A focus group rejected this add concept saying it had nothing to do with the end product. Cadbury continued anyway and it has become their most popular campaign ever.
G'day, Im Josh Fletcher. The Pet Shops Adventures guy. I just released 4 new videos and Im releasing new episodes every 15th and 30th of the month, check out my channel now to see a Waxy Monkey Frog, a Pink Toe Tarantula, a baby African Grey Parrot, a Corn Snake, a Kenyan Sand Boa, and my beautiful Pythons. Subscribe for more episodes of Pet Shop Adventures! G'day.
@newboy78 OMG I came from kids react 2, that is freaky. Did u watch the girl with a funny talent one then the orignal video then the cadburys advert with the two kids eyebrows then this? if so, THAT IS WEIRD!!!!!!!
Its an emotive advert, in marketing we learnt that sometimes promotional teams want to create a persona behind a brand that makes consumers associate a 'happy moment' with a brand.
so at some point u may just grab that cadburys bar because they made a sick advert with a gorilla playing the drums
@xTHEORPHANx Did you ever figure out what it meant? Because five years later I still don't know why it's supposed to make me want to buy a dairy milk.
@wasteman99 Does that even matter? The ad is designed to engage you and spark your interest - which it does. Then you just slap the logo at the end and people see it. I think it's a wonderfully executed ad.
@wasteman99 because the chocolate was so good they feed it to the gorilla it unlocked its hidden potential and allowed him to play the drums wasteman that clears it up for ya XD
@wasteman99 It's the "Blissful Ignorance Effect". Psychologist and advertisers have discovered that the 'less' detailed information you know about a product, the more curious you are. The more curious you are, the more willing you are to consider purchasing it. Also- one of the oldest Ad ploys is used - Associate your product with great emotion and pattern breaking (attention getting)...in this case a popular song played by a drumming Gorilla...cause really, does Chocolate need advertising?
This is not a joke. There was a girl named summer she had lots of scabs and no nose and no ears. She died. Post this to five other sites or else she will come and kill u
It's funny because besides the Cadbury logos and what not on the video , they didn't actually make the ad with the gorilla, it was bought from a Swedish company or something
This makes me laugh every time I feel blue. Thanks for capturing it! And I have never forgotten that it is for Cadbury Chocolate! I never remember who ads are for!
I would like to smoke weed with the man who thought this concept up... He heard the song, and thought how awesome would it be to have a gorilla play the drums O_o
Mr Cadbury met Miss Rowntree on a Double Decker. It was After Eight. They got off at Quality Street. He asked her name. "Polo, I'm the one with the hole" she said with a Wispa. "I'm Marathon, the one with the nuts" he replied. He touched her Creme Eggs and slipped his hand into her Snickers. He fondled her Flap Jacks and she rubbed his Tic Tacs. But 3 days later his sherbert dib-dab started to itch.Turns out Miss Rowntree had been with Bertie Bassett and he's got fuckin Allsorts!
We at Cadbury genetically engineered a gorilla with human level intelligence and trained it to play the drum set, you know... for chocolate! WARNING: May or may not cause a Planet Of The Apes type scenario.
what is this song called
Mrdynamite777 46 minutes ago
lol has me thinking what the heck does this have to do with chococate ??!?! still epic tho . .
yo2h1587 17 hours ago
how this relates to chocolate I will never know...
10021080IY 22 hours ago
This advert is an excellent example of how good things CAN come from weed :)
coolestcube 1 day ago
I can feel them cumming in my tonight.... oh lord!
JustDontRobMe 2 days ago
now i feel like cadbury...
wilkd05 2 days ago
this is the greatest & my favourite ad thats ever made just ahead of the aldi gin lady
warbury 3 days ago
This is my favourite ad:)
JazSingh007 4 days ago in playlist Favorite videos
Who did the drum actions
I did
toshibaf5 4 days ago
@wazpoppin9 I can't like this enough
WashB4Use 4 days ago
I Love this - Unusual for Chocolate - Wonder how different it would be if had Gorilla eating it or doing something even more random
dangerseeker2 6 days ago
was it really a gorilla in a suit?
Burgerman009 1 week ago
@Burgerman009 yes it was a gorilla inside a gorilla suit.
wazpoppin9 5 days ago
That is the cutest thing ever.
