
wait and see if we get one i supose?
MrKiwi91 8 months ago
@DavidPalmerPresident wouldnt that be something!
theIRISHnewYOKA 8 months ago
I was using my light while I was watching this.
link2999 8 months ago
I live in Dallas, Does anyone have the location of the Dallas package?!
TheHaloDon 8 months ago
@TheHaloDon All the packages have been retrieved.
halo2untouchable 8 months ago
My boy left awhile ago to Orlando to see if he could get the package.
Does anybody know any more information about this?
407Derek 8 months ago
@407Derek Its already beem found check out at MissionIcefly(.)(com) it says all packages have been found.
gato90909 8 months ago
@gato90909 Well yeah I knew that. -_-
I want to know whos behind all this and shit...
407Derek 8 months ago
@407Derek Its a Halo 4 ARG (Augmented Reality Game) right now its sort of a mystery to everyone.
gato90909 8 months ago
This has been flagged as spam show
This Looks Sweet Can Anybody Tell Me How To Sign Up And Go To This?
EndTheCentury100 8 months ago
@DannyBruv2k OBVIOUSLY. The participants of the ARG are called "Test Subjects."
Bluenuhvok765 8 months ago
Haha. Nice subliminal message at the end.
Dragiux 8 months ago
@DannyBruv2k that i am aware of. i know whats going in I just like saying that. I just wanted to know what the next step was but I figured it out.
theDom97 8 months ago
Check out 5 gum's react webpage.
On the "game" there's a button that says "continue your sensory experience: once you've recieved your black envelope, enter here to continue your sensory experience 'access with your code'"
And on the 5 gum Coachella site, there's a tremendous focus on senses, similar to the original Test Subjects Needed site.
The font is similar, the color palet used in the advertisements is similar, it's not uncommon for gum ads to be in comics or at video game conventions.
DeCarlucciJ 8 months ago
@DeCarlucciJ I checked that out, I'm 98% certain that was an Australian promotion tied in to X-Men First Class
dottaification 8 months ago
I WISH I LIVED CLOSER TO ONE OF THE CITIES :(
StRuDeL2014 8 months ago
@StRuDeL2014 same here. I would love to sign up but I live in Harlingen Tx and thats A couple of hours away from dallas. even though its not too far away, my mom would never let me go to dallas for somthing like this. she would probably say its some kind of stupid video game crap that isnt important. :(
ddfaf4 8 months ago
@ddfaf4 my mom would say the EXACT same thing...i live 2 hrs away from LA :( hopefully there is a way that we can still get involved with mission icefly without having to go to this
StRuDeL2014 8 months ago
ITS NOT HALO 4. The site says you need to experiment with your 5 senses, and 5 gums logo is "Stimulate your Senses"
Sign up if you want a free light.
IForgotMyRifle 8 months ago
Anyone here a Test Subject?
kaizersosa81 8 months ago
@kaizersosa81 Yeah, I'm going "on call" tomorrow
Delsmarto 8 months ago
@Delsmarto so what is it your doing. im a subject but they havent said anything
theDom97 8 months ago
Its the covenant.
Pivotman1 8 months ago
the countdown has ended.... so now what anyone?
joshy071994 8 months ago
This is Halo 4
lordmasterization 8 months ago
The Flood was here,,, 777
squishycommander 8 months ago
hahah you all have no idea what this is. i actually know the people who are working on it. theyre from 42 entertainment and theyre right across the street from where i work. ;)
backfireatthediscoo 8 months ago
@backfireatthediscoo
I bet.
SpearheadWarrior 8 months ago 3
@backfireatthediscoo lol pics or its a lie
lordmasterization 8 months ago
i love how no one really know whats going on :D
TheJimmyChaos 8 months ago
Whatever this is... I might find out in Orlando in a few days from now...
