Web Page Design: Why One Page Works Better Than The Other

[tallputube]

@psychotactics: actually Sean it was pretty appropriate. The HP page was a Product page but you couldn't tell that just by looking at it. You could easily be fooled into thinking it was an Order page. There was so much happening on that page. Thanks for a great video. I have just been on to the HP site to test it myself and it was not easy to get to see the equivalent information as shown by Apple. I gave up in the end. Seems like HP Sales page= Fail

[psychotactics]

@tallputube I agree. Even when they're trying to copy, they can't help themselves and still make a hash of it.

[bfriar]

This is a ridiculous comparison. You might as well compare HP's sitemap page to Apple's home page. You are comparing a pure marketing page with an order page. If you wanted to make the correct comparison you would either compare Apples's order page, you know the one with all the choices, to HP's order page or you would compare the HP marketing page to Apples marketing page.

All you have proven is that the pages server 2 completely different purposes.

[psychotactics]

@bfriar You're correct. It was not an accurate comparison. Need to be more careful in future. Nothing wrong with the concepts, but the comparison is definitely flawed. I should have done my homework first.

[psychotactics]

@bfriar But if you do take a look at Apple's page, you will still find a marked difference in the way it's presented.

See for yourself... ;)

[bfriar]

@psychotactics I would be interested in hearing an analysis of like pages because Apple definitely are masters of design and layout. Their sales pages are particularly interesting because they spread out the information and make much longer pages than HP.

[psychotactics]

@bfriar Yes they are. And I will do some more in the future. Thanks for writing in. :)

[psychotactics]

@bfriar The key is the way Apple keeps a lot of the information short, and then expands it. That's really worth learning from.

[Ydonkov]

"Choice is not what we choose, but what we do not choose..." Wow, very interesting to think about that! Thank you for the video, cheers!

[psychotactics]

@Ydonkov You're welcome. Most people don't think of choice that way. It's a big mistake not to think of it that way. 

[Bonapartemagic]

Thank you Sean... excellent advice. 3 simple steps to improve a web site!

Franc

[psychotactics]

@Bonapartemagic You're welcome :) 

[psychotactics]

@Bonapartemagic You're welcome :)