GeorgiaLeighBaby 1 week ago
So true
toshibaf5 1 week ago
A focus group rejected this add concept saying it had nothing to do with the end product. Cadbury continued anyway and it has become their most popular campaign ever.
TheSuperfRYE 1 week ago
what is the name of music?
TheRexGames 1 week ago
@TheRexGames phil collins - in the air tonight
ShadowKeegz 1 week ago in playlist Favorite videos
they should bring tht ad back its fucking legendery!!
slawter567 1 week ago
This has been flagged as spam show
G'day, Im Josh Fletcher. The Pet Shops Adventures guy. I just released 4 new videos and Im releasing new episodes every 15th and 30th of the month, check out my channel now to see a Waxy Monkey Frog, a Pink Toe Tarantula, a baby African Grey Parrot, a Corn Snake, a Kenyan Sand Boa, and my beautiful Pythons. Subscribe for more episodes of Pet Shop Adventures! G'day.
PetShopAdventureGuy 1 week ago
Which song is this?? I've been trying to find out.
dude67503 1 week ago
This has been flagged as spam show
@dude67503 phil collins - in the air tonight
ShadowKeegz 1 week ago in playlist Favorite videos
Which song is this?? I've been trying to find out.
dude67503 1 week ago
This has been flagged as spam show
@dude67503 phil collins - in the air tonight
ShadowKeegz 1 week ago
(May as well start another bullshit rumour about this song...)
You do do know that's Phil Collins in the gorilla suit, don't you?
errico66 1 week ago
Talented gorilla
tastystrawwberry 1 week ago
thats one of the most sexiest gorrilas i have ever seen
eointucker1 1 week ago
wow...this is a long way away from kids react.. hope i can make it back
newboy78 1 week ago 21
@newboy78 OMG I came from kids react 2, that is freaky. Did u watch the girl with a funny talent one then the orignal video then the cadburys advert with the two kids eyebrows then this? if so, THAT IS WEIRD!!!!!!!
SuperBabygame 1 week ago
@newboy78 not really (girl with werid talent -> orig vid -> cadbury eyebrow -> this vid)
mattsta127 1 week ago
that gorilla is sooo feeling it
TheMegaphone77 1 week ago
Its an emotive advert, in marketing we learnt that sometimes promotional teams want to create a persona behind a brand that makes consumers associate a 'happy moment' with a brand.
so at some point u may just grab that cadburys bar because they made a sick advert with a gorilla playing the drums
nairnee 1 week ago
Not to be that guy, but what does a drumming gorilla have to do with Cadbury? XD
theultimateducksfan 1 week ago
Best. Advert. Ever.
LachrymalKid 1 week ago 2
is it real?
knallermann97 1 week ago
00:59 shit gets real
EPICFAILT1ME 1 week ago
Cadbury's dairy milk is my fave chocolate!
EvilDisney 1 week ago
Simply the greatest advert of all time.
lennonroey 1 week ago
Best advert to ever be on tv!
COGSoldier1711 1 week ago
Even if it's not a real gorilla, it's still friggin epic!!! I love it!!!
d1zz3l1zz3 2 weeks ago
I wish that was an actual Gorilla that can play the drums while listening to music FML ...
HanleyyDE 2 weeks ago
Epic Advert
AngsoloWolf 2 weeks ago
at 1:00 it show something on his ear showing that he's human in a gorilla suit
TheAmyrosefan121 2 weeks ago
@TheAmyrosefan121 Naa don't you know guerrilla's have evolved to play drums now ;)
gulati123456789 2 weeks ago
wow!!!!! i want its autograph
theman11561 2 weeks ago
1:00 look at ear...-__-
BWchinci 2 weeks ago
I wonder if its a real gorilla.... :o
POSSOMINAWAFFLEWAGON 2 weeks ago
@POSSOMINAWAFFLEWAGON if it was i would of kidnapped it already :( but its a drummer in a gorilla suit
MattJakonMusic 2 weeks ago
Best ad ever made, I'm not joking.
AngryNacho9000 2 weeks ago
Just take my money, OK?
sophie15910 2 weeks ago
This has been flagged as spam show
LoooooooooooooooooooooooooooooooooooooooooooooooL
TheMasterOfScience1 2 weeks ago
1:00
ggonzalez2329 2 weeks ago
thumbs up if you are eating one right now :p
chloe2046 2 weeks ago
@chloe2046 a gorilla?