PhaethonSmoofRiviera 8 months ago
testsubjectsneededDOTcom/registerDOTaspx CLICK ON privacy policy and read for a lot more information.
charliezmuda 8 months ago
"PRIVACY POLICY" LINK: We deal in alternate reality games and immersive cross-platform entertainment experiences. To help maintain the fictional world and mystery that is so important to our games, not all communication from us is labeled as such. We create entire fictional worlds including fictional characters and entities. You may receive email from these characters and entities if you participate in our Services. These communications may not have any reference to Test Subjects Needed
charliezmuda 8 months ago
@charliezmuda I think you mean The Dark Knight, and I'm pretty sure that they only did I love bees (halo 2's arg) and not whatever they did for Halo 3.
Anyway, most evidence points to this being about gum. From the test subjects mirroring 5 Gum's ad campaign along with their stimulate your senses slogan. The only thing that really connects this to Halo is that they did the Halo 2 ARG and that they handed out envelopes at E3 with the Icefly on the back. 5gum is no stranger to viral marketing...
AesculapiusPiranha 8 months ago
@AesculapiusPiranha you are right, i just saw a 5 gum commercail on tv and at the end of the commercail it flashed very very fast "test subjects needed". btw thanks for correcting me on the whole "night,knight" thing (as if that was actually important to put in your post asshole) So its an ARG for 5 gum's new product....well thats a big fuckin let down.
charliezmuda 8 months ago
@charliezmuda Truth be told that is what I thought at first too (they advertised in DC comics the week after The Dark Knight Rises released their Tom Hardy as Bane picture via viral.) But truth be told I am having fun with this, and figure one marketing campaign is as good as another as long as it's fun. It may not have to do with Bruce Wayne or Master Chief, but so far it is interesting. Look up "5Gum Case Study" for an interesting video on how Wrigely has done virals before.
AesculapiusPiranha 8 months ago
pretty damn sure this is the halo 4 ARG (Alternate reality game). In association with 42 entertainment (a company that makes ARG's including the halo 2, halo 3, and the black nights ARG.) So ide say we can relax its not about gum. go to missioniceflycom and take the quiz and follow instructions to "start the game". idk if im right on this, but all forums and signs seem to be pointing to this conclusion.
charliezmuda 8 months ago
At the end: Was that the creepy LOST guy, in a suit?
EthalaRide 8 months ago
is this related to halo 4?
jumadiga 8 months ago 2
@jumadiga Ot is rumored to be I signed up but with a fake picture
lordmasterization 8 months ago
Oh my god! Please be halo 4! I don't wanna sign up for some batman or stride gum thing!
garricus1 8 months ago 2
When it was about gum, I said no.
When it was about Halo, I signed up in minutes.
Narutofreak2543 8 months ago 2
@Narutofreak2543 if its gum i swear i will troll them forever
turtleshells118 8 months ago 16
@turtleshells118 It is gum.
Sandhand02 6 months ago
Its definitely for 5 gum. Compare the mission icefly font that says test subjects needed now Its the same font as "How 5 gum makes you feel" on the commercials.
g4nj4king420 8 months ago
@g4nj4king420 The Icefly is also in there 5 Cobalt commercial. Funny thing is, if not for this, I would not have given their Commercial a second glance, so the campaign is working. It is only gum for Pete's and is nowhere as good as the commercial hype.
matoman5 8 months ago
This has been flagged as spam show
thumps up if you here because this is a halo 4 :)
trywizardo 8 months ago
thumps up if you here because this is a halo 4 game :)
trywizardo 8 months ago 4
i dunno maybe its not for 5 gum
metalboxfan 8 months ago
@metalboxfan 5 gum already has a campaign going on so, it might be halo. plus why would they hand these out at microsoft e3 press conference
turtleshells118 8 months ago
I signed up for that human preservation thing and I got a mail in the post with this icefly thing, and some kind of glowing device when you twist it. I'm from the UK and it went through customs from America all fee's paid. What is it all about?
vanitieswhorex 8 months ago
I Love Bees was an alternate reality game that served as both a real-world experience and viral marketing campaign for the release of developer Bungie's 2004 video game Halo 2.
THE GAME WAS CREATED AND DEVELOPED BY 42 ENTERTAINMENT.
