Operations and Logistics Management is indeed developing a relationship-centric trend. As Marketing becomes more relationship-centric, firms are better able to predict demand patterns and relay such forecasting information to suppliers upstream in the chain. There is enormous scope in studying such relationship-based issues and trends common to Marketing and Operations Mgmt.
Operations and Logistics Management is indeed developing a relationship-centric trend. As Marketing becomes more relationship-centric, firms are better able to predict demand patterns and relay such forecasting information to suppliers upstream in the chain. There is enormous scope in studying such relationship-based issues and trends common to Marketing and Operations Mgmt.
vik238 1 year ago