ALLYCAT591 2 weeks ago
AWSOME! I LOE THE GORILLA I WISH I COULD DRUM LIKE DAT
Sheetalrules 2 weeks ago
lol
imuzaq1 2 weeks ago
Anyone worked out what this means yet?
scwibble123 3 weeks ago 2
@scwibble123 if you ever find out dont hesistate to say ;)
MissNicolaRachel 2 weeks ago
man i had to study this shit for like 8 weeks at school for a media study....
xTHEORPHANx 3 weeks ago 26
@xTHEORPHANx Did you ever figure out what it meant? Because five years later I still don't know why it's supposed to make me want to buy a dairy milk.
MrBenthebook 3 weeks ago
@xTHEORPHANx i wanna ask a Genuine question. so what significance was the gorilla to the whole advert and how does it relate to cadbury's chocolate.?
wasteman99 2 weeks ago
@wasteman99 Does that even matter? The ad is designed to engage you and spark your interest - which it does. Then you just slap the logo at the end and people see it. I think it's a wonderfully executed ad.
kanedaBJF 2 weeks ago
@wasteman99 because the chocolate was so good they feed it to the gorilla it unlocked its hidden potential and allowed him to play the drums wasteman that clears it up for ya XD
MrSuprise22 2 weeks ago
@wasteman99 It's the "Blissful Ignorance Effect". Psychologist and advertisers have discovered that the 'less' detailed information you know about a product, the more curious you are. The more curious you are, the more willing you are to consider purchasing it. Also- one of the oldest Ad ploys is used - Associate your product with great emotion and pattern breaking (attention getting)...in this case a popular song played by a drumming Gorilla...cause really, does Chocolate need advertising?
dabidosan 2 weeks ago
@xTHEORPHANx
That's why i'm watching this completely unfunny advert right now. :(
babalooga65 19 hours ago
@xTHEORPHANx hahahahaha me too!
tucotuti 2 hours ago
what is the name of the song and who sings it??
MsEllieMarvelous 3 weeks ago
@MsEllieMarvelous phil collins in the air :)
T3amStarZ 3 weeks ago
@T3amStarZ thanks)
MsEllieMarvelous 2 weeks ago
@MsEllieMarvelous Did you seriously just ask that question??
HarlieGresty 2 weeks ago
@HarlieGresty yes) is it illegal? XD
MsEllieMarvelous 2 weeks ago
im wet
rkellz93 3 weeks ago
gorilla is teabagging
ratabat1 3 weeks ago
This inspired me to become a drum.
imilkdude 3 weeks ago
Phil collins
In the Air
sehgal7777 3 weeks ago 2
how call that song?
ELeonDponce 3 weeks ago
Truly the BEST advert of all time!!!
SuperShadow9O9 3 weeks ago
this video was filmed in brixton
TheMRracistdude 3 weeks ago
when i bought a cadbury i didnt see a gorilla or hear In the Air....
RIP OFF!!!!
90eluusive90 3 weeks ago
Is it weird that it gave me a boner?
motorolladefy 3 weeks ago
@motorolladefy yeah....
TheBrownidge 3 weeks ago
@motorolladefy pretty much ._.
90eluusive90 3 weeks ago
Cadbury - made from 100% natural organic gorilla.
PaladinswordSaurfang 3 weeks ago
The song is FEEL IT IN THE AIR TONIGHT by Phill Collins
CheekyGal301 3 weeks ago
IF that was a Real Ape it will make a fortune!!!
CheekyGal301 3 weeks ago
Where can I get that monkey suit from?!
ummBLACKOPS 3 weeks ago
wtf wrong with that gorrilla :O
runescapeAKAgay 3 weeks ago
@Skank-Dog what do you think of this song by THE STREETS [blinded the lights]
0nannette 3 weeks ago
Is this a real ape?
ivegot99cra 3 weeks ago
like if your watching this in 2012;)
DDGul98 3 weeks ago 4
i started playing the drums caus of this ad...best ad of all time
MattRowland95 3 weeks ago 32
Whenever i hear this song i always crack out my set of air drums on the chorus love it!
liveelifeefreeful 3 weeks ago 3
it killed the whole Song now.. just cracked up laughin on the radio ! :-)
MrPenny95 3 weeks ago
This should have been the commercial for the Donkey Kong Country Returns game.