Rumors are spreading around the internet after viral marketeers, 42 Entertainment, launched a new website under the codename Mission Icefly. Files @ E3's press conference were handed out to people wearing holographic bee t-shirts.
Microsoft + 42 Entertainment. H4
Toms2bomb 8 months ago
one site says it might be a start of campaign for Halo 4 game
InGrafika 8 months ago
i lovebees
RXdash78 8 months ago
how awesome would be to see some bits of LOST in movies/tv shows or whatever, for example Lost characters cameo in a movie or a tv show. Imagine Benjamin Linus or Richard Alpert camoe in a movie/tv show or even a video game. i would shit bricks
Angarxrx 8 months ago
just got a spinning led in the mail what now lol
Michael2987 8 months ago
@Michael2987 Wait for 12 pacific on the 30th, it seems (When the countdown ends) and I would guess the list of cities slowly appearing (see a couple posts down) have something to do with it.
AesculapiusPiranha 8 months ago
IF YOU GO TO THE WEBSITE FOR MISSION ICEFLY THEY HAVE A SERIES OF LETTERS! THEY STAND FOR CITIES!
dbradburn369 8 months ago
Odd...
ykl4hoijgbojo5jijoji 8 months ago
I saw the website again and they added some words but some letters are missing. Anyone else see this?
dbradburn369 8 months ago
@dbradburn369
I saw this, I dunno what they mean I tried rearranging them but nothing stood out
DeCarlucciJ 8 months ago
@DeCarlucciJ
Originally it said "Operation Reboot". As soon as I posted it at Unforum, additional letters appeared and it became unreadable. The original letters are still there between the new ones.
marczellm 8 months ago
@marczellm assuming you already know this if you are on Unforum, but just saying here it appears to be forming the following city list: Los Angles, Phoenix, Las Vegas, Portland, Dallas, Washington,DC, Nashville, Chicago, Denver, Orlando, Seattle, Boston, New York, San Francisco, Atlanta
AesculapiusPiranha 8 months ago
@DeCarlucciJ
Youtube won't allow me to post the link for the Unforum thread that covers just about everything about this campaign. Google "Unforum" and search for testsubjectsneeded SPLOT com
marczellm 8 months ago
@marczellm Yea I found that last night, it was interesting. Have you seen 5 gum's react webpage? On the Flash game there's a button that says "continue your sensory experience: once you've recieved your black envelope, enter here to continue your sensory experience 'access with your code'"
And on the 5 gum Coachella website, there's a tremendous focus on senses, similar to the original Test Subjects Needed site.
DeCarlucciJ 8 months ago
Yeah, that's definitely Terry O'Quinn at the end. What's said sounds like "We will destroy you" backwards to me though.
SilentFisher 8 months ago
This has been flagged as spam show
maybe "we own this earth?" Or "We know for certain?"
loverlei79 8 months ago
I think it's "We know for certain"
Plutotime1115 8 months ago
This has been flagged as spam show
Don't tell me what I can't do!
Adiorocks949 8 months ago
This better not be some 'Lost' bullshit.
MartheevManor 8 months ago
ok i managed to find out- The man is saying "Earths Among Us"
GalacticShonen 8 months ago
The person in the end is saying something backwards. i ran it through one of my programs and it seems to say "Earth is " the last word i cant make out.
GalacticShonen 8 months ago
This is gonna be interesting.
JWgameR1 8 months ago
I really need to know what this is.
MoFanz 8 months ago
7th
AgentMcQueen 8 months ago
what does all this mean!!?!?!?!?
bigfatimac 8 months ago
@bigfatimac A double prism! Wait... that's not it.
AesculapiusPiranha 8 months ago
John Locke!
ohwellmaybenot 8 months ago 36
@ohwellmaybenot the answer to many american history questions
johndabomb5000 8 months ago
@ohwellmaybenot John Locke? Wtf is this for? Is this for Halo 4, the dharma initiative, 5 gum or for John locke? Seriously this is pissing me off.
TheCrownedMedia 8 months ago
Whoa.
Celenth 8 months ago
wut?
marczellm 8 months ago
Second
dualville 8 months ago