"I've been waitin' for this moment for all my life."
It would have been perfect!
DrStrangefate 4 weeks ago
EPIC is an understatement. i still luv this after the past few years xx :D
missdancer1013 4 weeks ago
2007 5 years fuckin hell
ramnation2006 4 weeks ago
*Advertisers Meeting*
"Cadburys needs something to boost sales of their delicious chocolate"
"How about a gorilla..."
"Yes...?"
"...playing the DRUMS"
"You fucking genius."
Shade1234321 4 weeks ago 40
@Shade1234321 Yep, and we're still talking about this add five years on.
hetrodoxly 1 week ago
whats its slogan
2993linken 4 weeks ago
love this advert remeber when it first came on air i was 13 at the time
elliot888ify 4 weeks ago
that's my drum teacher in that :P
caldrukit 4 weeks ago
... I'm still laughing and impressed as I was the first 12 times I watched it
PunkLooees 4 weeks ago
Lol epic!
Cluvsmusic7 4 weeks ago
This inspired me to become a gorilla.
dzigimk 1 month ago 122
@dzigimk hahahahahahahaha
09sadhart 2 weeks ago
@dzigimk lol
TheAmyrosefan121 2 weeks ago
@dzigimk lol
DodgerDoidge 1 week ago
What does this have to do with bloody chocolate
JJhockeymoto 1 month ago
@JJhockeymoto A glass and a half full, work it out
2012datefordiary 1 month ago
@JJhockeymoto
It's awesome.
amlioful 4 weeks ago
love it
patlebo123 1 month ago
That's how you play drums LIKE A BOSS
freedomjustice1995 1 month ago 2
The most BAMF gorilla ever.
Power1Productions1 1 month ago
its a guy in a gorilla costume
Underscoregod240 1 month ago
@Underscoregod240 well done your smart arent u
neb7851 4 weeks ago
This is not a joke. There was a girl named summer she had lots of scabs and no nose and no ears. She died. Post this to five other sites or else she will come and kill u
NYChloe8 1 month ago
It's funny because besides the Cadbury logos and what not on the video , they didn't actually make the ad with the gorilla, it was bought from a Swedish company or something
goddo2305 1 month ago
still the best add of all time
oldman32123 1 month ago
Comment removed
gutlessness 1 month ago
@oldman32123: I rekon its equal first with "Carton Draught - Its a Big Ad"
freedomjustice1995 1 month ago
The black man waiting for the drum solo reminded me of 'The Hangover.'
sacrificer39 1 month ago
I love how this has absolutely nothing to do with chocolate....but its still badass.
insanemethod1 1 month ago
This is intense.
mortalcottonslasher1 1 month ago
their commercials arent as good anymore!! frickin legenderry!!
berrypunch94 1 month ago
Actitud
peruchodark 1 month ago
nice song!when he drumming~i like!
TracyChern 1 month ago
473 people prefer galaxy
Hunter1428 1 month ago
fake.
veeseee128 1 month ago
this advert truly made the hairs on the back of my neck stand up from the intensity
christosioannides 1 month ago
whats that song?
HeiligerHeuler 1 month ago
@HeiligerHeuler in the air tonight
jamesischool 1 month ago
This inspired me to start Drums.
xOxjoannebyrnexOx 1 month ago
I used to be a gorilla, but thanks to a certain arrow-knee joke, I'm now an orangutan.
TheAecho 1 month ago
yes it is!
Petr16421879199707 1 month ago
1.5x speed is awesome!!!!!!!!
LfCps3yo 1 month ago
I use to be a gorilla. Then I took an arrow in the knee.
Netgeezer 1 month ago
@Netgeezer I knew that'd end up here somewhere...
TheAecho 1 month ago
@TheAecho Couldn't resist lol
Netgeezer 3 weeks ago
ghost sent me.
majinboo159 1 month ago 13
This makes me laugh every time I feel blue. Thanks for capturing it! And I have never forgotten that it is for Cadbury Chocolate! I never remember who ads are for!
sleighau 1 month ago
I would like to smoke weed with the man who thought this concept up... He heard the song, and thought how awesome would it be to have a gorilla play the drums O_o
MrSockoOck 1 month ago
i just wonder u guys, if i drink a whole sprite and then eat beans, will it get me high
seennlisten 1 month ago
i know the actual drummer who was in this commercial not even joking, i got a video and jammed with him last week , check it out guys!
dcskater1001 1 month ago
Thumbs up if you put it on times two speed and lol'd
MrDrakStah 1 month ago
love the song and the drummer gorilla this song gives me chill EPIC ADVERT LOL
gibs9105343 1 month ago
What the fuck does this have to do with dairy milk?
mybuttlookslikeurfac 1 month ago
@mybuttlookslikeurfac Cadbury choclate is too good and so is this commercial
MrSockoOck 1 month ago
lol now im gonna go buy a drum set, a gorilla suit and learn this song.
xXOSpokedOXx 1 month ago
i ate some cheese and a gorilla sang happy birthday
EPiCSuperman98 1 month ago
In the Air Tonight by Phil Collins. Phil Collins also does the Tarzan theme song. Coincidence? I think not.
NJLyons27 1 month ago
he begins at 1:00. awsome!
silviejajaja 1 month ago
wow i jammed with the guy whos playing drums in this video hahah funny to see
essendonfcTV 1 month ago
Is that chiamaa ???
giannafcb56 1 month ago
AWESOME GORILLA
zozoc2k 1 month ago
Phil collins is the worst drum ever.
rowanslong 1 month ago
made me want to paly drums... 4 years on grade 8 drummer XD thank you dairy milk!
suckerdude07 1 month ago
What exactly does this have to do with chocolate?
JamalFunnypic 1 month ago
I LoVE this video (I know it's an advert!)
TwilightSaga737 1 month ago
The reason i play drums !!
crazymonkey83300 1 month ago
BEST ADVERT EVER!!!!!!!!!!!!!!!!!!!!!!!!
chaosraj 1 month ago
Mr Cadbury met Miss Rowntree on a Double Decker. It was After Eight. They got off at Quality Street. He asked her name. "Polo, I'm the one with the hole" she said with a Wispa. "I'm Marathon, the one with the nuts" he replied. He touched her Creme Eggs and slipped his hand into her Snickers. He fondled her Flap Jacks and she rubbed his Tic Tacs. But 3 days later his sherbert dib-dab started to itch.Turns out Miss Rowntree had been with Bertie Bassett and he's got fuckin Allsorts!
VelaStorm7 1 month ago
Finally a vid which has really good
Quality
sammew123 1 month ago
This is literally the worst advert I've ever seen.
davehuntriss 1 month ago
Can someone tell me which song is this... I like it...
MrPawan05 1 month ago
@MrPawan05 it's phil collins
In the air tonight
cutetoboewolf 1 month ago
@cutetoboewolf Thanks a lot :)
MrPawan05 1 month ago
instead o playing the drums the gorilla should be smashing the drums or even eating them
3Thedaredevils 1 month ago
funny
Darkrai2698 1 month ago
I used to be a gorilla, until I took an arrow to the knee.
exoskeletonsz 1 month ago
@exoskeletonsz dryyyyyy....
kilinma 1 month ago
ek number!!!!!!!!!!!!!
piyapatil211 1 month ago
i bet its mike tyson in the gorrila suit
JudeDarke 1 month ago
THATS MY SISTER!
thefreak834 1 month ago
AWESOME
alabamabubba4 1 month ago
I remember the first time I saw this ad, i just started taking drum lessons, this really inspired me, best cabury ad ever I recon
Antsandy96 1 month ago
it took 10 billion dollars in earnings to train him to do epic drum solo's
XxXVideoVeiwerXxX 1 month ago
Lmao gorilla artist.
educationalnut 1 month ago
My favourite part is when the black man plays the drums
MarkyC2k9 1 month ago
Very funny^^
TheCMixD 1 month ago
Bollo from the mighty boosh?
thefivemexicans 1 month ago
We at Cadbury genetically engineered a gorilla with human level intelligence and trained it to play the drum set, you know... for chocolate! WARNING: May or may not cause a Planet Of The Apes type scenario.
HotsumaLaizenJou 1 month ago 15
@HotsumaLaizenJou i think after they killed it to prevent tht happenning
jimjamjom102 1 month ago
a gorrilla stretching?
9gu73pu 2 months ago
Cool
Mints951 2 mont